Hootsuite
The following Hootsuite Mobile functionality makes it easy to collaborate w/ your teammates on the go:
Assignments and approvals
Which of the options below best describes the action being undertaken in the visual?
Creating a stream to search a network for specific terms
Which of the following is not a metric type generated by the overview metrics module in Hootsuite Analytics?
Share of voice
Geo-searchings streams are used to help you find tweets and Twitter conversations relevant to your brand that are happening in:
Specific physical locations or regions
_____ are created w/in _____, similar to how you create individual files w/in a broader file folder.
Streams, tabs
After you've uploaded messages into Hootsuite using the Bulk Composer, where would you go to review and make edits to those messages?
Tabs and streams
Where in the dashboard would you primarily view and engage with your audience and the social media content published by others?
Tabs and streams
When composing messages in Hootsuite, how would you make a round draft of a message available with a team or team member for collaboration?
*@Mention the team/team member in the drafted message before saving
Using Hootsuite, you can create an Instagram search stream to view images published from various locations. When doing this you can only choose from specific, approved locations.
*False
The data shown in the Post Performance area within Hootsuite Analytics is updated for the first _____ that a post is live.
31 days
A vanity URL in Hootsuite is best described as:
A customizable, branded UTL that also lets you track click-through statistics
When publishing to Pinterest from Hootsuite, you must include two items, which are:
A photo and a link
Which description below best describes the action you would undertake in this dialog box?
Adding an Instagram account to Hootsuite
Which statement is most accurately describes incoming message assignments functionality in Hootsuite Mobile?
Assignments made from your desktop dashboard will be visible on mobile, and vice versa
You can publish single-image Instagram posts directly format he Hootsuite dashboard IF you have set-up your Instagram account as a _______.
Business account
Some of the Apps in the Hootsuite App Directory include 'plugins' which means that the app:
Can be integrated across your entire dashboard, rather than just w/in a stream
When you share a report with a team member in Hootsuite Analytics, you can allow that team member to adjust the parameters of the report to fine-tune the insights being generated. To allow for this collaboration, you must set the permission for that user to:
Can edit
When you add an RSS feed to Hootsuite's Publisher, posts from blogs and websites you designate will be:
Commented on automatically, with customizable, pre-scripted copy that you input under preferences
When using the Hootsuite dashboard to post images to your personal Instagram account, there is a step that must be completed w/in the Instagram app itself- which is:
Composing the text you would like to accompany the image
What is the main use of the Hootsuite Hootlet?
Content curation - the Hootlet makes it easy to share the content you discover on the web via the social accounts connected to your Hootsuite account
Let's say you want to monitor all the comments on a campaign Youtube video you've just launched. To do this, create a ' My Videos' stream, find the campaign video, and the select '________'.
Create comment stream
What are two best practices for discovering whether a message you've scheduled with Hootsuite has failed to send? (pick two)
Enable email notifications for failed messages under Preferences; *Regularly check publisher's 'rejected' tab
The best place to search for free (and paid) software for customizing your Hootsuite dashboard to your exact business need is called the: Explore tab Partner Library Hootsuite Impact tab App Directory Hootsuite App Store
Explore tab
Overview and Reports are modules within which Hootsuite product?
Hootsuite Analytics
To determine the ROI of your social media activities, which Hootsuite product would you use?
Hootsuite Analytics
What best describes the benefit of using Hootsuite, as compared to engaging natively from specific social networks?
Hootsuite lets you monitor and engage with all your social networks in one place, decreasing the risk of missing an important engagement opportunity
Which tools are found in the header section of the Hootsuite Dashboard? (pick three) -Message composer -Quick search -Account settings -App directory
Message composer, quick search, account settings
Someone with an Instagram business account will need to use the ______ workflow when publishing a video to Instagram using Hootsuite.
Mobile Notification
W/in the Hootsuite composer, you can transform URLs into what's called an "owly" link. Which of the following are reasons you'd want to use this feature. (pick two)
Owly links are trackable, which means you can track how many people clicked it Owly use less characteristics than regular URLs
Which of the following actions can NOT be done in the Hootsuite Planner feature?
Perform a geo search
Hootsuite's mobile app lets you see all the posts you've scheduled and just publishing times to fine tune how you're targeting your audience. You can access this functionality in the ______ area of the app.
Publisher
Select the 4 features that are available on Hootsuite Mobile: -insights -team metrics -impact -publisher -search & settings -compose -streams
Publisher, search & settings, compose, streams
When it's time to publish an Instagram message to a personal Instagram account, how does the Hootsuite mobile app alert you that it's time to press the publish button in the Instagram app?
Push notification
In Hootsuite Analytics, what is an advantage of sharing a report with a colleague rather than sending them a static analytics report?
Reports analyze a team member's Hootsuite activity (e.g. engagement and publishing) to pull out the metrics that are most valuable to them
To share access to a Hootsuite Analytics report w/ your colleagues you need to use the Share button to:
Share it via email
The Post Performance area w/in Hootsuite Analytics is the best place to:
Review published posts by network and performance
Which of the following is not an action you can take in the pictured area of the Hootsuite dashboard?
Search for hashtags or keywords
You can do all of the following actions in the Composer, except:
Search for mentions of your company name
What is the most popular and loved feature of Hootsuite?
The ability to schedule and publish messages to multiple accounts at once.
Hootsuite Publisher is an area of the dashboard that gives social media managers:
The ability to schedule posts to multiple networks, and then review, revise, rearrange, and export them
Unlike the overview module in Hootsuite Analytics, which offer one set of aggregated analytics data, _______ allows you to run an unlimited number of customizable and shareable real-time analytics reports, dialed precisely to the diverse reporting needs of your organization.
The analytics module
A report in Hootsuite Analytics has a flexible, interactive interface into which you can drag and drop an unlimited number of:
Tiles, which are individual displays of a specific metric
When using Composer, what's the purpose of the social profile picker?
To select the social profiles to which you want to publish your message
Which of the following is a reason why you would want to add a moderate stream for YouTube in your Hootsuite dashboard:
To vet incoming comments on your channel or specific videos by approving or deleting them
Conversations on Twitter move fast and it's easy to miss the opportunity to engage w/ an important influencer or prospect. _______ are a great way to group together similar people and topics in Twitter so you can focus on activity w/in a group w/o distractions.
Twitter lists
Youtube requires _____ to upload videos longer than 15 minutes in length.
Users to verify their account
See the visual below. Why is the action being taken here important?
Without performing this action (at least once), you can't take any actions within the Hootsuite dashboard
What are some benefits to managing a Youtube channel through Hootsuite, as opposed to natively through Youtube? (pick three)
You can view analytics through the Youtube Analytics app for Hootsuite You can schedule when your videos will publish You can manage multiple Youtube accounts from one place
When saving messages as drafts, it's important that your draft will not go live unless ______.
You have scheduled it or clicked "publish"
It's important to ensure you've done the following steps when scheduling messages using the Hootsuite bulk compose feature. (pick two)
ensure you use a 24-hour clock format (e.g 17:00 rather than 5:00 pm) Input the date in MOTH, DAY, YEAR or DAY, MONTH, YEAR format