How to Build and Maintain a Website
A keyword or key phrase that would NOT be useful when searching for movies in your area would be
script
Using a personal web server is often called...
self-hosted
Pros of Web Server Providers:
- Reliable and secure - Little to no time investment - Requires little to no experience - Staff to handle outages and problems
Things to consider?
- Skills and experience - Company's time worth - Can the company do it better than someone else - Is the company set up to accept DMCA (Digital Millenium Copyright Act) take-down requests quickly?
Examples of Web CMS providers:
- WordPress - Squarespace (provide hundreds of website templates for users to easily jumpstart their website)
Steps to make a live website:
1. Get a Domain Name 2. Host your webiste 3. Decide Website Platform 4. Optimize site
The meta data description is an HTML tag, which looks like this in the HTML code for the page:
<meta name= "description" content="A page's description, usually one or two sentences."/>
A buisness that provides the technologies and services needed for a website or webpage to be viewed in the Internet.
A Web Host, or web hosting service provider
Example of Conversion Rate:
Amazon likely has a very high conversion rate (10 to 20%) becuase most people that go to that site look up an item with the intention of buying it.
Which of the following is not a reason someone would choose to create their own website instead of using a CMS?
CMS providers limit the ability to choose your own domain name for your website.
The percentage of the total visitor that convet, or those that actually use your site as intended, is called your _____________ _______.
Conversion Rate
Conversion rate formula -->
Conversions / Total visitors time 100
True or False - Web Content Management Systems are mostly used by bloggers, not by companies.
False
True or False - Websites developed using a CMS do not use HTML/CSS or JavaScript.
False
True or False - You need to register both a domain name and an IP address when you purchase a domain.
False
Which of the following are usually true of using a web server provider? I. Reliable & secure II. Little to no time investment III. Requires little to no experience IV. Staff to handle outages and problems
I - IV all
Which of the following probably would NOT be a way to optimize web information?
Increase the font size of headlines
A web developer wants to open a bakery, and is considering purchasing the domain cakesareus.net for $67. Which of the following reasons shouldn't the web developer purchase this domain?
It's not cost effective.
A web developer wants to open a bike shop, and is considering purchasing the domain wegotwheels.com for $20. Which of the following reasons shouldn't the web developer purchase this domain?
It's too generic.
the words and phrases in your web content that make it possible for people to find your site pages through search engines.
Keywords
allows users to store, share, or publish information on the web or on a home network.
Personal Web Server
allow developers and beginners to build websites using templates.
Web Content Management Systems (WCMS)
doing everything possible to improve the user experience so people will be more likely to revisit a site or purchase something from it.
Web Optimization
happens when a visitor to your website completes the action you want them to, like posting on social media, buying something, or doing some fun coding.
Website conversion
A web host, or web hosting service provider, is
a business that provides the technologies and services needed for a website or webpage to be viewed in the Internet.
A personal web server is owned or controlled by...
a person or a company.
Cons of Personal Servers:
- Higher monetary cost - Big time investment - Requires significant experience
While CMS's provide ease of use, some areas of concern are:
- Potential security risks - Limited functionality - Potential speed issues
Pros of Personal Servers:
- Quick response times - Pay-per-use pricing - Unlimited customization possibilities
Get a Domain Name -->
codehs.com 93.184.216.34
Which of the following would probably be an advantage of self-hosting?
pay-per-use pricing
Getting a domain name is as simple as....
registering for a domain name using a domain registrar (namecheap, HostGator, bluehost, GoDaddy)
Websites are hosted, or stored, on special computers called...
servers
True or false: When it comes to self-hosting, it is recommended that one thing a company should consider is whether their team has the skills and experience to host its own website.
true
Which of the following probably would NOT be a way to optimize web information?
use a drag and drop editor to build the site
The average domain name costs...
$15
Cons of Web Server Providers:
- (Sometimes) more expensive - Reliance on provider for upgrades - Resource limits - Industry-specific challenges
Domain Names should be:
- Easy to remember - Cost effective - Unique - Relevant
Increase site speed:
- Enable file compression to reduce the size of your CSS, HTML, and JavaScript files - Minify CSS, JavaScript, and HTML - Optimize images
In addittion to ready to use templates, CMS's also provide:
- Enhanced search engine optimization - Improved site maintence - Colloaborative tools and sharing
If 100 visitors visit your site and 4 visitors convert, what is your web conversion rate?
4%
Which of the following is NOT true of a personal web server?
A personal web server prohibits users from making significant changes to their websites and content.
Decide website platform -->
Developers can build websites from scratch Or from a template
What is web optimization?
It is doing everything possible to improve the user experience so people will be more likely to revisit a site or purchase something from it.
