CMIS 342 Exam 2

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Data

A TPS supports the monitoring, collecting, storage, and processing of _________ from the organization's basic business transactions.

Contact management

A _________ system tracks all communications between the company and the customer, the purpose of each communication, and any necessary follow-up.

Record

A __________ generally describes an entity.

mart; warehouse

A data _________ is a low-cost, scaled-down version of a data _________ that is designed for the end-user needs in an SBU or an individual department.

Warehouse

A data _________ is a repository of historical data that are organized by subject to support decision makers in the organization.

data

A transaction is any business event that generates ____________ worthy of being captured and stored in a database.

TPS

A(n) ____________ is typically used to manage inventory

TPS

A(n) ________________ supports the monitoring, collecting, storage, and processing of data from the organization's basic business transactions, each of which generates data.

BI

Analytical CRM systems provide __________ by analyzing customer behavior and perceptions.

OLAP

Data marts and data warehouses typically use _______.

more; local

Data marts can be implemented ______ quickly than data warehouses and support _______ control.

More quickly

Data marts can be implemented ________ compared to data warehouses.

Independence

Database systems maximize __________.

Redundancy

Database systems minimize _________.

Message length

EDI decreases ______

attribute

Each characteristic or quality of a particular entity is called a(n) _________.

VPN

Extranets use _______ technology to make communication over the internet more secure.

Source

In the _______ component of SCM, supply chain managers develop processes for managing their goods and services inventory

Unstructured

Knowledge management is a process that helps organizations manipulate important knowledge that comprises part of the organization's memory, usually in a(n) ______ format.

KMS

Performance Bicycle used a(n) _________ system to increase its sales.

Upstream

Sourcing and procurement from external suppliers are _________ activities.

The bullwhip effect

Stockpiling is most likely to occur with __________.

Tacit knowledge

Suppose you are a salesperson. You take great pride in knowing each customers' favorite places to eat and their favorite meals. This is an example of ______.

Data dictionary

The __________ provide(s) information on each attribute and why the attribute is needed in the database, who uses it, and how it should be updated.

fulfillment

The ___________ process originates in the sales department and ends in the accounting department.

production

The ___________ process originates in the warehouse department and ends in the warehouse department.

maximize; minimizing

The optimal result of the organization's CRM efforts is to _________ the number of high-value repeat customers while _______ customer churn.

warehouse; accounting

The procurement process originates in the _______ department and ends in the _____ department.

warehouse; warehouse

The production process originates in the _______ department and ends in the _____ department.

Make-to-order; customization

The pull model is also known as ______ which is closely aligned with mass _____.

CRM

Which of the following does NOT help with managing supply chain information?

They are only used for consumer habit formation.

Which of the following is FALSE of persuasive technologies?

Big Data can be structured, unstructured, or semi-structured.

Which of the following is NOT a problem associated with Big Data?

Upselling

_______ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection.

Scalability

________ is an advantage of cloud-based ERP systems.

Cross-selling

_________ is the marketing of additional related products to customers based on a previous purchase.

TPS; FAIS

__________ are inputs for __________

Clickstream data

__________ are those data that visitors and customers produce when they visit a website and click on hyperlinks.

Vertical integration; upstream

__________ is a business strategy in which a company purchases its _____ suppliers to ensure that its essential supplies are available as soon as the company needs them.

Control

__________ is a disadvantage of cloud-based ERP systems.

Knowledge

__________ is an intellectual asset.

Customer Churn

__________ is the loss of a certain percentage of customers over time.

Financial

___________ flows involve money transfers, payments, credit card information and authorization, payment schedules, e-payments, and credit-related data.

ERP

_____________ systems are an evolution for FAIS.

byte; bits

a ________ is a group of eight ______

Key indicator

A(n) ______ report summarizes the performance of critical activities.

Instance

A(n) __________ of an entity refers to each row in a relational table, which is a specific, unique representation of the entity.

Rot

A(n) __________ of an entity refers to each row in a relational table, which is a specific, unique representation of the entity.

instance

A(n) __________ of an entity refers to each row in a relational table, which is a specific, unique representation of the entity.

Inconsistency

Database systems minimize __________

minimize; the same data are stored in multiple locations

Databases ________ redundancy; this means __________.

isolation; applications cannot access data associated with other applications

Databases minimize _________; this means _______.

FAIS

Each department or functional area within an organization has its own collection of application programs or ____________.

Batch Processing

If your organization collects transactions and processes them at night, this is called ___

Deliver

In the _______ component of SCM, organizations coordinate the receipt of customer orders, develop a network of warehouses, select carriers to transport their products to their customers, and create an invoicing system to receive payments.

