Introduction to Business Communication
Guru
A Hindu or Buddhist religious leader and spiritual teacher.
Startup
A beginning business enterprise.
Margin
A border or edge; a limit in condition or ability; an amount or degree of difference.
Overdraft
A check written for more money than your account contains.
Outsourcing
A decision by a corporation to turn over much of the responsibility for production to independent suppliers.
Business Plan
A detailed plan including the strategies planned to achieve the profit goals.
Disruption
A disturbance that interrupts or causes confusion.
Income Statement
A financial statement showing the revenue and expenses for a fiscal period.
Consensus
A general agreement.
Net-Net
A lease in which the tenant pays a base monthly rent plus real estate taxes and insurance on the building.
Elasticity of Demand
A measure of how consumers react to a change in price.
Paradigm
A model or example.
Shareholder
A person who invests in a corporation by buying stock and is a partial owner.
Entrepreneur
A person who organizes, manages, and takes on the risks of a business.
Consumer
A person who purchases goods and services for personal use.
Downsizing
A planned reduction in the number of employees needed in a firm in order to reduce costs and make the business more efficient.
Acquisition
A process in classical conditioning by which the association of a neutral stimulus with a natural stimulus is first established.
Bylaw
A set of governing rules adopted by a corporation or other association.
Bridge Loan
A short-term loan for borrowers who need more time to find permanent financing.
Monetize
A social media company's ability to make money from its application, service, or content.
Wholesale
A type of business that buys goods in large amounts and resells them to other businesses in smaller lots.
Disyllabic
A word containing two syllables.
Resign
Acceptance of fate.
Promotion
Advance an employee earns by being productive, cooperation, dependable, and highly skilled.
Advertorial
Advertisement presented as if it were editorial material.
Transparency
Allows you to see through the background.
Cost of Sales
Also known as Cost Of Goods Sold (COGS). The cost of providing a service or manufacturing a product, including labor, materials and overheads.
Proxy
An agent, substitute; a written permission allowing one person to act in another's place.
Loan
An amount of money borrowed for a certain time period.
Liability
An amount owed by a business.
Capital
An economic system based on private property and free enterprise.
Ballpark
An inexact estimate.
Case
An observation technique in which one person is studied in depth in the hope of revealing universal principles.
Labor Unions
An organization formed by workers to strive for better wages and working conditions.
Written Communication
Any communication that must be read.
Viral Marketing
Any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence.
Deliverable
Any unique and verifiable product, result, or capability to perform a service that is required to be produced to complete a process, phase, or project.
Monetization
Assigning dollar values to human experiences.
Concord
Be in agreement.
Treasury Bonds
Bonds issued by the federal government, sometimes referred to as government bonds.
Sending Barriers
Can occur when the sender says or does something that causes the receiver to tune out.
Paralanguage
Communication that is verbal, but wordless.
Decentralized Networks
Complex tasks and more satisfaction.
Supply Chain
Consists of all parties involved, directly or indirectly, in obtaining raw materials or a product.
Centralization
Degree to which decision-making authority is restricted to higher levels of management in an organization.
Ping
Examine the following output.
External Communication Barriers
Flows between people inside and outside the organization.
Business
Fluctuations in economic activity, such as employment and production.
Infrastructure
Fundamental facilities and systems serving a country, city, or area, as transportation and communication systems, power plants, and schools.
Cultural Mainstream
General view of life in a society. Cultivation theorists argue that television constructs and presents images that define the cultural mainstream.
Communication Flow
How information is passed around an organisation including downwards, upwards, sideways and through the grapevine or gossip network.
Decoding
Interpretation of the language and symbols sent by the source through a channel.
Oral Communication
Involves direct word-of-mouth contact.
Formal Communication
Involves making use of the official communication channels of a business.
Complement
Make something complete or perfect.
Controlled Media
Media that provides communication channels to reach audience directly.
Venture Capital
Money that is invested in new or emerging companies that are perceived as having great profit potential.
Vague
Of uncertain, indefinite, or unclear character or meaning.
Non Profit Organization
Organizations enjoy certain privileges in exchange for abiding by laws that restrict the use of the organization's assets and require governance by a board.
Human Resources
People who work to produce goods and services.
Prime Rate
Rate of interest banks charge on short-term loans to their best customers.
Receiving Barriers
Receive it when someone sends barriers.
ROI
Return on Investment.
Business Communication
Sending and interpreting messages related to products, services, or activities of a company or an organization.
Internal Communication Barriers
Sending messages between members of the same business/organisation.
New Paradigm
Sexual orientation is fluid and changeable and the pattern varies across social contexts and cultures.
Commodity
Something useful that can be used for financial advantage; a product or service that is indistinguishable from the same thing from competing sellers.
Herding Cats
Something very difficult in reference to a group of living beings.
Robust
Strong and well.
Low-hanging Fruit
Targets or goals which are easily achievable and which do not require a lot of effort.
Sustainability
The ability to keep in existence or maintain. A sustainable ecosystem is one that can be maintained.
Commerce
The buying and selling of goods for transport from place to place.
Synergy
The combined force of two distinct elements that is more powerful then each alone.
Multitask
The concurrent execution of multiple applications the operating system creates dozens of processes.
Interpersonal Communication
The exchange of thoughts, feelings, and beliefs between two or more people.
Lien
The legal claim of one person upon the property of another person to secure the payment of a debt or the satisfaction of an obligation.
Opportunity Cost
The loss of potential gain from other alternatives when one alternative is chosen.
Apodosis
The main clause in a conditional sentence.
Logistics
The management of the details of an operation.
Bandwidth
The maximum amount of data that can pass from one point to another in a unit of time.
Protasis
The opening lines especially of a drama or narrative poem : introduction.
Point of Sale
The point where ownership of the product transfers to the customer.
Cultivation
The preparation of land to grow and yield crops.
Encoding
The processing of information into the memory system.
Communication
The sharing of information between two or more individuals or groups to reach a common understanding.
Communication Process
The steps between a source and a receiver that result in the transfer and understanding of meaning.
Audience analysis
The understanding of the consumer group for which the design is targeted. This would include the audiences, demographics, physical location, amount of time available to view the design, and interest in the subject matter.
Grapevine
The unofficial communication system of the informal organization
Chronemics
The use of time.
Antecedent
The word, phrase, or clause referred to by a pronoun.
Quantifiers
The words all, some, and no (or none).
Keynesian Economics
Theory based on the principles of John Maynard Keynes, stating that government spending should increase during business slumps and be curbed during booms.
Affiliate
To become closely associated with.
Utilize
To make use of something.
Resonate
To produce or show sound vibrations; to echo or resound.
Informal Communication
When information is sent and received casually with the use of everyday language.
Supplier
Who records the date of shipment on DEA Form 222?
Determiners
Words that help to show which or how many people or things are being referenced. EX: This, that, those, some, any, much, enough, and also a few.
Telecommuting
Working at home by using a computer terminal electronically linked to one's place of employment.
Nonverbal Communication
communication using body movements, gestures, and facial expressions rather than speech