international marketing exam

Name three things that can be restricted when tariffs are imposed.

1. manufacturers' supply sources 2. choices available to consumers 3. competition

Which of the following is consistent with the American view of the independent enterprise? - A corporation is an entity that has rules and continuity of existence. - Personal relationships are more important in daily life than work and the company. - A corporation's employees must be selected on the basis of seniority and not merit. - The largest proportion of a corporation's profits must go to the personal funds of the stakeholders. - A corporation should fall under the control of the state government.

A corporation is an entity that has rules and continuity of existence.

Which of the following statements is true with respect to the economic effects of controlling population growth? - Fertility rates increase proportionately to the rate of economic growth. - Higher population growth rates have resulted in increased global trade. - A decline in fertility rate is a function of economic prosperity. - Developing nations tend to have lower fertility compared to developed nations.

A decline in fertility rate is a function of economic prosperity.

You live in a nation that is considered to be a sovereign state. What does this mean?

A sovereign state is independent and free from all external control; enjoys full legal equality with other states; governs its own territory; selects its own political, economic, and social systems; and has the power to enter into agreements with other nations. Sovereignty refers to both the powers exercised by a state in relation to other countries and the supreme powers exercised over its own members.

Brett, who is from Ohio, has taken a job in Thailand. Last week, he was confronted with a personnel issue and resolved it by saying that "In the U.S., you would be given one warning and then fired for this type of behavior." Brett did not take into account that company standards might differ in Thailand and the employee was acting appropriately. Which obstacle to international marketing does this demonstrate? A. collectivism B. self-reference criterion C. tragedy of the commons D. individualism E.marketing myopia

B

Kentax Corporation makes industrial cleaning products and decides to enter the international marketing arena by marketing its products to China, Japan, and South Korea, with separate marketing strategies for each country. Which of the following approaches is most likely used by Kentax Corporation to formulate its international policies and strategies? A. domestic market extension B. multidomestic market C. mass marketing D. regional marketing E.standardized marketing

B

Which political action is most likely to favor international marketing? A. placing trade embargoes on Cuba owing to widespread political instability in the country B. the U.S. government placing a trade ban on Libya owing to rampant terrorism C. South Africa abolishing apartheid and the U.S. lifting the embargo D. tariff hike for imports established by China E.the U.S. government coupling human rights issues with foreign trade policy

C

Which trading partner of the United States became its number one "trade problem" at the beginning of the 21st century? - Germany - Japan - China - Canada - United Kingdom

China

The uncontrollable issue of ________ faced by a company abroad is often amplified by the "alien status" of the company, which increases the difficulty of properly assessing and forecasting the dynamic international business climate. A. research B. channel of distribution C. product specification D. politics E. product promotion

D

What is an accurate description of the relationship between international business and domestic business? A. The domestic economic climate has no effect on a company's competitive position in foreign markets. B. Domestic businesses must focus on capital mobility toward international businesses before capital generation. C. Countries must not restrict foreign investment even if domestic economic conditions deteriorate. D. The ability to invest abroad is to a large extent a function of domestic economic vitality. E. Domestic businesses are more viable than international businesses as capital tends to move toward minimum use.

D

What is an essential requirement for experienced, as well as new, firms to succeed in international markets? A. adhering strictly to their traditional methods of production and operations. B. focusing primarily on their production to exclusively meet domestic demand C. venturing into multiple markets by investing in all of them at once D. committing themselves completely to foreign markets E. having beneficial relations with lobbyists of foreign markets

D

When considering the stages of international marketing involvement, it is important to remember that A. a firm essentially progresses through the stages in a linear order. B. the international marketing stage is a direct result of temporary surpluses caused by variations in production levels or demand. C. a larger home market with a smaller production base favors internationalization. D. a firm may be in more than one stage simultaneously. E. at the global marketing level, a firm focuses on market segmentation based on geographical borders.

