Exam #2

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What are 3 elements of an elevator pitch

1) what's unique about you 2)has to roll off your tongue 3)smile 4)give it attitude 5) you have to believe it

__ is critical in business writing. It involves more than freedom from errors.

Accuracy

Which of the following sentences avoids a dangling expression?

After writing the chapter, I took a break.

Which of the following sentences contains no redundancies or expletives?

Although several qualified candidates applied, the personnel director had difficulty hiring someone to fill the open position.

Follow guidelines for goodwill messages: be prompt, direct, sincere, specific, and:

Brief

___ notes should be sent for major business achievements—receiving a promotion, winning a new business, announcing a retirement, receiving an award, opening a new branch, or celebrating an anniversary with the company.

Congratulatory

___ expressions refer to any part of a sentence that does not logically fit in with the rest of the sentence.

Dangling

When a message conveys neutral or positive information to an audience who will likely be interested in what we have to say, we use a (an) ___ organizational plan.

Direct

T/F: A message is neutral if you anticipate the reader will refuse to do as you ask.

False

T/F: A unified paragraph weaves sentences together so that the discussion is integrated.

False

T/F: In the active voice, the subject receives the action.

False

T/F: Mind mapping refers to jotting down ideas, facts, possible leads and anything else you think might be helpful in constructing your message

False

T/F: Using unfamiliar words is a guideline for writing clearly.

False

___ is a good choice for simple, neutral messages that require quick responses.

Instant messaging

How long should your elevator pitch be

Less than 30 sec

___ are written to people outside your organization and are reserved for formal communication.

Letters

___, also called clustering, is a planning process that avoids the step-by-step limitations of lists.

Mind mapping

Which of the following sentences uses parallel structure?

Our top manager is efficient, assertive, and capable

Who should you connect with on linkedin

People who are productive and relevant

Which of the following is not a recommended strategy for proofreading?

Playing calming music in the background while you proofread

The following statement is the best example of a friendly closing to a neutral message:

Please let me know if I can return the favor by assisting with your upcoming project

___ refers to modifying a message to make improvements.

Revising

___ in writing refers to the writer's attitude toward both the reader and subject of the message.

Tone

T/F: A written message, including a handwritten note, is more thoughtful, more appreciated, and more permanent.

True

T/F: An audience analysis will help you understand your message from the reader's perspective

True

T/F: Concise writing, short paragraphs, and a conversational style are hallmarks of writing for the web.

True

T/F: If a post is highly positive, you may want to reply to engage the sender and highlight the good feedback

True

T/F: Instant messaging (IM) is a good choice for simple, neutral messages that require quick responses.

True

T/F: Revising refers to modifying a message to make improvements

True

T/F: Specific words have a definite, unambiguous meaning.

True

T/F: To convey confidence, avoid beginning sentences with "I hope," "If you agree," "I think," and other self-conscious terms

True

T/F: Typographical errors may negatively reflect on your credibility

True

T/F: You should respond promptly to a neutral message.

True

Sometimes simply responding to customers isn't enough. Companies can anticipate requests and offer suggestions on sites such as:

Twitter

A ___ paragraph gives information that is directly related to the topic, presents this information in a logical order, and omits irrelevant details.

Unified

Social recruiting

Using social media to recruit new talent

personal brand

What you're known for and how people experience you

___ refers to the inability to focus on the writing process and to draft a message.

Writer's block

When making a routine request, present your request early and directly in the first sentence or two. To present the main idea, you may use:

a direct question, a statement, a polite request

A ___ sentence contains two or more independent clauses.

compound

If the reader's initial reaction to both you and your topic is likely to be positive, you can use the ____ approach

direct

Do not combine ___ and revising. They involve two separate skills and two separate mindsets.

drafting

Use a ___, positive tone in the last paragraph of a neutral message.

friendly

Communications to your manager within an organization should be:

less authoritarian in tone than those to your peers

T/F: Smart companies ___ the constant stream of social media posts.

monitor

In the ___ voice, the subject receives the action.

passive

Planning involves making conscious decisions about the ___, content, and organization of the message.

purpose

Use BCC (blind computer copy)

sparingly

Some of the most difficult messages to write are:

sympathy notes

To achieve an appropriate tone in business writing, you should:

write confidently, use a courteous and sincere tone, use positive language

What is the tool called that you access UNR alumni

www.linkedin.com/alumni


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