Stakeholder Analysis

The Most Common Stakeholders

- Direct manager/supervisor - Shareholders/investors - Government - Senior executives - Co-workers

Direct Manager/Supervisor

- High power, high interest - Reputation is tied to the productivity of the people they lead.

Senior Executives

- High power, low interest - Make the biggest decision, giving them high influence but limited bandwidth to focus on the outcomes of your project.

Shareholders/Investors

- High power, medium interest - Hold stake in multiple entities, diluting their unique interest in your project/undertaking.

Government

- High power, probably low interest - The government controls the laws and regulations that could shut down your business or project.

Co-workers

- Medium power, medium interest - Their influence will be in their ability to leverage additional resources for your project, including the support of other co-workers and your superiors.

Steps of Stakeholder Analysis

1. Identify your stakeholders 2. Prioritize your stakeholders 3. Understand your key stakeholders

Stakeholder Analysis

Allows you to map out and establish the appropriate level of communication with your stakeholders relative to their influence and interest in your project.

Stakeholder

Anyone who is affected by the outcome of your work.

Stakeholder Power Interest Grid

Can help you in: - Gathering crucial input - Gaining more resources - Building trust - Planning ahead The grid consists of: - High power, highly interested people - High power, less interested people - Low power, highly interested people - Low power, less interested people

Project Management Communication Plan

Will let everyone involved know how often they need to loop stakeholders in.