D

For an international marketer, the ________ can be altered in the long run and, usually, in the short run to adjust to changing market conditions, consumer tastes, or corporate objectives. A. competitive structure B. economic climate C. structure of distribution D.environmental factors E. controllable elements

E

What is an uncontrollable element for an international marketer? A. firm characteristics B. channels-of-distribution C.price D. research E. level of technology

E

An embargo sets a limit on the quantity of goods one country can sell to another. True False

False

When a culture scores high in Individualism/Collectivism Index, individuals fail to identify with groups. True False

False

Widgets, Inc. is beginning to export its products to Taiwan, but it isn't sure if it needs a license to do so. The responsibility of determining if a license is required rests with the Taiwanese company that is purchasing the products. True False

False

An embargo sets a limit on the quantity of goods one country can sell to another. True False

False (an embargo is a refusal to sell to a specific country)

What was the outcome for GATT after the ratification of the Uruguay Round agreements? - GATT allowed the United States to increase its import tax. - GATT directly led to the uneven distribution of economic power and potential. - GATT became part of the World Trade Organization. - The original purpose was sidelined in favor of political and military intervention between member states. - The European Union decided to stay away from the treaty.

GATT became part of the World Trade Organization.

Which country has enacted the most stringent green marketing laws to regulate the management and recycling of packaging waste? - Germany - China - India - United States - South Korea

Germany

What is true about Professor Jared Diamond's ideas regarding the influence of geography on history and cultural values? - People in the plains are more likely to invade than those settled in higher altitudes. - Historically, societies in the north have been more developed than those in the south. - Historically, innovations spread faster east to west than north to south. - Civilizations near major rivers are more developed than those settled near major oceans.

Historically, innovations spread faster east to west than north to south.

What effect did the Basel Convention have on world trade? - It allowed the United States full control over the developing countries of Central America. - It mandated a total ban on the export of hazardous waste by developed nations. - It required a country to remove tax barriers when importing or exporting to a contingent nation. - It implemented higher tariffs on exports that created greenhouse-gas emissions. -it eliminated anti-dumping policies on electronic devices.

It mandated a total ban on the export of hazardous waste by developed nations.

How did GATT prevent the repeat of the economic disaster that occurred after World War I? -It provided for a third party, the United Nations, to negotiate peace treaties. -It provided a forum for member countries to negotiate a reduction of tariffs and other barriers to trade. -it provided short-term loans to struggling nations. -It fostered isolationism for nations that were market leaders. -It promoted dumping policies to allow stronger ties between member nations.

It provided a forum for member countries to negotiate a reduction of tariffs and other barriers to trade.

Why did the Smoot-Hawley Act play a role in sending the world's economies into the Great Depression? - It divided the United States into factions based on race. - It encouraged the majority of world economies to lower tariffs to imported goods. - It created an embargo on all agricultural products. - It raised U.S. tariffs on thousands of imported goods by more than 60 percent.

It raised U.S. tariffs on thousands of imported goods by more than 60 percent.

Which statement most accurately reflects the feelings of most Mexicans toward the United States in terms of the economy? - Mexicans trust and favor the United States above other trading partners. - Mexicans prefer Europeans over the United States with respect to trade. - Mexicans see the United States as a threat to their political, economic, and cultural independence. - Mexico considers the United States a protector who will help it emerge as a world power. - Mexicans see the United States as a land of abundant opportunity and good fortune.

Mexicans see the United States as a threat to their political, economic, and cultural independence.

The ________, a cornerstone of early U.S. foreign policy, dictated that no further European colonization in the New World would be accepted. - Madison Corollary - Monroe Doctrine - Manifest Destiny - Wilson Policy Position - Hays Corollary

Monroe Doctrine

Fredrick Keeble, an American manager, took his Swiss client out for a traditional American dinner. The client did not seem to eat much. After dinner, he asked his client if he had enjoyed the dinner. Which of the following responses would indicate that the client comes from a low-context culture? - no, i did not like the food - No, dinner was good but I have an upset tummy. - Yes, but it was a little too oily. - Yes, unfortunately, I was not very hungry. - Yes, it was lovely, thanks.

No, I did not like the food.

Describe the four trends that have been pointed to as influencers for the role of international business for the future. Explain how these four trends will affect international business.

Of all the events and trends affecting global business today, four stand out as the most dynamic, the ones that will influence the shape of international business far into the future. These are: (1) the rapid growth of the World Trade Organization and new free trade agreements around the world; (2) the trend toward the acceptance of the free market system among developing countries in Latin America, Asia, and eastern Europe; (3) the burgeoning impact of the Internet, mobile phones, and other global media on the dissolution of national borders; and, (4) the mandate to properly manage the resources and global environment for the generations to come.