Source

In the _________ component of SCM, organizations choose suppliers to deliver the goods and services they need to create their product or service.

Open-source

It is really important that your customers are able to contact you anytime, anywhere, from any device. This suggests you should implement a(n) _______ CRM system.

Silos

Legacy systems were developed as _________.

QBE

Microsoft Access uses ___________ to conduct queries.

OLTP

Most organizations design TPS to process transactions as soon as they occur. This is called ________.

Plan

Organizations must have a strategy for managing all the resources that are involved in meeting customer demand for their product or service. This strategy is developed in the ______ component of SCM.

less expensive

Organizations typically invest in cloud-based ERP systems because they are ______.

disseminating

Performance Bicycle uses employee knowledge to help customers find products and relevant multimedia content about them. This is an example of ______ knowledge in the KMS cycle.

Explicit knowledge

Suppose you work for XYZ Corporation. You know you can contribute 6% of your salary to a 401K and the company will match that 100% after 6 years of service because it is in the employee handbook. This is an example of _________.

Make

The _____ component of SCM is the most metric-intensive part of the supply chain in which organizations measure quality levels, production output, and worker productivity.

make

The _____ component of SCM is the most metric-intensive part of the supply chain in which organizations measure quality levels, production output, and worker productivity.

On-demand; SaaS

The concept of ________ is also known as utility computing or _______.

The amount of data is decreasing exponentially with time.

Which of the following is NOT a reason managing data is difficult.

TPS

Which of the following is NOT an interorganizational system?

create, capture, refine, store, manage, disseminate

Which of the following is the correct order of the KMS cycle?

vanilla

You decide to change your business processes in order to implement SAP without making any changes to it. This is an example of the ________ approach to ERP implementation.

Drill-Down

You get a sales report every month to show the products sold from each state. You notice the sales from California are down from last month, so you click on the state to get more detailed information on each sales person. You notice one salesperson sold 10% of what he did the previous year. This is an example of a(n) ________ report.

Upstream

You purchase the raw metal, glass, and leather to manufacture your new car from various suppliers. You are conducting business ________.

Custom

You want to implement an ERP system, but you do not want to buy something from SAP or Oracle. Since you are building an ERP system from scratch, this is called a(n) ______ approach to ERP implementation.

Ad hoc

Your southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers for the southern region compared to the northern, eastern, and western regions. This is a(n) ________ report.

comparative

Your southern region is not doing very well. You want to know why, so you ask for a special report showing the numbers for the southern region compared to the northern, eastern, and western regions. This is a(n) ________ report.

Cost

____ is a disadvantage of ERP.

Master data managment

____ is a process that spans all organizational business processes and applications.

Tacit knowledge

____ is the cumulative store of subjective or experiential learning.

Open-source

_____ CRM systems have source code that is available to developers and users.

Flexibility

_____ is a benefit of ERP.

SaaS

______ is a cloud-based ERP system.

Tacit knowledge

______ is the cumulative store of subjective or experiential learning.

Information

_______ flows consist of data related to demand, shipments, orders, returns, and schedules, as well as changes in any of these data.

Make-to-stock; production

_______ is part of the ______ process and occurs when the company is trying to increase its inventory.

SFA

________ is the component of an operational CRM system that automatically records all of the components in a sales transaction process.

HIPAA

________ makes it difficult for oncology data to be shared across oncology practices.

FAQs

_________ are/is a customer-touching CRM application.

SFA

_________ is a customer-facing CRM application.

Make-to-stock; production

_________ is part of the ___________ process and involves customizing the product in response to a customer request.

sell-from-stock; fulfillment

_________ is part of the ___________ process and involves sending goods that are in the warehouse to customers.

Lifetime Value

_________ is the customer's potential revenue stream over a number of years.

CRM; more

__________ systems are important because customers are _______ powerful than ever; these systems put the intimacy back into customer service.

ERP II

__________ systems are interorganizational ERP systems that provide web-enabled links among a company's key business systems and its customers, suppliers, distributors, and other relevant parties.

CIC

____________ is a CRM operation in which organizational representatives use multiple channels to communicate with customers.

Cardinality

____________ refers to the maximum number of times an instance of one entity can be associated with an instance in the related entity.

Routine

______________ reports are produced at scheduled intervals.

Conversational

_______________ commerce refers to the intersection of messaging apps and shopping; that is, the trend toward interacting with businesses through messaging and chat apps.

Bullwhip Effect

________________ refers to erratic shifts in orders up and down the supply chain.


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