Intro to public speaking: test three
Video
- Short - Cue in speech to start clip - Intergrade smoothly (use transition works and phrases) - Avoid low-resolution videos
Charts
- Summarizes large blocks of info, usually as lists - Helps listeners visualize info - Shows steps of process - Is kept simple and clear
Methods of persuasion (17)
- build credibility - use evidence - use reasoning - appeal to emotions
Effective fonts
-Clear, easy to read -Normal case -Standardized across slides -Properly sized titles, body text
Enhancing Credibility
1) Explain your competence. 2) Establish common ground with your audience. 3) Deliver your speeches expressively and with conviction
Five guidelines for informative speaking
1. Do not overestimate what the audience knows 2. Relate the subject directly to the audience 3. Do not be too technical 4. Avoid abstractions 5. Personalize your ideas
kinds of visual aids
1. Objects and models 2. Photographs and drawings 3. Graphs 4. Charts 5. Video 6. The speaker 7. Presentation technology
Policy Organization
1. Problem-solution 2. problem-cause-solution 3. comparative advantages 4. Monroe's motivated sequence
Four kinds of informative speeches (15)
1. speeches about objects (ex. rivers) 2. speeches about processes (ex. cooking eggs) 3. speeches about events (ex. Mardi Gras) 4. speeches about concepts (ex. communism)
problem and solution
2 main point, problem and solution to problem
problem-cause-solution
3 main points 1. describes a problem 2. explains the cause of the problem 3. a solution to the problem
Small groups (20)
3 to 12 people assembled for a specific purpose
Fallacy
An error in reasoning, usually due to: - Hasty generalization - False cause - Invalid analogy - Bandwagon - Red herring - Ad hominem - either or - appeal to tradition - appeal to novelty
Pathos
Aristotle name for emotional appeal; appeals intended to evoke a certain emotion - use emotional language - develop vivid examples - speak with sincerity and conviction
logos
Aristotle's name for logical appeal (you must support appeal with logic and reasoning)
slippery slope
Assuming first step will lead to later steps that can't be prevented
appeal to novelty
Assuming something new is automatically better than old
appeal to tradition
Assuming something old is automatically better than something new
Monroe's Motivated Sequence
Attention: gain attention Need: show need for change Satisfaction: provide solution Visualization: enhance solution by visualizing benefits Action: urge action for solution
Visual Aid Advantages (14)
Clarity Interest Retention Credibility Persuasiveness
Presentation technology
Combines several audio-visual materials
maintenance needs
Communicative actions that maintain relations in group
analogical reasoning
Comparing two similar cases in which what is true for the first case is also true for the second (ex. if your good at tennis, you might also be good at ping-pong)
Consensus
Decision acceptable to all members
recorded online speech
Delivered, recorded, uploaded to Internet
Presenting visual aids
Display where listeners can see Avoid passing Display only while discussing Explain clearly, concisely Talk to audience, not to visual aid Practice with visual aids Check room & equipment
photos and drawings
Enlarge for audience Avoid passing (make sure you show the audience while presenting your speech) Display with PowerPoint/ presentation tech
Reflective thinking method
Five-step method for directing discussion
Effective colors
High contrast Easy to see Limited number Consistent across slides
Leadership
Influencing group to help achieve goals ; good leaders are good listeners The four types: implied, emergent, designated, and nonspecific
Types of credibility
Initial (before speech) Derived (Produced during speech) Terminal (after/at the end of speech)
red herring
Irrelevant issue diverting attention from actual subject
Required policy issues in question of policy speeches
Is there a need? Do you have a plan? Is it practical?
Strategic images
Large enough High-resolution Clear, simple Title included on slide
designated leader
Member elected or appointed as leader by group
mental dialogue
Mental give and take between speaker and listener
False cause
Mistakenly assuming that first event causes second simply because the second follows the first
specific instances
Moving from particular facts to general conclusion • Avoid hasty generalizations • Qualify argument when necessary • Reinforce argument with statistics, testimony
The speaker
Must use body to demonstrate procedures and must practice to coordinate words and actions
visual environment
On-screen elements seen by audience during online speech
Preparing visual aids
Prepare well in advance Keep simple Make large enough Limit amount of text Use fonts effectively Use color effectively (high contrast, easy to see, limited number, consistent across slides) Use images strategically
Symposium
Public presentation in which people give speeches on different aspects of topic
procedural needs
Routine "housekeeping" actions necessary for conducting group business
types of reasoning
Specific instances Principle Causal Analogical
Acceptance
Speech giving thanks for the gift, award, recognition
commemoration
Speech paying tribute to person, group, institution, idea (ex. eulogy) (should inspire audience, heighten appreciation, adjust content to fit situation, use creative language)
presentation
Speech presenting gift, award, some recognition
Oral report
Speech presenting group's findings, decisions, etc.