Explain how cultural sensitivity can lead to successful foreign marketing.

Successful foreign marketing begins with cultural sensitivity—being attuned to the nuances of culture so that a new culture can be viewed objectively, evaluated, and appreciated. Cultural sensitivity, or cultural empathy, must be carefully cultivated. That is, for every amusing, annoying, peculiar, or repulsive cultural trait we find in a country, others see a similarly amusing, annoying, or repulsive trait in our culture. For example, we bathe, perfume, and deodorize our bodies in a daily ritual that is seen in many cultures as compulsive, while we often become annoyed with those cultures less concerned with natural body odor. Just because a culture is different does not make it wrong. Marketers must understand how their own cultures influence their assumptions about another culture. The more exotic the situation, the more sensitive, tolerant, and flexible one needs to be. Being culturally sensitive will reduce conflict and improve communications and thereby increase success in collaborative relationships.

How have culture-based superstitions affected the birthrate in Japan? - While economic conditions affect birthrates in Japan, cultural beliefs do not. -Superstitions have coincided with a decline in the birthrate in certain years. - The Japanese are not affected by cultural beliefs so there is no correlation with birthrates. - Japan is mostly an agricultural society and culture implies that many children are beneficial. - Most Japanese women favor the idea of "one family/one child."

Superstitions have coincided with a decline in the birthrate in certain years.

How did the British respond in 1839 after the Emperor of China ordered the destruction of opium inventories in Canton? - The British opened all Chinese ports. - The British made an agreement with America for opium supplies. -The British sunk ships in the Pearl River. - The British joined forces with China and also destroyed its inventories. - The British taxed China for existing inventories.

The british sunk shits in the pearl river

What factor was primarily responsible for the excess in production capacity in the United States after World War II? - Many firms from other nations shifted their production facilities to the United States. - The United States government raised the tariffs on most imports by 60%. - The implementation of the Marshall Plan dampened the overseas demand. - The returning military after World War II increased the labor supply in the United States.

The returning military after World War II increased the labor supply in the United States.

Why must the balance-of-payments record always be in balance? What does a balanced record signify?

The system of accounts that records a nation's international financial transactions is called its balance of payments. A balance of payments represents the difference between receipts from foreign countries on one side and payments to them on the other. As the balance-of-payments record is maintained on a double-entry bookkeeping system, it must always be in balance. As on an individual company's financial statement, the assets and liabilities or the credits and debits must offset each other. And like a company's statement, the fact that they balance does not mean a nation is in particularly good or poor financial condition. A balance of payments is a record of condition, not a determinant of condition.

Why do terrorism experts predict multinational businesses will be targeted by terrorists more frequently? - They are less well defended than government targets. - They are the major cause for political sanctions against Arab nations. - They impose export controls on the underdeveloped nations. - They destroy and pollute the environment. - They are subterfuge for espionage agents.

They are less well defended than government targets.

What is true of code-law systems? - They originate from tradition, past practices, and legal precedents set by the courts through interpretations of statutes, legal legislation, and past rulings. - They represent a legal system that is not all-inclusive. - They sometimes fail to consider agreements to be enforceable unless properly notarized or registered. - They establish ownership of intellectual property by prior use rather than registration. - They fail to consider unforeseeable human acts such as riots as acts of nature.

They sometimes fail to consider agreements to be enforceable unless properly notarized or registered.

Charging what the market will bear is a suggested strategy for IP-rich firms to make money in China. True False

True

International marketing involves selling of a company's goods and services to consumers or users in more than one nation for a profit. True False

True

Recording of historic events by historians belonging to different cultures gives us a subjective view of history. True Flase

True

The Marshall Plan was developed by the United States as a method to assist Europe in rebuilding after World War II. True False

True

The Roosevelt Corollary played a significant role in the U.S. acquisition of the Panama Canal. True False

True

in order to be successful, a business should recognize and accommodate any cultural imperatives associated with a foreign entity. True False

True

On September 13, the president of Mexico, the cabinet, and diplomatic corps assemble to recall "despojo territorial." What is its significance? - Trade barriers were lifted between Mexico and the U.S. - Mexico joined forces with Europe to defeat the U.S. attempt to purchase Louisiana. - U.S. border officials allowed the peaceful crossing of Mexican citizens into the United States. - U.S. and Mexican soldiers defeated the Chinese attempt to take over this land. - U.S. troops claimed 890,000 square miles of land that became Arizona, California, New Mexico, and Texas.

