SPT 1113 Ch 16

True

When dealing with question of value, a public speaker needs to justify his or her value judgment on the basis of some set of standards or criteria

True

When you give a persuasive speech on a question of policy, you can seek either passive agreement or immediate action from your audience

True

"To persuade my audience that the federal government should ban all advertising for tobacco products" is a specific purpose statement for a persuasive speech on a question of policy.

True

"To persuade my audience that Lee Harvey Oswald was the sole assassin of President John F. Kennedy" is a specific purpose statement for a question of fact

problem-cause solution order

-a method of organizing persuasive speeches in which the first main point identifies a problem -the second main point analyzes the causes of the problem -the third main point presents a solution to the problem

Monroe's motivated sequences

A method of organizing persuasive speeches that seek immediate action. The 5 steps of the motivated sequence are: 1. attention 2. need 3. satisfaction 4. visualization 5. action

True

Persuasion is the process of creating, reinforcing, or changing people's beliefs or actions

T

No matter what the situation, a persuasive speaker needs to adapt to the target audience

True

Of all the kinds of public speaking, persuasion is the most complex and the most challenging

True

Persuasive speeches on questions of fact are usually organized in topical order

True

Questions of policy deal with whether something should or should not be done

True

The burden of proof rests with the persuasive speaker who advocated change.

True

To persuade my audience that cloning human beings is morally unjustifiable" is a specific purpose statement for a question of value

comparative advantages order

a method of organizing persuasive speeches in which each main point explains why a speaker's solution to a problem is preferable to other proposed solutions

problem-solution order

a method of organizing persuasive speeches in which the first main point deals with the existence of a problem and the second main point presents a solution to the problem

speech to gain passive agreement

a persuasive speech in which the speaker's goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy

speech to gain immediate action

a persuasive speech in which the speaker's goal is to convince the audience to take action in support of a given policy

question of fact

a question about the truth or falsity of an assertion

question of value

a question about the worth, rightness, morality, and so forth of an idea or action

question of policy

a question about whether a specific course of action should or should not be taken

need

the first basic issue in analyzing a question of policy. is there a serious problem or need that requires a change from current policy?

mental dialogue with the audience

the mental give-and-take between speaker and listener during persuasive speech

burden of proof

the obligation facing a persuasive speaker to prove that a change from current policy is necessary

target audience

the portion of the whole audience that tell speaker most wants to persuade

persuasion

the process of creating, reinforcing, or changing people's beliefs or actions

plan

the second basic issue in analyzing a question of policy. If there is a problem with current policy, does the speaker have a plan to solve the problem?

practicality

the third basic issue in analyzing a question of policy. will the speaker's plan solve the problem? Will it create new and more serious problems?