Panel discussion
Structured conversation among people in front of audience
task needs
Substantive (important) actions necessary for the group to complete the task
Evidence
Supporting materials used to prove or disprove something
nonspecific leader
There is no specific leader, but everyone in the group works equally and respects one another
Hidden agenda
Unstated individual goals that may conflict with group goals
Tips for evidence
Use specific evidence Use novel evidence Use credible evidence Make clear point of evidence
Line Graph
Uses one or more lines to show changes over time
Bar graph
Uses vertical or horizontal bars to show comparisons
implied leaders
a group member to whom other members defer because of her or his rank, expertise, or other quality
emergent leader
a group member who emerges as a leader during the group's deliberations (they emerge either by force or by charm; not elected, they simply take charge)
passive agreement
a persuasive speech in which the speaker's goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy
questions of value
a question about the worth or rightness of an idea or action
question of policy
a question about whether a specific course of action should or should not be taken
special occasion speech (18)
a speech whose general purpose is to entertain, celebrate, commemorate, inspire, or set a social agenda
ad hominem
attacking the person rather than the argument
immediate action
convinces audience to act in support of policy
persuasion (16)
creating, reinforcing, or changing people's beliefs or actions
Question of fact
deals with the truth or falsity of an assertion
comparative advantage
each main point explains why one solution is preferable to the other
casual reasoning
establishing relationship between cause and effect - there are always multiple causes for an effect - avoid fallacy of false cause
either or
forcing a choice between two alternatives when more exist
problem-solving group
formed to solve a problem; once problem is solved, the group disbands
Pie graph
highlights segments of circle to show distribution patterns
Special occasion speech types
introduction, presentation, acceptance, commemoration
Hasty generalization
jumping to conclusions based on insufficient evidence
principle
moving from general principle to specific conclusion - use major premise that listeners will accept - provide evidence for minor premise
credibility
perception of speaker's competence and character; Aristotle called credibility ethos
group needs (tasks of a leader)
procedural, task and maintenance
3 types of persuasive speeches
question of fact, question of value, question of policy
Graphs
shows statistical trends and patterns
bandwagon
something is good because it is popular
introduction (special occasion)
speech introducing the main speaker to the audience (brief, accurate, adapt to occasion and audience, builds a sense of anticipation)
Degrees of Persuasion
strongly opposed moderately opposed slightly opposed neutral slightly in favor moderately in favor strongly in favor (You need to focus more on people who may be opposed to your topic than those who already agree)
reasoning
the process of drawing a conclusion on the basis of evidence
invalid analogy
two cases being compared are not alike
Presentation technology guidelines
use strategically use to enhance specific points don't overpower presentation (don't overuse them) don't read from screen
remember audience
• Adapt effectively to remote audience • Engage in mental dialogue • Keep public in public speaking
Adjust pacing
• Alter what appears on-screen with visual aids • Use brisk tempo akin to other online content
group responsibility
• Commit to group goals • Fulfill individual assignments • Avoid interpersonal conflicts • Encourage full participation • Keep discussion on track
reflective thinking steps
• Define problem • Analyze problem • Establish criteria for solutions • Generate potential solutions • Select best solution
real-time online speech
• Delivered with special software • Remote audience gathered for live viewing • Example: online job interview
Special Nature of Online Environment
• Distinct relationship with audience • Different dimensions of speech communication process
back-up plan
• Distribute outline • Move to conference call • Share via document collaboration program • Move to recorded format • Reschedule
Online environment (19)
• Elements of Internet that influence online speech • Includes remote audience, factors of technology, forms of interference, more
practicing recorded speeches
• Gauge what audience will see • Record, review practice sessions
Practicing real-time speeches
• Practice with computer, software • Use screen-recording function • Update software, operating system
kinds of online speeches
• Recorded online speech • Real-time online speech
tech of real-time speeches
• Select software appropriate for speech, audience, occasion • Master software program
elements of visual environment
• Setting • Lighting • Framing • Eye contact • Personal appearance