U.S. troops claimed 890,000 square miles of land that became Arizona, California, New Mexico, and Texas.

The marketing manager for Glorious Products wants to export the company's line of fashion boots to an EU country. However, she discovers that there is a complete restriction on the import of any form of leather into that country. This is an example of - a monetary barrier. - a voluntary export restraint. - an orderly market agreement. - a quota. -a boycott.

a boycott.

Which scenario best illustrates the political and legal issues faced by companies because of their "alien status" when they attempt to do business in foreign countries? - a company doing moderate business in international markets because of violent history of its home country - a product not being widely accepted in the foreign market because of its irrelevance to the customers - a company being forced by the local government to share its core competencies in order to continue doing business -a company utilizing an identical promotional campaign it used in the domestic country

a company being forced by the local government to share its core competencies in order to continue doing business

The part of the world with the largest portion of people over 65 years is also the part of the world with the fewest number of people under age 15 years. Based on this, what might occur in this area of the world? -a heavy tax burden on future workers. - an increased focus on lower birthrates through incentives. - an increase in migration to other nations. - a conscious effort to slow down rapid urbanization and industrialization. - a larger focus on automation and technology in industries.

a heavy tax burden on future workers.

Marilee understands that if she wants her U.S.-based company to flourish in Italy, she must be tolerant of Italian customs and norms that might differ from what she deals with in the United States and also be humble and not assume that her current way of doing business is the only way to do business. What characteristic is Marilee demonstrating? adaptation empathy dissonance concession distancing

adaption

The first objective of ________ laws is to protect American consumers by ensuring that they benefit from products and ideas produced by foreign competitors as well as by domestic competitors. - intellectual property - insurance - incorporation - antitrust - indemnification

antitrust

A consumer products manufacturing company is trying to solve a dispute with one of its raw material suppliers over a breach of contract. After the failure of the initial attempts to solve the dispute in a friendly informal manner, the companies have approached an international commission to appoint an informed party to act as a referee and make a judgment that both parties will honor. What dispute resolution method is being used by these companies? - coercion - arbitration - mediation - litigation - judicial intervention

arbitration

Which of these items is most likely to be subjected to price control? - ceramic tiles - camcorders and lenses - aspirin and antacids - mobile phone accessories - leather garments

aspirin and antacids

The system of accounts that records a nation's international financial transactions is most accurately called its -net national product systems. -gross domestic product system. -balance of payments -net domestic product payments. -supply chain management system.

balance of payments.

In general, tariffs weaken -inflationary pressures. -the number of reciprocal tariffs by other countries. -balance-of-payments positions -special interests' privileges. -government control in economic matters.

balance-of-payments positions.

While expanding the investment base of a company, what can be used as a powerful ally in dealing with threats of government takeovers or harassment? - the World Trade Organization - opposing political parties - regional trade blocs - banks that have lent money to the host government - the International Labor Organization

banks that have lent money to the host government

Which technological innovation has had a great impact on the gender-based determination of responsibilities and roles? - computers - mobile phones - birth control techniques - aircrafts - optogenetics

birth control techniques

What is an approach mentioned in the text to prevent Chinese consumers from creatively copying foreign intellectual property? - charging what the market will bear - boycotting all trade activities with China - pursuing dispute resolution at the World Court - disengaging local representation in sales - placing embargoes on trade with China

charging what the market will bear

What is an approach mentioned in the text to prevent Chinese consumers from creatively copying foreign intellectual property? - placing embargoes on trade with China - boycotting all trade activities with China - pursuing dispute resolution at the World Court - disengaging local representation in sales - charging what the market will bear

