Unit 1: Social Media Past and Present

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Who was the first president to use social media as part of his campaign strategy?

Barack Obama

What is Facebook used for?

Sharing information.

Forums are open to only select members.

False

T/F: Social media is mostly used by individuals over the age of 65.

False. Correct age group: 18-29

The first widespread social media platform was

Friendster

Has social media connected us on a global or national level?

Global level

Which social media platform allows you to create circles of contacts?

Google+

What is a downfall of Wikipedia?

Anyone can put false information on it.

What's the biggest threat that social media poses to businesses?

Damage to Brand Reputation

Is YouTube used mostly for regular, daily commuication or entertainment purposes?

Entertainment

A post on Twitter can be as long as you want it to be.

False

Which social media platform is considered the business version of Facebook?

LinkedIn

Podcasts are a type of social media that is experienced primarily through

Listening

What portion of companies use social media to locate new employees?

Nearly all

Which is the most likely reason half of the people in the world are not on social media?

No access to consistent internet options.

Which is the most visual social media site?

Pinterest

Which are easier to produce: podcasts or videos?

Podcasts.

What were the major downfalls of Friendster?

Too many technical issues.

Facebook was founded by a Harvard Student.

True

Instagram is a photosharing site.

True

Social Networking is the most popular online activity.

True

Social media began before the Internet was made available to the public.

True

T/F: The first cell phones were not connected to the internet.

True

A type of website that can be created collaboratively or modified by different users.

Wiki

A social media platform that is a way for individuals to share information and express opinions about any number of subjects online.

Blog


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