hospitality 4
The first question that leaders ask themselves is usually
"What needs to be done?"
Which type of event would include annual meeting, sales meeting, workshop, training meeting, or awards ceremony?
. Corporate event
Which of the stages of event management is the time for freedom in creativity and implementation of new ideas that support the objectives of the special event?
. Design stage
____________ is the set of moral principles and values that people use to answer questions about right and wrong.
. Ethics
According to the Event Solutions Black Book, what is the most popular site for holding events?
. Hotel/resort
_______________ provide(s) training, certification, networking, and assistance with business plans and other consulting services for their members.
. Professional associations
The combination of a meeting and an exposition is called a
. convention
Large facilities where meetings and expositions are held, usually in city centers, are called
. convention centers
A small group led by a facilitator or trainer-generally involving exercises to enhance skills or develop knowledge in a specific topic-is a
. workshop
About ___% of the events market is corporate events.
80
Which type of event would be planned two to five years in advance with the destination being a determining factor in the planning process?
Association event
Which of the following are benefits of being part of an association?
Banking
Which type of meeting room setup is for small numbers of people, with the meeting taking place around one, block rectangular table?
Boardroom
Which type of event would usually be based on a theme, have a very limited budget, and provide a great return for the group having the event?
Charity or fundraising event
Which of the following would not be included on the staff of a destination management company?
Chef
. A not-for-profit organization that represents an urban area that tries to solicit business or pleasure-seeking visitors is a(n)
Convention and Visitors Bureau
Which group or agency does not engage in the actual planning or organization of meetings, conventions, and other events?
Convention and visitor bureau
Which of the stages of event management involves decision-making skills and abilities as the event progresses?
Coordination stage
Which of the following is NOT a distinction of management?
Create opportunities
Which of the following is NOT an identifiable practice common to leaders?
Creating a model
Which of the following events would NOT be considered a special event?
Daily conference call
A service organization within the visitor industry that offers a host of programs and services to meet clients' needs is a
Destination Management Company
Which of the stages of event management should take place at each stage of the event and is the final step that can measure the success of the event in meeting goals and objectives?
Evaluation stage
What event's purpose is usually related to the agriculture industry and evokes memories of games, attractions, and fun food?
Fairs
. Which type of event is often themed to the celebration's purpose; just as Mardi Gras, for example, celebrates the beginning of Lent?
Festival
. What is an assembly for the discussion of common concerns where experts in a given field take opposite sides of an issue in a panel discussion, with opportunity for audience participation? opposite
Forum
________ manage the work of line employees.
Frontline managers
What is the primary outcome of the responsibilities of a convention and visitors bureau?
Generate and increase revenues of a city
________ are responsible for short-term planning.
Midlevel managers
Which of the following event management skills would be characterized by the process by which a meeting planner and supplier reach an agreement on the terms and conditions that will govern their relationship?
Negotiating skills
. Which of the following is NOT true of a special event?
Occur spontaneously
Which of the stages of event management is often driven by the determined budget for the event and the time for contracting out services and activities that will become part of the event?
Planning stage
What group or market sector is the greatest percentage of convention center utilization?
Professional and trade shows
Which of the event management skills aids in completing projects on time and within budget, where parts of an event can be managed as separate components?
Project management skills
Which of the stages of event management is the time for asking questions about a potential event?
Research stage
. Associations began in the United States at the beginning of the eighteenth century when what group organized itself?
Rhode Island candle makers
___________ skills are critical in making those you do business with feel comfortable and in handling situations appropriately.
Social
Which type of event would include SMERFs as well as wedding and party planners?
Social event
Opening ceremonies, halftime, and postgame shows would be part of what kind of special event?
Sporting event
. Mega events are made up mainly of what type of venue?
Sporting events
_______________ refers to the implementation of practices and procedures that will help conserve both the natural environment and the special event space.
Sustainable event tourism
. Which type of meeting room setup is generally intended for a large audience that does not need to make a lot of notes or refer to documents?
