Intro to buisness

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Quantitative

data expressing a certain quantity, amount or range.

Qualitative

relating to, measuring, or measured by the quality of something rather than its quantity.

Marketing

the action or business of promoting and selling products or services, including market research and advertising.

price

the amount of money expected, required, or given in payment for something.

market reserach

the study of a company's current and prospective customers

place

a particular position or point in space.

promotion

activity that supports or provides active encouragement for the furtherance of a cause, venture, or aim.

Demographics

facts about the population in terms of age, gender, location, income and education.

target market

groups of customers with very similar needs to whom the company plans to sell its product.

packaging

materials used to wrap or protect goods.


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