ISDS 3115
Which of the following best describes "experience differentiation"?
all are elements of experience differentiation (immerses consumers in the delivery of a service, uses people's five senses to enhance the service, complements physical elements with visual and sound elements, AND consumers may become active participants in the product or service)
Response-based competitive advantage can be
all of the above (flexible response, reliable response, and quick response)
Franz Colruyt has achieved low-cost leadership through:
all of the above (Spartan HQ, absence of voicemail, low-cost facilities, no background music)
Which of these is NOT on of the the PIMS characteristics of high ROI organizations?
all of the above are PIMS characteristics (high product quality, high capactity utilization, low investment intensity, and low direct cost per unit)
Which OTF influences layout deisgn?
all of the above influences lay out design (inventory requirements, capacity needs, personnel levels, technology decisions)
Which of these organizations is likely to have the most important inventory decision?
an aluminum manufacturer
Which of the following statements best characterizes delivery reliability:
a company that always delivers at the promised time
WHich of these orgs is likely to have the most complex incentory decisions?
a computer manufacturing company
Which OTF is the best example of competing on low-cost leadership?
a firm produces its product with less raw material waste than its competitors
Which OTF is an example of competing on quick response?
a firm's products are introduced in the market faster than its competitors' products
A strategy is an:
action plan to achieve the mission
The three steps of the operations manager's job, in order, are:
develop the strategy, establigh the organizational structure, find the right staff
THe stage in the product life cycle at which it is a poor time to change quality is:
Maturity
Which OTF will more likely locate near their customers?
a medical clinic
Which of the following is an example of competing on the basis of differentiation?
A firm offers more reliable products than its competitors do
Which of the following are examples of transnational firms?
All of the above (Nestle, Asea Brown Boveri, Reuters, Citicorp)
Which of the following statements is most correct?
CSF's are often necessary, but not sufficient for competitive advantage
Which of these companies is most apt to have quality standards that are relatively subjective?
Harvard University
Which OTF statements concerning the OM decision is relevant to services?
Labor standards vary depending on customer requirements
The acronym MNC stands for
Multinational corporation
Which OTF changes does NOT result in strategy changes?
change in job scheduling techniques
The PIMS programs has identified the
characteristics of firms with high "ROI"
Franz Colruyt has achieved low-cost leadership through
converting factories, garages, and theaters into retail outlets
Given the position of the iPod in the growth stage of its life cycle, which of the following OM Strategies/Issues should the makers of iPods be least concerned with at the current time?
cost cutting
Cost minimization is an appropriate strategy in which stage of the product life cycle?
decline
The ability of an organization to produce services that, by utilizing the consumer's five senses, have some uniqueness in their characteristics is
experience differentiation
Costs, quality, and HR decisions interact strongly with the ---------- decision.
goods and service deisgn
WHich of the international operations strategies involves low cost reductions and low local local responsiveness?
international strategy
Which of the international operations strategies uses import/export or licensing of existing products?
international strategy
Experience Differentiation
is an extension of product differentiation in the service sector
Which OTF OM strategic decisions pertains to sensible location of processes and materials in relation to each other?
layout design
All of these preconditions affect an operations management strategy except:
maintenance policies
Standardization is an appropriate strategy in which stage of the product life cycle?
maturity
Which of the international operations strategies uses the existing domestic model globally?
multidomestic strategy
Understanding competitors' strengths and weaknesses, understanding current and prospective technological issues, and understanding product life cycle are examples of:
precondition to establishing and implementing a strategy
Which OTF is NOT an operations strategic decision?
price
When developing the operations strategy for a new manufacturing organization, one of the most important considerations is that it:
supports the overall competitive strategy of the company
Which OTF preconditions does NOT affect the formulation of an OM strategy?
the company's employee's benefits
Catepillar and Texas INstruments are two firms that have benefited from the use of:
the global strategy option
Which of the international operations strategies involves high cost reductions and high local responsiveness?
transnational strategy