charging what the market will bear

Adam Smith in his The Wealth of Nations stated, "By pursuing his own interest he frequently promotes that of the society more effectually than when he really intended to promote it." What behavior does this notion attempt to justify? competitiveness collectivism cooperation welfare mentality loyalty

competitivness

Mariette's U.S.-based company is having a dispute with a Chinese partner. What method would be especially effective in resolving this dispute? - conciliation - arbitration - a criminal suit - litigation - coercion

conciliation

Teel's Tacos, a food company in the United States, is trying to resolve a dispute with a local company in Belize that has been operating under the same name in its country. All attempts made by the U.S. company to settle the issue in a friendly manner have failed, so the owners of the U.S.-based Teel's Tacos have decided to settle the dispute with the local company by appointing a mediator. They also want the sessions to be private because of the fear of creating a poor public image. Which of the following dispute resolution methods is best suited for this situation? - prosecution - litigation - conciliation - arbitration - coercion

conciliation

Price controls applied during inflationary periods may have the effect of - collecting taxes on foreign investments. - encouraging imports. - negotiating trade contracts favoring the host country. - restricting exports to foreign countries. - controlling the cost of living.

controlling the cost of living.

Price controls applied during inflationary periods may have the effect of - collecting taxes on foreign investments. - negotiating trade contracts favoring the host country. - restricting exports to foreign countries. - encouraging imports. - controlling the cost of living.

controlling the cost of living.

According to Confucian philosophy, above all else, loyalty should be given to -country - company. - family. - spouse. - parents.

country

After World War II, the United States led efforts to provide financial and industrial development assistance to rebuild Japan and channeled funds to foster economic growth in the underdeveloped world. These efforts were primarily aimed at - creating a worldwide trade bloc to counter the OPEC countries' clout. -building a stronger defense force. -halting the growth of Nazi Germany. -dampening the spread of capitalism. -dampening the spread of communism.

dampening the spread of communism.

The government in Chile recently informed Mario's company that his retail grocery chain in Chile would have to be gradually turned over to the people of Chile by the year 2050 as it is a foreign company in Chile. Additionally, starting the following year, 50 percent of the board of directors of the Chilean operation of the company must be Chileans. What political risk action is Mario's company facing in Chile? patronization nationalization expropriation confiscation domestication

domestication

While bowing to another person is a ritual among the Japanese, it is not expected for a Westerner to bow or to understand this ritual. In other words, bowing would be considered a cultural imperative. rest. elective. stereotype. exclusive.

elective

One country refuses to sell goods to its neighboring country based on the belief that the neighboring country harbors radicals and terrorists. In this case, the refusal is referred to as a(n) - monetary barrier. - embargo - voluntary export restraint - antidumping penalty -orderly market agreement

embargo

Marziland found that a large amount of capital was leaving the country due to foreign corporate ownership, so it instituted controls over all movements of capital to conserve the supply of foreign exchange. These are called ________ controls. - tax - local-content - exchange - price - production

exchange

Nina McRidder became an embarrassment to her company when she joked about the ruling monarchy in England in front of a group of visiting English businesspeople. She should have known that political ridicule by a foreigner is rarely accepted. Ms. McRidder has violated what is known as a cultural - standard - exclusive - elective - imperative - intelligence

exclusive

Which strategy to minimize political vulnerability and risk has the advantage of engaging the power of several investors and banks in the host country whenever any kind of government takeover or harassment is threatened? - licensing - joint ventures - expanding the investment base - political bargaining - sole proprietorship

expanding the investment base

Which strategy to minimize political vulnerability and risk has the advantage of engaging the power of several investors and banks in the host country whenever any kind of government takeover or harassment is threatened? - sole proprietorship - expanding the investment base - joint ventures - licensing - political bargaining

expanding the investment base

High Power Distance Index countries are more egalitarian than low Power Distance Index countries. True False

false

Kelly Reeves is in charge of a new marketing effort directed toward Peru. In order for her company to market effectively and distribute to all of Peru's major cities, Kelly must devise a logistics plan for crossing the Andes Mountains on a daily basis. Which of these foreign environment uncontrollable variables would be a chief concern as Kelly devises her firm's logistics plan? product channels of distribution geography and infrastructure promotional strategies

