E- commerce chapter 9

which of the following occurs when retailers of products must compete on price and currency of inventory directly against the manufacturer

channel conflict

which of the following statements about online banking is not true

more people use a tablet for mobile banking than a mobile phone

current liablities are debts of the firm that will be due within

one year

The MOTO sector of the retail industry is most similar to the _______ sector

online retail sales

which of the following is not categorized as an operating expense

the cost of products being sold

for a quick check of a firm's short term financial health, examine its

working capital

which of the following would not be considered a current assest

long-term investments

which of the following best explains why the service sector is a natural avenue for e-commerce

much of the value in services is based on the collection, storage, and exchange of information

all of the following have launched trials of Buy buttons except:

tumblr

how many retailers generate approximately 90% of all retail e-commerce sales?

1,000

which of the following is not an example of a transaction broker

an accountant

the lower the ________ compared to revenue, the higher the gross profit

cost of sales

gross margin is defined as gross profit

divided by net sales revenue

which of the following is not one of the seven major segments of the retail industry

electronics and computers

online retial constitutes about 20% of the total retail market today

false

all of the following are advantages of online retail except

faster delivery of goods

all of the following services require extensive personalization except

financial services

all of the following are examples of the challenges that traditional manufactures experience when using the internet to sell directly to the consumer except

high cost structures

which of the following is not one of the central challenges facing the online retail indusrty

lack of physical store presence

the term supply-push refers to

making products prior to orders being recieved based on estimated demand

which of the following measures the percentage of sales revenue a firm is able to retain after all expenses are deducted from gross revenue

net margin

which of the following is not true about on-demand service firms

on-demand service firms are a totally new phenomenon without precendent in the history of e-commerce

which of the following is not one of the methods used by traditional retailers to develop omni-channel integration

online supply-push

which of the following is not a key industry strategic factor

synergies

all of the following were factors that precipitated the growth of MOTO except:

the growth of the cellular phone indusrty

all of the following statements about the online insurance industry are true except

the internet has dramatically changed the insurance industrys calue chain

Big data plays an important role in predictive marketing

true

almost all recruiting professionals now use social networks in the recruting process

true

the major impact of internet real estate sites in influencing offline decisions

true

in the united states, the service sector accounts for approximately _________% of the united states GDP

80

virtual merchants face potentially large costs for all of the following except

building and maintaining physical stores

what is another name for pro forma earnings

earnings before income taxes, depreciation, and amortixation (EBITDA)

which of the following provides a financial snapshot of a company's assets and liabilities (debts) on a given date

balance sheet

omni-channel merchants are also referred to as

bricks-and-clicks companies

operating margin is defined as

operating income or loss divided by net sales revenue

which of the following categories generates the highest percentage of online retail revenue

apperal and accessories

all of the following are challenges faced by bricks-and-clicks firms except

building a brand name

all of the following statements about the MOTO sector are true except

the MOTO sector is also referred to as the specialty store sector