Chapter 10

Cord cutters and cord shavers are shrinking the number of pay TV subscribers yearly by approximately:

5%

In 2022, time spent with digital media in the United States accounted for ________ of total media time spent

62%

In 2021, the various entertainment industries together accounted for about ________% of total media industry revenues, while the print media industries collectively accounted for about ________%

79, 22

Which of the following is not an example of industry structure convergence?

Apple's development of the iPad

Which of the following happened during the time period when newspapers used a print-centric business model?

Google launched its search engine

Which of the following is not a current trend in online content?

The number of people in the United States who watch digital video on subscription-based OTT television services has declined.

magazine aggregator

a website or app that provides subscriptions and sales of many digital magazines

what U.S. media channel generates the most revenue?

broadcast television/pay TV

content convergence

convergence in the design, production, and distribution of content

technological convergence

development of hybrid devices that can enable the delivery of various types of media via a single device

Which occurs first in the process of content convergence related to books?

media migration

industry convergence

merger of media enterprises into powerful, synergistic combinations that can create and cross-market content on many different platforms

Which of the following statements about the newspaper industry is not true?

newspaper circulation revenues have declined since 2002

________ were the most troubled segment of the print publishing industry in 2022.

newspapers

paywall

no access to articles without a paid subscription

over-the-top (OTT) services

offer consumers access to television shows and full-length feature movies using Internet service rather than cable or satellite TV service

wholesale model

prices are determined by retailer

metered subscription

provides access to a limited number of articles for free but requires payment of a subscription fee after that limit is exceeded

walled garden

refers to a kind of DRM that uses proprietary file formats, operating systems, and hardware to control the use of content after initial sale

digital rights management (DRM)

refers to the combination of technical and legal means for protecting digital content from unlimited reproduction

Internet Video on Demand (iVOD)

selling access to specific movies a la carte on cable TV and over the Internet

Electronic Sell-Through (EST) (download to own)

selling movies online for download and ownership

release window

staging the release of new movies across different distribution channels with different prices

Subscription Video on Demand (SVOD)

subscription streaming over the Internet

agency model

the retailer is an agent, and prices are set by the publisher