WELLNESS
The workplace wellness market is valued at:
48 billion
Residents of a local community benefit from wellness tourism in the following ways except:
A high number of low-value tourists
The following features are likely to attract wellness tourists to a destination except:
A historic and unused Roman bathing facility
Spiritual tourists are most to be attracted to all of the following places except:
A rock music festival
If a wellness segment is reachable with the promotional tools (social media, newspaper ads, television commercials, email newsletters, etc.) available to a marketer, it is considered.
Accessible
"Any paid form of non-personal communication about an event" is known as:
Advertising
Which of the following is not typically offered by a wellness resort?
All-you-can-eat buffets
Which region of the world is the number one growth sector for both number of wellness tourism trips and wellness tourism revenue?
Asia-Pacific
Which of the following types of wellness segmentation is based how buyers act?
Behavioral
The Dead Sea is known for all of the following wellness features except:
Being a center of energy
Which of the below is not typically a central concern of a wellness event attendee?
Caffeine stations
All of the following are ways for event planners to include wellness in corporate events except:
Coffee stations in between seminars
People who rank high on the __________ scale like to have a set wellness schedule, are organized, and pay attention to detail in wellness activities they participate and receive:
Conscientiousness
"The leading organizational entity which may encompass the various authorities, stakeholders and professionals and facilitates partnerships towards a collective destination vision" is the definition of a:
DMO
Followers of the Paleolithic (or Paleo) diet typically eat all of the following except:
Dairy products
Which of the following types of wellness segmentation is based on individual attributes?
Demographic
"The coordinated management of all the elements that make up a tourism destination (attractions, amenities, access, marketing and pricing)" is the definition of:
Destination management
The definition of __________ is "all expenditures in a country made by wellness tourists who are traveling within their own country, with an overnight stay."
Domestic wellness tourism expenditures
The total amount of additional expenditure generated within a defined area, as a direct consequence of staging the event" is known as the __________ impact:
Economic
"Planning and building an event, promoting it across multiple channels, managing attendee information and communication, implementing the actual event, and measuring its success" is the definition of:
Event management
Setting up, checking, and double-checking audio/visual equipment is a component of:
Event space preparation
"Actionable" is defined as "it must be possible to reach a segment with the promotional tools available to the market."
False
An individual with a healthy work-life balance is obsessed with their work and tries to gain approval and public recognition of their success.
False
Fermented foods like kombucha, yogurt, sauerkraut, kimchi do not contain any probiotic health benefits.
False
Highly extroverted people are NOT sociable, talkative, excitable, assertive, and expressive.
False
Media exposure is NOT important to measure the impact of a wellness event.
False
North America is an emerging destination for wellness tourism.
False
The USA is in the top 5 happiest countries as ranked by the World Happiness Report.
False
The only potential revenue source for a wellness event is ticket sales.
False
The total global wellness industry is valued at over USD $10 trillion.
False
There are NOT many ways that wellness elements can be incorporated into regular events.
False
Wellness in hospitality and tourism is always expensive, making it prohibitive for many travelers.
False
When traveling for business, it is impossible to include any wellness components in the trip
False
Workplace wellness programs have not been shown to have positive results for both employees and organizations.
False
The wellness kitchen is defined by all of the following except:
Food is lacking in nutrients, and unhealthy additives allow for convenience and a long shelf life.
The wellness kitchen is defined by all of the following except:
Food is prepared in isolation before serving the dishes in a separate space.
"Eating for happiness" is comprised of all of the following except:
Foods filled with antioxidants?
The conventional kitchen is defined by all of the following except:
Fresh food reduces the need for packaging
The ___________ stakeholders include economic development, investment promotion, and social development.
Government
The Gross National Happiness Index (GNHI) measures the well-being of a population across all of the following domains except:
Gross domestic product
Primarily recreational thermal/mineral springs are used for all of the following except:
Health resorts that use the waters for treatment
Sedona, Arizona is known for all of the following wellness features except:
Highly potent mineral water
___________ encompasses treatments or activities that encourage self-transformation through balancing the mind, body, and spirit.
Holistic tourism
Which of the following destinations is traditionally known for its party atmosphere, but is now becoming famous for its wellness offerings?
Ibiza, Spain
Wellness event follow-up activities are likely to include all of the below except
Immediately hire the same vendors for next year's event
The wellness health paradigm includes all of the following features except:
Intervention focuses on invasive procedures
One example of bleisure travel is:
Joining an organized running group in the morning before meetings begin
A wellness festival typically has all of the following goals except:
Make as much money as possible for the organizers
Which of the following destinations is famous for its overwater bungalows?
Maldives
If a marketer can define the size of a wellness segment in terms of number of individuals and their purchasing power, it is considered:
Measurable
___________ are a type of facility combining surgical and therapeutic treatments.
Medical spas
Which generation in particular is looking for experiences that build on their existing daily wellness practices without replicating them?