Theater style
. Which type of meeting room setup is used when the meeting format is more instructional and participants take detailed notes or refer to documents?
Theater style
These groups are price conscious because the majority of the functions are paid for by the individual or attendee.
Trade associations
Dr. Martin Luther King, Jr. was an example of what specific type of leadership?
Transformational
________ leadership involves charisma, individual consideration, and intellectual stimulation.
Transformational
What are the most widely recognized social events?
Weddings
A FAM trip is
a familiarization trip to do a site inspection for an event
An event that brings together sellers of products and services in a venue where they can show their products and services to a group of attendees is known as
an exposition
. Great leaders
are motivated and grow into their roles
A workshop-type educational experience in which attendees learn by doing is called a
clinic
The ability to view a corporation as a complete entity is a(n) ________ skill.
conceptual
The three management skill areas are
conceptual, interpersonal, and technical
The payment exchanged for the promise(s) stated in a contract is called the
consideration
Efficiency and effectiveness are most important for
controlling
Setting standards and comparing actual performance to the standard is known as
controlling
Large meetings with some form of exposition or trade show included are called
conventions
. Management of events often takes place at convention centers or hotels where ____________ handle all arrangements after the sales manager has completed the contracts.
event managers
Performing ceremonial duties is part of the ________ role of leaders.
figurehead
Looking at the past and using that information to predict the future is known as
forecasting
Leaders possess a mental and physical intensity that causes them to be assertive by showing
guaranteed outcomes
Some important leadership skills in the hospitality work area are
honor, integrity, and a sense of humor
The final and most important tool for event planners and managers is
human resources
Some of the important characteristics for good leadership are
integrity, judgment, and dependability
. Managers with ________ skills have the ability to communicate with a wide range of employees.
interpersonal
Courage, endurance, integrity, and judgment are all traits common to
leaders
A key characteristic of a convention center manager might be the ability to
manage and lead people
Decision making, communicating, and controlling are key functions of a
manager
The difference between leadership and management is that
managers coordinate efforts
Convention Bureaus primarily
market convention centers and destinations
. A person who contracts out services to (or work for) associations and corporations and plans meetings down to the last detail is a
meeting planner
Keeping morale high and managing conflict is part of the ________ function.
motivating
Before a meeting planner can start planning a meeting, a _____________ is done to determine the purpose and desired outcome of a meeting.
needs analysis
Management is simply what managers do to
plan, organize, and control the business
Setting goals and creating objectives to achieve those goals is the process of
planning
The use of flowcharts and graphs for scheduling, clearly defined work setup, and breakdown and policy statements to help guide decision making and the fulfilling of commitments are examples of
project management
Attendee registration, exhibit space rentals, and sponsorship are all sources of
revenue
A lecture and a dialogue that allow participants to share experiences in a particular field is known as a
seminar
Convention centers primarily
service client's convention needs when they come to town
Individuals responsible for providing all of the services needed to run the facilities for a trade show are known as
service contractors
A special event consultant
should have climbed the "experience ladder"
Leadership can be identified as
showing transactional or transformational traits
Sporting events, festivals, and social events are all part of the ________ market.
special event
An event such as the Olympics requires _________ to provide money or in-kind contributions and receive recognition in return.
sponsors
An event at which a particular subject is discussed by experts and opinions are gathered is known as a
symposium
Managers who start their careers on the front line and work their way up must have the ________ skills they acquired along the way.
technical
. A key skill for a successful manager is
the ability to be a team player and work with others
Management is defined as
the process of coordinating work activities
Long-range strategic goals are determined by
top management
An industry group that is generally a public relations organization founded by and funded by a corporation that operates in a specific industry is a
trade association
Expositions have also been called
trade shows
. The ________ model outlines the coming together of a leader, the followers, and the situation.
traditional leader
To enter into a convention management career, one should have
transferrable skills from a variety of hospitality areas