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Ten Principles of "Good Design" I U A U U H L T E L

1. Good design is Innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible

Phoenician Alphabet

1000BC 1500BC early. The first time that symbols actually represented sounds that could be recognized. (22 letter)

What was commissioned by US Military, and started as a design of medical utility, but now is a design artifact?

1941 Eames Splint The sale of which helped finance their firm

Cuneiform

3000BC Persia (Iraq) Earliest documented form of writing by Sumerian Culture. Evolved into alphabets and eventually a typographic language

The Memphis Group

An Italian Design and Architecture group founded in Milan by Ettore Sottsass. Designed Post Modern Furniture, Fabrics. Described as Shotgun Wedding between Bauhaus and Fisher-Price

Sir Jonathon Ive

Apple. Ive started the firm, Tangerine. Discovered Apple and offered a consultant ship by Apple. Eventually head of product design. Top-shelf Designer.

The Republic of Fritz Hansen (Danish) (who?)

Arne Jacobsen, Poul Kjaerhom, and Hans Wegner

Alphonse Mucha

Art Nouveau. Painter and artist. Postcards. Many psychedelic posters during 1960's. Job Cigarettes Poster and Stanley Mouse's 60's poster.

John Heartfield

Art and design as political weapon. Photo-montages were notoriously anti-Nazi anti-Fascist statements. Fled from Germany. Dada and Futurism, but has own genre. Photomontages.

William Morris

Arts and Crafts. Rejected technology, libertarian and socialist. Kelmscott Press, heavily influenced by other artists. Textiles, furniture, poetry, and political influence. Designed Troy and Golden Typefaces

Anton Koberger's Nuremberg Chronicle 1493 AD

Before movable type technology the west had more illustrative examples.

Jules Chéret

Called the father of modern poster and master of Belle Epoque poster art. Liberated Cheret girls synonymous with product representation.

1932 Dieter Rams

Closely associated with the consumer products company Braun (collected by Moma) and the Functionalist School of Industrial Design

The Camera Obscura

Concept recognized thousands of years prior (Even Aristotle). Joseph Niépce utilizes a photochemical action and leads to modern photography.

Egyptian Hieroglyphics

Dating back 3400 BC yrs. Very structured visual language. Not truly an alphabet. Glyphs, logographs, and determinatives.

Karim Rashid

Design Accessories, tableware, household goods, furnishings, etc. Coined phrase in approach (Attempting to offer relief from the pains of everyday life) calls the Kouch and Ouch approach.

Henricus Hondious II

Dutch engraver, cartographer, and publisher. Famous for the Mercator-Hondious Atlas. Illustrative maps, revolutionary understanding of astronomy and geography.

Eero Saarinen 1910-1961 Educated where? 1962 -> ? (both of the architectural milestones completed after his death) 1963 -> ?

Educated in France & the Yale school of architecture, Saarinen joined his father at Cranbrook. Worked with Eames 1962 Twa Flight Center & 1963 Gateway Arch in St. Louis, Missouri (both of Saarinen's architectural milestones were completed after his death in 1961 at the age of 51.)

Aubrey Beardsley

English illustrator and author. Emphadized the grotesque, the decadent, and the erotic. Arts and Crafts, work evolve into Art Nouveau.

1915 - 1978 Harry Bertoia

From Italy, another Cranbrook student. Worked with Eames and inspired by wired chair. i.e. 1952 Diamon Chairs and Bird Chair

Ettore Sottsass

Head of Memphis Group. "Stuck inside of Mobile with the Memphis Blues again" Memphish Born (drinking). Sottsass's 1969 Valentine Typewriter for Olivetti.

Ottmar Merganthaler

His milestone linotype allowed a printer to generate an entire line of type. 5-10 times faster than setting words by hand.

1943-2012 Bill Moggridge

Idea British Designer. Cofounded Ideo. Championing Interaction Design as a mainstream discipline. (Credit for coining term) 1982 Compass Laptop for Grid Systems, Inc. 1st laptop computer.

Arthur Heygate Mackmurdo

Influenced arts and crafts movement through Century Guild. Textiles, furniture, and graphic designs.

Philippe Starck

Interior Designer & Consumer Goods. 1990 heated debate between form and function with his Alessi Juicer. Louis Ghost Chair (a homage to Louis XVI) 1985 Pratfall Chair. Only had three legs.

The Book of Kells 800 AD

Ireland. Illuminated Manuscript Gospel Book in Latin. Wonderful example of image and text working together.

Johann Gutenberg and Movable Type

Major milstone was mass produce written word. In West, invention of Mechanical movable type printing started printing revolution and widely regarded as most important event (west) of modern period.

Founders of IDEO?

Moggridge, Nuttall, Kelley. Human-interactive design.

Arne Jacobsen Swan with the Egg ate the Ant.

Organic form. The Ant Chair (inspired by Eames Chair) most successful commercial chairs ever.

Hannah Höch

Over-looked Dada artist known as one of the originators of the photo collage approach.

Yves Béhar

Principle of Fuse Project Swiss Designer with offices in SF and NYC. Best known design for Jawbone, Mission Motors, Pact and "One laptop per child". (Electric motorcycle fastest to date) Target $100 per comp.

Tucker Viemeister

Smart design. Graduated from PRATT in Ny. Starting Smart Design 1995. Known for helping found Frog Ny, Razorfish & Developing Oxo Brance.

Gustav Klimt

Symbolist painter. Prominent member of the Vienna Secession Movement. Suggestive and erotic suject matter. Fell from grace with many public commissions.

1908 - 1986 George Nelson Writings? What did he build?

United States American Industrial Designer, one of the founders of American Modernism Nelson Public new concepts in a book called Tomorrow's House. Built-ins within walls, shelving units acting as room dividers. Coconut chair 1955 Redefined Modernist Furniture Helped make the office cubicle but then thought was dehumanizing

Hans J. Wegner

completed more than 500 different chairs. Wishbone, Ox, Flag Halyard Chair

Charles Eames (1907-1978) Ray Eames (1912-1988)

major contributions to modern architecture and furniture the fields of industrial and graphic design, fine art and film. Organic design in home furnishings 1940 tulip chair (molded plywood prize winner) by Charles Eames & Saarinen

1949 David Kelley

of Ideo. Invented clunky mouse for Mac.

Henri de Toulouse-Lautrec-Monfa

painter, printmaker, draftsman, and illustrator. Provocative images of modern life. Noted for manipulations of imagery. Alters representation, colors, and values to make more powerful compositions.

Bernice Alexandra "Ray" Kaiser

studied abstract expressionist painting with hans hofmann - meeting charles in 1940 at cranbrook 1949 case study house no. 8 - pacific palisades, ca design of the home & studio was proposed by charles and ray as part of the famous case study house program for john entenza's arts & architecture magazine - to be constructed entirely from "off-the-shelf""parts available from steel fabricators catalogs. 1951 wire chairs - a bi-product of the forms used for the original fiberglass chairs

Graphic Design

the art of communication, stylizing, and problem-solving through the use of type and image.

Poul Kjaerhom

trained carpenter. Iconic leather and steel PK series. PK22, PK20, PK31

Helmut Esslinger

worked for Sony before opening up FROG (Fed Rep of Germany) $1,000,000 per year contract with Apple Computers to create a design strategy. Transformed Apple from "silicone valley start-up" into Global Brand. Influence on iPhone.


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