MANG CH 4 QUIZ

Working alone or with others and generating as many ideas and questions as you​ can, without stopping to criticize or​ organize, is referred to as​ ________________________.

brainstorming

Maya is concerned about the level of detail that she should include in her message. Which step in the audience analysis process is Maya working​ on? A. Identifying the primary audience B. Determining audience size and geographic distribution C. Understanding audience expectations and preferences D. Forecasting probable audience reaction E. Determining audience composition

C

Which of the following is a disadvantage of​ written, printed​ communication? A. It allows writers to plan and control their messages B. It can be used to avoid immediate interactions C. It offers limited opportunities for timely feedback D. It offers a​ permanent, verifiable record E. It minimizes the distortion that can accompany oral messages.

C

Taka is considering sending a message regarding a raise but is concerned since the company is struggling financially. Taka has determined the specific purpose of his​ message; however, he should answer which of the following questions before sending his​ message? A. Will management take punitive action as a result of the​ message? B. Will management allow him to send this​ message? C. Is the purpose acceptable to the​ organization? D. Is the purpose​ realistic? E. Will anything change as a result of the​ message?

D

Aliyah is looking for similarities and differences in​ culture, language,​ age, education, organizational rank and​ status, attitudes,​ experience, motivations,​ biases, beliefs, and any other factors that might affect the success of her message. Which step in the audience analysis process is Aliyah working​ on?

Determining audience composition

Eliana is putting herself in the​ audience's position. Which informal process to gather insights and guide her research efforts is she engaged​ in? A. Reading reports and company documents B. Asking her audience for input C. Talking with​ supervisors, colleagues, or customers D. Listening to the community E. Considering the​ audience's perspective

E

Which of the following are the simplest categories for media​ choices? A. Descriptive and nondescriptive B. Long and short C. Simple and complex D. digital and nondigital E. ​Oral, written, and visual

E

Which of the following is an advantage of​ written, printed​ communication? A. It can reduce the​ communicator's control over the message. B. It often takes less time and fewer resources to create and distribute. C. It has the rich nonverbal cues provided by oral media. D. It offers opportunities for timely feedback. E. It can reach geographically dispersed audiences.

E

Which of the following is the term used for the form a message​ takes? A. Modem B. Mainframe C. Computer D. Channel E. Medium

E

A message that meets your​ audience's needs and gets your points across is referred to as​ a(n) __________________________ message.

effective

A message that makes the best use of your time and your​ audience's time is referred to as​ a(n) ___________________ message.

efficient

The​ __________ purpose of all business messages is to​ inform, persuade, or collaborate with the receiver.

general

A​ medium's ability to​ (1) convey a message through more than one informational cue​ (visual, verbal,​ vocal), (2) facilitate​ feedback, and​ (3) establish personal focus is referred to as​ _______________.

richness

The technique that asks​ who, what,​ when, where,​ why, and how questions to distill major thoughts from unorganized information is referred to as​ __________________.

the journalistic approach

The process that involves recording yourself as you describe what you intend to​ write, and then listening to the​ playback, identifying ways to tighten and clarify the​ message, and repeating the process until you distill the main idea down to a​ single, concise message is referred to as​ ______________________.

the​ storyteller's tour

The overall subject of your message is referred to as the​ _______________.

topic

What is the correct order of the​ three-step writing​ process?

​Planning, writing, and completing

To verify the quality of​ information, you should be concerned that the information is​ _______________________________________________.

​accurate, ethical, and pertinent

Which of the following is a disadvantage of​ visual, printed​ communication? A. It is often less intimidating than long blocks of text B. It can convey complex ideas and relationships quickly C. It can reduce the burden on the audience to figure out how the pieces of a message or concept fit D. Simple charts and graphs are easy to create in spreadsheets and other software and then can be integrated E. It can require artistic skills to design

E

Which of the following is a disadvantage of​ oral, in-person​ communication? A. The parties can resolve misunderstandings and negotiate meaning quickly B. Live interaction reduces the​ communicator's control over the message C. It involves rich nonverbal cues​ (both physical gesture and vocal​ inflection) D. It provides the opportunity for immediate feedback E. It allows the speaker to express the emotion behind a message

B

As a general​ rule, what percentage of your time should be set aside for each step of the​ three-step writing​ process?

50 percent for​ planning, 25 percent for​ writing, and 25 percent for completing the​ three-step writing process

Stefan is having discussions with​ customers, product​ enthusiasts, and other people who engage in online discussions. Which informal process to gather insights and guide his research efforts is he engaged​ in? A. Listening to the community B. Talking with supervisors and colleagues C. Asking his audience for input D. Analyzing the​ audience's perspective E. Reading reports and company documents

A

Which of the following is an advantage of​ written, digital​ communication? A. Messages can be delivered quickly B. It can be easy to overuse C. It can be limited in terms of reach and capability D. It can create productivity concerns E. It requires Internet or mobile phone connectivity

A

Which of the following is the term used for the system used to deliver a​ message? A. Channel B. Computer C. Medium D. Modem E. Mainframe

A

Amar is choosing strong​ words, creating effective​ sentences, and developing coherent paragraphs. Which step of the​ three-step writing process is he working​ on?

Writing