Adaptive Learning Assignment - E-commerce

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We Are Social gathers a number of statistics about the proliferation of e-commerce across the globe. They compiled data on the percentage of global Internet users aged 16-64 that participated in e-commerce activities. Which of the following statistics about the 16-64 age demographic are true? 80% searched online for a product or service to buy online. 89% report they have a negative view of e-commerce businesses. 90% visited an online store on the world wide web. 74% reported they had purchased a good or service online.

80% searched online for a product or service to buy online. 90% visited an online store on the world wide web. 74% reported they had purchased a good or service online.

The selling of products and services to individual consumers is considered a _____ -to-Consumer transaction. This transactional model mimics in-store purchasing at brick and mortar locations, but instead of consumers having to physically visiting a store to purchases goods or services, transactions occur entirely online.

business

The type of e-commerce transactions that involve is the selling of goods and services between businesses is ____ -to-Business e-commerce.

business

The type of e-commerce transaction that allows consumers to interact with government or authoritative bodies for activities such as paying taxes, securing building permits, or paying tuition at a university, is referred to as a ____ -to-Administration transaction.

consumer

Customer acquisition costs associated with e-commerce activities include all of the sales and marketing ____ associated with reaching and engaging potential customers and encouraging these customers to make an initial purchase.

costs

According to eMarketer, the e-commerce company that ranks second in market share as a percentage of sales is _____ (Amazon is #1).

eBay

In e-commerce, the total amount of information as well as the quality of information available to all individuals in a market including customers and stakeholders is referred to as ____ density

information

In e-commerce, the total amount of information as well as the quality of information available to all individuals in a market including customers and stakeholders is referred to as _____ density

information

Which of the following statements about re-commerce are true? More than one answer may be selected. 1.25% of millennials and Gen Z expect to shop resale in 2020. According to Yerdle Re-commerce, this segment is expected to grow from $21 billion to over $52 billion over the next five years. The practice of re-commerce has seen an increase in the marketplace and is offered by companies such as thredUp, Yerdle Re-commerce, and The RealReal. Re-commerce is the practice of selling used, old, or obsolete products via the Internet in exchange for a new product or a cash payout

According to Yerdle Re-commerce, this segment is expected to grow from $21 billion to over $52 billion over the next five years. The practice of re-commerce has seen an increase in the marketplace and is offered by companies such as thredUp, Yerdle Re-commerce, and The RealReal. Re-commerce is the practice of selling used, old, or obsolete products via the Internet in exchange for a new product or a cash payout

Match the global e-commerce company to the correct description that covers some of the key facts and figures about the company. Revenue of over $280 billion dollars sells over 120 million different products and has over 150 million customers access their mobile app every month. Often referred to as the Amazon of China, Alibaba had revenue of over $56 billion dollars, has over 634 million active mobile users, and has over 60% market share in the Chinese e-commerce market. China's largest online retailer and the country's largest Internet company by revenue. In 2019, revenue eclipsed $70 billion dollars.

Amazon Alibaba JD.com

Select all of the true statements about B2B transactions. Business-to-Business (B2B) e-commerce is the selling of good and services between businesses. According to Forrester Research, approximately 47% of B2B transactions are e-commerce based. B2B purchases often occur in large quantities and are directly shipped from one business to another. B2B transactions often involve orders placed on a recurring basis.

Business-to-Business (B2B) e-commerce is the selling of good and services between businesses. B2B purchases often occur in large quantities and are directly shipped from one business to another. B2B transactions often involve orders placed on a recurring basis.

Which of the following are common issues experienced by e-commerce-oriented businesses? Ethical issues Decreased awareness Competitor analysis Data theft

Ethical issues Competitor analysis Data theft

Also known as geo-targeting, it is a type of advertising where advertisements are delivered based on a user's geographic location.

Geoadvertising

Information about geographic locations that is stored in a geographic information system (GIS).

Geodata

Information density is the total amount of information as well as the quality of information available to all individuals in a market including customers and stakeholders. E-commerce technologies help to reduce the costs associated with which of following? Presence Information selection Information processing Communication

Information selection Communication

B2G transactions often are executed according to guidelines and specifications included in a legal contract. B2G contracts are often executed at which levels of government? Select all that apply. Local level State level National level Individual level

Local level State level National level

Built on real-time geodata and information provided from wireless mobile devices including smartphones and tablets_____ are widely used in m-commerce.

Location-based services (LBS)

A cost-benefit analysis is a useful tool used to analyze the costs associated with implementing a project or set of activities and the benefits that can be achieved as a result of the implementation. Which of the following would be considered benefits when conducting a cost-benefit analysis? Market/brand exposure Productivity gains Strategic gains Sales increases

Market/brand exposure Productivity gains Sales increases

Phase 1: Phase 2: Phase 3: Phase 4: Phase 5: Phase 6:

Planning Web development Implementation Social Media Plan Social Media Implementation Mobile Platform Planning

Composed of pixels or grid cells and are often spaced in regular intervals and designed to make square shapes.

Raster data

E-commerce has created a lot of opportunities for both consumers and organizations. While there are many positive benefits to e-commerce, there are some issues that arise as a result of e-commerce. Which of the following are common issues that are experienced by e-commerce businesses? Threats to customer data Decreased awareness Customer loyalty Geographic coverage

Threats to customer data Customer loyalty

Composed using vertices and paths and includes points, lines, and areas (represented by polygons). Points are composed using XY-coordinates.

Vector data

A cost- ____ analysis is a useful tool used to analyze the costs associated with implementing a project or set of activities and the benefits that can be achieved as a result of the implementation.

benefit


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