Sales Is About Asking Intelligent Questions and Treating Every Customer as an Individual

According to the video, the purpose in asking the right questions of a customer is to ________________ __________.

eliminate all barriers to doing business together

Asking the right questions and treating a customer as a person fall into which stage of the selling process?

Approach

Why would a salesperson ever tell a prospective customer not to buy the product in question?

When the product in question is not right for the customer, thereby demonstrating that the salesperson can be trusted.

Where personal selling is concerned, this video focuses on _________________________.

getting to know a customer and their needs

The pen example in the video suggests that most salespeople ____________________.

start by highlighting the features and points-of-difference of a product