14 TYPES OF PROPAGANDA TECHNIQUES

Ridicule (definition)

Dismiss an idea by subjecting it to ridicule (make fun of), rather than analyzing weaknesses. (definition)

Flattery (definition)

Tries to put reader with group of people that admire, identify with, whether we share their beliefs or not. (definition)

glittering generalities (definition)

Using words such as justice, founding fathers, freedom, loyalty, the American way, etc. That are vauge bit have positive connotations that appeal to our emotions.(definition)

testimonials (definition)

using an expert or celebrity to sell or support(definition)

plain folk (definition)

using ordinary people or trying to sound ordinary to sell something or persuade you to vote or support an idea(definition)

bandwagon (definition)

most people have this or are doing this so you should too(definition)

name calling (definition)

saying bad things about your competitor(definition)

Card stacking (definition)

Include only information that is for or positive about a certain person or position and committing evidence to contrary. (definition)

Appeal to sympathy (definition)

Suspend our judgment because we pity a victim of something sad.

transfer (definition)

a technique used to carry over the authority and approval of something we respect and revere to something the propagandist would have us accept. Propagandists often employ symbols (e.g., waving the flag) to stir our emotions and win our approval.(definition)