ECON 2102 Chapter 1

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variables

quantities that are free to assume different values in some range

The only costs that should influence a decision about whether to take an action are ___. Similarly, the only benefits we should consider are ___

> those we can avoid by not taking the action > those that would not occur unless the action were taken

The Incentive Principle:

A person (or a firm or a society) is more likely to take an action if its benefit rises, and less likely to take it if its cost rises. In short, incentives matter.

Scarcity Principle

Although we have boundless needs and wants, the resources available to us are limited. So having more of one good thing usually means having less of another.

The Effect of an Increase in the Vertical Intercept:

An increase in the vertical intercept of a straight line produces an upward parallel shift in the line

The Cost-Benefit Principle:

An individual (or a firm or a society) should take an action if, and only if, the extra benefits from taking the action are at least as great as the extra costs.

The Effect of an Increase in the Charge per Minute:

Because the fixed monthly fee continues to be $4, the vertical intercept of the new plan is the same as that of the original plan. With the new charge per minute of 40 cents, the slope of the billing plan rises from 0.20 to 0.40

Pitfall #3

FAILURE TO THINK AT THE MARGIN When deciding whether to per- form an action, the only costs and benefits that are relevant are those that would result from taking the action. It is important to ignore sunk costs

Pitfall #2

IGNORING IMPLICIT COSTS

Pitfall #1

MEASURING COSTS AND BENEFITS AS PROPORTIONS RATHER THAN ABSOLUTE DOLLAR AMOUNTS

scarcity

There is never enough time, money, or energy to do everything we want to do or have everything we'd like to have.

parameter

a quantity in an equation that is fixed in value, not free to vary

abstract model

a simplified description that captures the essential elements of a situation and allows us to analyze them in a logical way

independent variable

a variable in an equation whose value determines the value taken by another variable in the equation

dependent variable

a variable in an equation whose value is determined by the value taken by another variable in the equation

___ are opportunity costs

all costs—both implicit and explicit—are opportunity costs

sunk costs

costs that are beyond recovery at the moment a decision is made, regardless of which option is chosen, and as such are irrelevant to the decision

slope

in a straight line, the ratio of the vertical distance the straight line travels between any two points (rise) to the corresponding horizontal distance (run)

vertical intercept

in a straight line, the value taken by the dependent variable when the independent variable equals zero

equation

is a simple mathematical expression that describes the relationship between two or more variables

positive economic principle

one that predicts how people will behave

normative economic principle

one that says how people should behave

rational

people have well-defined goals and try to fulfill them as best they can

marginal benefit

the benefit of an additional unit of the activity

economic surplus

the benefit of taking an action minus its cost (when benefit - cost is a positive number)

marginal cost

the cost of an additional unit of activity

the method of simultaneous equations

the intersection of Line 1 and Line 2 can be calculated by Line 1 - Line 2 and then solving for X, then plugging that X back in to find Y

next best option refers to ___

the most valuable alternative option

Economics

the study of how people make choices under conditions of scarcity and of the results of those choices for society.

average cost

the total cost of undertaking n units of an activity divided by n

opportunity cost

the value of what you must sacrifice to take an action

microeconomics

to describe the study of individual choices and of group behavior in individual markets.


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