CIS Test 1 Quiz 2
The overall retail market in the United States in 2016 was estimated at about:
4.8 trillion
Which of the following is not considered a portal?
Amazon
E-commerce has decreased price competition in nearly all markets.
False
All firms need an organization to efficiently implement their business plans and strategies.
True
Firms that fail to produce returns greater than alternative investments typically go out of business.
True
The Internet's universal standards can change industry structure by decreasing barriers to entry and increasing competition within an industry.
True
Which of the following may offer its customers value chain management software?
e-procurement companies
If you wished to leverage the ubiquitous nature of the Web to differentiate your product, you would:
enable individual customization of the product by consumers.
All of the following may lead to a competitive advantage except:
fewer products
In general, the key to becoming a successful content provider is to:
own the content being provided.
A firm's ________ describes how a firm will produce a return on invested capital.
revenue model
The financial services, travel services, and job placement services industries typically use the ________ business model.
transaction broker
Which element of the business model addresses what a firm provides that other firms cannot?
value proposition
Which type of investor typically becomes interested in a start-up company after it has begun generating revenue?
venture capital investors
Scale economies are efficiencies that result from flattening the hierarchy of an organization.
False
An example of a company using the content provider model is:
Rhapsody
Stickiness is an important attribute for which of the following revenue models?
advertising revenue model
Over the past decade, the number of exchanges has:
diminished sharply
A strategy designed to compete within a narrow market or product segment is called a ________ strategy.
focus
TheSeam is an example of a(n):
industry consortium