Social media final
By selecting "Find Jobs" from the "Jobs" menu on LinkedIn, you can view jobs based on your
Resume
It's important that you update your blog and social media accounts
Consistently
From a marketing perspective, Pinterest is ideal for
Ecommerce sites
When a contact writes recommendation for you on Linkedln, it becomes visible to
Everyone on LinkedIn
Companies are allowed to exceed the 140 character limit on Twitter.
False
Most people still work for the same company their whole lives until they retire.
False
Once you select a job lead on LinkedIn, a recruiter from the company will automatically contact you
False
Only premium members can create groups on Linkedin.
False
Web users tend to read every word of a blog post.
False
Which feature allows companies to send tweets to customers and prospects in their local area?
Geographic targeting
The best way to locate information about particular comments is to search by
Hashtag
In order to gain anything educational from Twitter, you must
Know which hashtags to use in order to join a conversation
In order to access discounts and promotions from a company's Facebook Timeline, you must first
Like the page
It is a good idea to check your Freedly account at least
Once a day
You can use the same email address for both a personal page and a product page on Twitter.
False
You must have an Apple device in order to use Google+ Hangouts.
False
Which feature of Google Groups helps keep information organized?
Folders
In which decade did television begin to generate more advertising revenue than print and radio?
The 1950s
Linkedin is most popular among businesses that market their products to
Other businesses
Your blog should include both a Facebook and a Twitter button.
True
Collaborating face-to-face with colleagues across the globe is easy thanks to
Google+ Hangouts
Waather or not you "friend" a client on a social media network should depend on
How you use that social media network
Companies use Pinterest primarily for the purposes of
Increasing sales
It's important to use bullet points when blogging because they
Make the text easier to scan
The more companies you follow on Twitter, the more companies Twitter will recommend to you.
True
When marketing a personal brand via a blog post, what tone should you use?
Personable but professional
Videos that appear on the top of the search results page on YouTube are
Promoted videos that function as advertisements
From 1995 to 1997, the number of web users
Quadrupled
Which of the following devices did most Americans have in their homes by the year 1933?
Radio
The first post on your blog should be of the following except introduce yourself, readtell a funny story, or anecdote tell readers why you're interested in the topic, tell readers how often you will blog
Re-tell a funny story or anecdote
Feedly allows users to
Read content from all over the web in one place
In order to increase exposure, marketers using Pinterest should encourage their followers to
Repin the company's pins
Which of the following would make a good headline on LinkedIn?
Studying Educational Technology at University of Florida
The length of a company's blog post should be aligned with
The attention span of the target market
What should you tweet about?
The career field you plan to pursue
Which new Facebook feature allows you to control who sees your posts?
The in-post privacy feature
Connecting with contacts on Linkedin is as easy as entering your email address.
True
Desktop publishing made print media more cost-effective.
True
It is possible to buld a following on Twitter with zero financial investment.
True
Your Twitter bio should include keywords that potential employers might use to search for new hires.
True
Initially, the people a company should follow on Twitter are those who
Are in a related industry
Twitter is only useful for keeping in touch with existing contacts, not making new ones.
False
In order to use Pinterest effectively, you must have
High-quality pictures
Even elementary school students can benefit from the educational aspects of Linkedin
False
Following everyone Twitter recommends is a good way to make it an educational platform.
False
It is impossible to find job leads on Facebook.
False
The best accounts to follow on Twitter are the promoted accounts.
False
To be sure that you receive information regarding relevant job leads on Twitter, it's a good idea to
Follow companies in your field
All of the following are potential benefits of a classroom Facebook page except
The option of soliciting opinions from other Facebook users outside of the class
What invention in 1995 made locating products and services online much easier?
The search engine
Networking was a lot more difficult before
The social media revolution
When determining the tone of their tweets, marketers should consider
The target audience
Why should professionals create personal brands for themselves?
To remain gainfully employed
On your professional blog, you should write primarily about
Topics pertaining to your career goal
It is possible to link your Facebook and Twitter accounts.
True
Social media etiquette dictates that you accept friend requests from clients.
False
Facebook product pages come with unique web addresses.
True
Google AdWords was the first Pay-per-Click provider.
True
It's okay to use the same photo for your Facebook, Twitter, and LinkedIn accounts.
True
The title of a blog post should be
Catchy
A personal brand can grant self-employed individuals with
Credibility
In order to reach a larger audience, marketers should encourage their followers to
Retweet their tweets
Companies are more likely to post job openings on Facebook than on Twitter
False
Formal academic prose should be used when writing a company blog post.
False
Businesses leveraging Linkedin can establish themselves as thought leaders by
Participating in Linkedin groups
Educational content on the Internet is
Potentially overwhelming
Which of the following is the best way to keep up with trends in your industry?
Use social media
When does Google AdWords charge a company?
When a web user clicks on the advertisement
At a minimum, how many hashtags should marketers use in each of their tweets?
1
From a customer's or client's perspective, a brand is
A promise
On Google groups, which permission settings are recommended for a study group?
All members can view the post
Pins on Pinterest can be linked to Your blog Your website Other social media accounts All of the above
All of the above
Before watching a video on YouTube for educational purposes, you should first determine the length of the video, read through some comment, look at the number of likes and dislikes, Or all the above
All the above
Which of the following groups of people are qualified to become Twitter teachers? Certified teachers, industry professionals peers, all of the above
All the above
LinkedIn is the most visual of all social media sites.
False