geography and infrastructure

Marta's company treats the world, including the home market in Spain, as one market. Market segmentation decisions no longer focus on national borders. Instead, market segments are defined by income levels, usage patterns, and other factors that span countries and regions. Which of the following stages best characterizes the stage of international marketing involvement for Marta's company? - global marketing - test marketing - internal marketing - no direct foreign marketing - infrequent foreign marketing

global marketing

The baby boom generation has affected consumption patterns around the world since it started and continues to do so today. This is one example of how ________ can be reflected in social institutions. - the political economy - social institutions - technology - geography - history

history

Manuel Tores, a senior manager at Crawford Export Logistics, goes to France to negotiate a deal with the company's French partners. He dresses casually in a t-shirt and jeans. His French counterparts call off the meeting and accuse him of taking a casual attitude toward negotiations. In this scenario, dressing formally during business meetings is probably a cultural ________ for the French. - rarity - oddity - elective - imperative - exclusive

imperative

While Heidi's company does not typically sell internationally, they have a temporary surplus in the small appliances they manufacture and decide to promote them in other countries. Which stage of international marketing involvement does this represent? - regular foreign marketing stage - global marketing stage - no direct foreign marketing stage - international marketing stage - infrequent foreign marketing stage

infrequent foreign marketing stage

Shondra McDonald, a marketing manager at a hearing aid manufacturing firm, is asked to review the marketing opportunities of her company in a foreign market. She is aware that she can modify certain elements of the marketing environment to suit the foreign market needs. She focuses her attention on the uncontrollable factors that might affect the firm's business prospects. Which of the following uncontrollable elements is most likely to affect the company's business prospects in the foreign market? - promotional activities required to market the product - pricing policies in the domestic market -level of technology in the targeted market -product distribution channels adopted by his company - research methodologies used by her company

level of technology in the targeted market

In Thailand, it is required that any milk product sold in the country by a foreign company must use the milk that is at least 50 percent produced by Thai dairy farmers. What economic risk is faced by the international producers of milk products in this situation? - tax controls - exchange controls - local-content laws - price controls - export restrictions

local-content laws

Kentax Corporation makes industrial cleaning products and decides to enter the international marketing arena by marketing its products to China, Japan, and South Korea, with separate marketing strategies for each country. Which of the following approaches is most likely used by Kentax Corporation to formulate its international policies and strategies? - domestic market extension - multidomestic market - regional marketing - standardized marketing - mass marketing

multidomestic market

U.S. firms, their foreign subsidiaries, or foreign firms that are licensees of U.S. technology cannot sell a product to a country in which the sale is considered by the U.S. government to affect the - competitive balance of free competition inside the U.S. - national security of the United States. - competitive balance of world trade. - relationship of the U.S. with the world community. - overall balance of payments of the United States.

national security of the United States.

U.S. firms, their foreign subsidiaries, or foreign firms that are licensees of U.S. technology cannot sell a product to a country in which the sale is considered by the U.S. government to affect the - overall balance of payments of the United States. - competitive balance of free competition inside the U.S. - national security of the United States. - relationship of the U.S. with the world community. - competitive balance of world trade.

national security of the United States.

When an expropriated investment becomes a government-run entity, it is - prioritized. - domesticated. - nationalized. - socialized. - democratized.

nationalized

When an expropriated investment becomes a government-run entity, it is - prioritized. - socialized. - democratized. - nationalized

nationalized

What commodity did the English East India Company turn to in order to help Britain erase the tea-caused trade deficit with China during the 1800s? - betel nuts - diamonds - watches - opium -textiles

opium

Angelica Wu is preparing a marketing plan for her company for the upcoming year's business activities. She knows that she should begin her plan by examining the variables she has some control over. These controllable variables would include price, product, channels-of-distribution, and economic climate political forces promotion level of technology

promotion

Citizens of the United States felt that the Monroe Doctrine provided - an opportunity for Latin America to become a superpower among nations. - excessive tariffs on imported goods. - higher priced goods in the United States. - protection for Latin America from European colonization.

protection for Latin America from European colonization.

