BUAD 332 Kahoot 14

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Which of the following are the fastest growing forms of marketing?

Direct and digital

What is one disadvantage of social media marketing?

It is difficult to measure results.

Companies/people who do weird things to get people's attention may be using ____ technique.

Purple Cow

What is an example of kiosk marketing?

Redbox

Amazon.com and Expedia.com are best described as

e-tailers.

What is not true about blogs?

easy to control

Which one is not a traditional direct marketing?

mobile marketing

In which of the following cases is a firm employing omni-channel retailing?

selling through e-tailers and physical superstores.


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