Quiz 2 - ICS 392

Which of the following is an example of C2C e-commerce? A)Go2Paper B)Groupon C)Craigslist D)Amazon

Craigslist

Which of the following statements is not true? A)No one academic perspective dominates research about e-commerce. B)Economists take a purely technical approach to e-commerce. C)There are two primary approaches to e-commerce: behavioral and technical. D)Management scientists are interested in e-commerce as an opportunity to study how behavioral factors can exploit the Internet to achieve more efficient business operations.

Economists take a purely technical approach to e-commerce.

Which of the following refers to the displacement of market middlemen and the creation of a new direct relationship between producers and consumers? a) network effect b) disintermediation c)friction-free commerce d)first mover advantage

disintermediation

Which of the following refers to any disparity in relevant market information among parties in a transaction? A)imperfect competition B)data discrepancy C)competitive inequity D)information asymmetry

information asymmetry

Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?

mobile e-commerce

The total number of users or customers an e-commerce business can obtain is a measure of which of the following?

reach

Above all e-commerce is a ________ phenomenon.

technology driven

Which of the following is a characteristic of the Reinvention phase of e-commerce? A)the widespread adoption of broadband networks B)the massive proliferation of dot-com start-ups C)the use of mobile platforms D)the rapid growth of search engine advertising

the use of mobile platforms

E-commerce can be defined as:

the use of the Internet, the Web, and mobile apps to transact business.

E-commerce is available just about everywhere and anytime. This is known as ________.

ubiquity