Rishi, a protectionist, has seen several small businesses go bankrupt because they were unable to compete with the cheaper prices of goods provided by foreign companies. The cell-phone manufacturing industry has just started in the United Kingdom, and Rishi's company is one of the first to try its hand at cell-phone manufacturing. What argument is most likely to be used by Rishi to persuade his government to restrict the import of foreign cell phones from foreign companies? - the need to keep money at home - conservation of natural resources - national defense - maintenance of standard of living -protection of an infant industry

protection of an infant industry

What strategy was employed by the United States to regain its lost market share for capital goods by the late 1990s? -decreasing its exports and increasing its imports -raising average U.S. tariffs on more than 20,000 imported goods by 60 percent -provoking increased protectionism from other countries -funding the competitive developing nations. -restructuring its industries to be more "lean and mean"

restructuring its industries to be more "lean and mean"

The marketing orientation at KB Komponents is based on the belief that consumers and businesses alike will not buy enough without some prodding on the part of the company. Which marketing orientation does this demonstrate? - selling - production - buying - distribution - time

selling

What is the most attractive target for pirates because of high development cost and low reproducibility costs? - agricultural produce - books - auto parts - software - apparel

software

New cola alternatives (Mecca Cola, Muslim Up, Arab Cola, and ColaTurka) sprang up after the military conflicts in the Middle East in 2003. This is an example that shows how - specific events in history can influence consumer behavior. - Coca-Cola catered to new markets through standardization. - businesses exploit cheap human labor during war times. - technology influences marketing practices. - Coca-Cola played an important role in easing the cultural divide among the warring nations.

specific events in history can influence consumer behavior.

Active Bicycle Company has just received notice that a shipment of 300 bicycles has been rejected by the customs administration of the recipient country because the bikes did not include a metal plate surrounding the chain. What category of nontariff barriers primarily uses such quality issues as a trade barrier? - boycotts - quotas - licenses - embargoes - standards

standards

Manifest Destiny specifically referred to the - territorial expansion of the United States from the Atlantic to the Pacific. - network of intelligence operations across the world, especially the Communist world. - political clout of the United States over European countries. - focus on investment and infrastructure development in Asia-Pacific. - "white man's burden" to develop the underdeveloped parts of the world.

territorial expansion of the United States from the Atlantic to the Pacific.

The Boston Tea Party is an example of how U.S. history really begins with China because - China placed a tax on the British who in turn taxed the colonists. - most colonists had genealogical roots in China. - China attempted to export tea into the colonies. - the British recognized China as a more valuable market. - the British prohibited American traders from dealing directly with China.

the British prohibited American traders from dealing directly with China.

The Boston Tea Party is an example of how U.S. history really begins with China because - the British prohibited American traders from dealing directly with China. - most colonists had genealogical roots in China. - China attempted to export tea into the colonies. - China placed a tax on the British who in turn taxed the colonists. - the British recognized China as a more valuable market.

the British prohibited American traders from dealing directly with China.

Which event is one of the pivotal factors behind the wariness of the Chinese leadership toward foreign influences in general, and religious movements in particular, even today? - the Taiping Rebellion -the Nanjing Rebellion - the Boxer Revolution - the Satsuma Rebellion - the Hong Kong Revolution

the Taiping Rebellion

The aesthetics of a culture are found in - the agreement between those in power and those who serve. - the level of education in a country. - the language specific to that culture. - the acceptance of power by certain individuals. - the arts, music, dance, and dress.

the arts, music, dance, and dress.

In the context of social responsibility and environmental management, which of the following is a by-product of pollution controls? - reduced availability of petroleum products - corporate environmental responsibility - the emission of greenhouse gases - the disposal of hazardous waste -higher tariffs against developing countries

the disposal of hazardous waste

Within the same country, some foreign businesses may fall prey to politically induced harassment, while others may be placed under a government umbrella of protection and preferential treatment. What factor explains this difference? - the import tariffs set by the host country - the differences in level of technology between the two countries - the evaluation of a company's contribution to the nation's interest - the cultural differences between the host nation and the business's home country - the level of domestication achieved

the evaluation of a company's contribution to the nation's interest

In order for culture to exist it must be - transmitted from one generation to the next. - agreed upon by an entire nation - individualized and different for everyone. - seen as the answer to all issues. - used to create new rituals and norms..

transmitted from one generation to the next.