E-commerce Chapter 2

all of the following are business models employed in the online music industry except

peer-to-peer streaming

A firm's _________ describes how a firm will produce a superior return on invested capital

revenue model

what is the primary revenue model for an e-distributor

sales

portals primarily generate revenue in all of the following except

sales of goods

which of the following are Amazon's primary value propositions?

selection and convenience

which of the following factors is not a significant influence on a company's competitive enviroment?

the availability of supportive organizational structures

which of the following gives a business model the most credibility with outside investors?

the firm's management team

the existence of a large number of competitors in any one market segment may indicate

the market is saturated

the use by a company of its competitive advantage to achieve more advantage in surrounding markets is known as

leverage

which business strategy involves implementing a new, more efficent set of business processes that other firms cannot yet obtain

strategy of cost competition

True or False: E-commerce has increased price competition in nearly all markets

true

True or False: The JOBS Act and issuance of enabling regulations by the Securities and Exchange Commission allows a start-up company to use crowdfunding to solicit accredited investors to invest in small and early-stage start-ups

true

______ and ______ are typically the most easily identifiable aspects of a company's business model

value and proposition; revenue model

A _________ marketplace supplies products and services of interest to particular industries

vertical

in general, the key to becoming a successful content provider is to:

own the content provided

the basic value proposition of community providers is

they offer a fast, convenient, one-stop site where users can focus on their most important concerns and intrests

a wealthy individual who invests personal funds in a start-up in exchange for an equity stock in the business is referred to as a(n)

angel investor

_________ create and sell access to digital markets

E-procurement firms

which element of the business model refers to the presence of substitute products in the market?

competitive enviroment

innovative entrepreneurs and their business firms that destroy existing business models are referred to as

disruptors

all of the following are examples of business-to-business (B2B) business models except:

e-tailers

if you wished to leverage the ubiquitous nature of the Web to differentiate your product, you would

enable indivdual customization of the product by consumers

all of the following may lead to a competitive advantage except

fewer products

which of the following involves a company giving away a certain level of product or services without charge, but then charging a fee for premium levels of the product or service?

freemium strategy

which of the following features of e-commerce technology changes industry structures by lowering barriers to entry but greatly expands the market at the same time?

global reach

organizations that typically provide an array of services to start-up companies along with a small amount of funding are reffered to as:

incubators

in the ________ business model, a web-based business builds a digital environment in which buyers and sellers can meet, display products, search for products, and establish prices

market creator

which of the following is not a variation of the e-tailer business model

market creator

A _________ specifically details how you plan to find customers and to sell your product

market strategy

which type of investor typically becomes interested in a start-up company after it has begun generating revenue

venture capital investors