Corporate Communication Unit 5

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After you have defined the purpose of your speech, you will need to develop a thesis statement that captures the main idea of your speech. What are the elements of a thesis statement?

A thesis statement is a declarative statement that is a complete sentence. It should use specific language and include a single idea. It should take the audience you are speaking to into consideration.

Which of the following terms describes the relationship between informing vs. persuading when giving an objective presentation so that the topic is clear to the audience? Select one: a. Exposition b. Interpretation c. Perception d. Point of view

A. Exposition When giving an informative or objective speech, the speaker's goal is to help the audience understand a topic, issue, or idea more clearly. There are many ways that this kind of understanding can be accomplished, including keeping the message neutral, using credible sources, and keeping the presentation balanced.

Match each speech component with its elevator speech counterpart. Attention statement Introduction Body Conclusion Residual message

Attention statement → Hook and information about yourself, Introduction → What you have to offer, Body → Benefits that describe what's in it for the listener, Conclusion → Sum-up example, Residual message → Call for action

Define the Following terms: Attention statement Introduction Body Conclusion Residual message

Attention statement → Raise interest and motivate the listener, Introduction → Communicate a point and common ground, Body → Address the key points, Conclusion → Summarize the key points, Residual message → Communicate the central theme, moral, or main point

You are visiting another country, and find that people stand much closer to you than they do in your home country. Additionally, when you are introduced to new people, they kiss you on the cheek as a form of greeting. You are quite uncomfortable with this practice. What are these differences from your experiences and habits known as, and how are they important?

Cultural value system. The things we value and pay attention to impact our presentations and the ways the audience perceives our message. By learning about other cultures, we can become more comfortable in those settings and better adapt our presentations for greater effectiveness.

There are four types of presentations that are designed to inform and engage your audience. List these types of presentations and provide a brief description of each

Explanation: to break down a complex issue to an audience in a way that is clear and understood. Report: to communicate trends, status, or relationships on a particular topic. Description: to use language that is vivid, exciting, and gains the attention of your audience. Demonstration: to show a process, while sharing details of each step so that the audience can repeat your actions

Describe the concept of measurable gain in a persuasive presentation

Measurable gain is the levels at which an audience responds to a persuasive message. A presentation may reinforce existing beliefs or sway a hostile audience member to a more neutral position. In either situation, the goal is to ultimately bring the audiences members to see your side of the issue

In preparing an ethical informative speech, we want to ensure that we have a mutual exchange and interdependence with our audience. What is this characteristic of the relationship known as?

Reciprocity This give-and-take of information fosters a relationship that facilitates communication. This is a key element of ethical communication.

Identify each component of the GASCAP/T argumentation strategy and what they mean. What is true for one example will be true for all items in that population Two things alike in observable ways will tend to be alike in other ways Statistics, facts, or cases indicate meaning If two conditions appear together, they will be causally related Information from a credible source is likely to be true A proper or accepted truth Information from personal experience

What is true for one example will be true for all items in that population → Generalization, Two things alike in observable ways will tend to be alike in other ways → Analogy, Statistics, facts, or cases indicate meaning → Sign, If two conditions appear together, they will be causally related → Cause, Information from a credible source is likely to be true → Authority, A proper or accepted truth → Principle, Information from personal experience → Testimony

Label each part of the meeting appropriately. During your recent meeting, one member of the committee presented _____________ which was the list of items for discussion and action. Another member was responsible for _____________ which was to offer news about items that were related to the main topic of the meeting, but were not discussed.

new business good of the order


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