Millennials/Generation Y
The definition of ___________ is "the practice of maintaining a nonjudgmental state of heightened or complete awareness of one's thoughts, emotions, or experiences on a moment-to-moment basis."
Mindfulness
People who rank high on the __________ scale worry and feel anxious a lot if they may experience a wellness product and service for the first time, can be susceptible to sadness and mood shifts, and find it hard to relax.
Neuroticism
Developing markets can benefit from travelers interested in their unspoiled and still truly authentic offerings. These markets are often found in all of these areas except:
North America
A variety of sofas, easy chairs, rockers, classroom style seating, standing tables, and even floor pillows or bean bag pillows, to allow every attendee to choose a seating style and position that is most comfortable to them" is known as:
Open space seating
People who rank high on the __________ scale are very curious about other people, have a lot of interests, and want to try new wellness experiences
Openness
Food that is "grown without toxic and synthetic pesticides or fertilizers; GMO ingredients; antibiotics or synthetic growth hormones; artificial flavors, colors, or preservatives; and sewage sludge or irradiation" is known as:
Organic?
Wellness travel typically includes all of the following except:
Packing many activities into a full tour itinerary
Which of the following diets encourages eating responsibly grown red meat?
Paleo
Which of the following focuses primarily on the relaxation/rest aspect of wellness?
Pampering spas/baths
Medical spas/baths, surgery trips, and rehabilitation retreats are all examples of which type of tourism
Physical healing
Which of the following types of wellness segmentation is based on attitudes, aspirations, and values?
Psychographic
"Marketing that is not directly paid, nor has an identified sponsor" is known as:
Publicity
The definition of ___________ is "an all-encompassing term for the standard of health, comfort, and happiness within the various domains of life."
Quality of life
Which of the following destinations is famous for being the yoga capital of the world?
Rishikesh, India
A systematic process of evaluating the potential risks that may be involved in a projected activity or undertaking" is the definition of:
Risk Assessment
Guidelines for communicating successfully during an event include all of the below except:
Send all messages to everyone involved with the event
What is the first step in designing a wellness event?
Set goals and objectives
The current trend of wellness tourism, and the fact that wellness travelers are looking for authentic and sustainable experiences, is an example of which macro trend?
Social/cultural
Meditation retreats, yoga centers, and pilgrimages are all examples of which type of tourism:
Spiritual
A primary wellness tourist is likely to do which of the following?
Stay at an ashram for a yoga or meditation retreat
Event sponsorships are popular because of all of the following except:
The association between organizations may hurt one of them
The conventional kitchen is defined by all of the following except:
The kitchen is the heart of the home, designed for gathering, entertaining, and nourishing.
Thalassotherapy has strict requirements to maximize its health benefits; these include all of the following except:
The only way to use this type of healing water is by soaking in it
The Baden-Baden region of Germany has been known as a wellness destination for centuries due to its:
Thermal/mineral springs
The wellness paradigm is characterized by all of the following except:
Treating and curing illness
A focus on wellness while traveling, whether primary or secondary, encourages tourists to maintain and enhance their quality of life even when out of their everyday routine.
True
Conducting a risk assessment before a wellness event will help you detail how an emergency during the event will be handled.
True
Consumers in general are becoming more distrustful of the industrial food system, and are seeking real, local, sustainable alternatives like locally grown produce.
True
Event refers to a public assembly for the purpose of celebration, education, marketing or reunion.
True
Festival refers to a time of celebration, with an organized series of social events.
True
Highly agreeable people demonstrate a lot of kindness, affection, altruism, and other prosocial behaviors in developing, participating, and consuming wellness products and services. They tend to cooperate well with others, whereas those low in agreeableness are more competitive and take little interest in others
True
Many people around the world, especially in developed Western economies, lack the level of activity in their everyday lives necessary to remain healthy
True
Partnering with micro-influencers is a good way to advertise a wellness event.
True
Secondary wellness travelers are much more common than primary wellness travelers.
True
The USA was the top wellness tourism destination market in 2017.
True
There are many ways that wellness elements can be incorporated into regular events.
True
Throughout history, the search for miracle cures to real or imagined ailments has drawn people to all kinds of treatments.
True
Wellness practices like traditional Chinese medicine and yoga are also beginning to influence consumers' diets.
True
The World Happiness Report is published each year by (the):
United Nations
Which of the following diets does not allow the consumption of any animal products?
Vegan
The ___________ stakeholders include healthy food and markets, fitness and mind-body studios, nature and recreation amenities, and community and spiritual institutions.
Wellness lifestyle
Expenditures on programs, services, activities and equipment by employers aimed at improving their employees' health and wellness" is a component of:
Workplace wellness
India has been known mostly as a wellness destination for centuries due to its:
Yoga and meditation practices
Which of the following destinations is famous for its wellness activities especially during Winter and Summer ?
Zermatt, Switzerland
aristocrats
are high class
the socializers
like to visit a
explorers
look for a uni
the budgetters
seek to indul
