Chapter 1 What is Leadership Communication?
What is transformational leader
this type of leader possesses a positive ethos (authority/credibility), inspires trust and respect, connects with others individually/groups, articulates clear and motivating vision, skillfully motivates and guides others to act.
What are the 5 characteristics of the people others trust, 4 moral values & 1 behavioral
1. integrity 2. competence 3. consistency 4. loyalty 5. openness
What are the 3 types of persuasive appeals
1. logos 2. pathos 3. ethos
What are the 3 genuine transformational leadership pillars
1. moral character 2. ethical values 3. morality of the processes of ethical choices
What are the power types in the sources of power table
Coercive reward legitimate referent expert information connection
Ex's of transformational leaders
Lou Gerstner- IBM Steve Jobs-Apple Jeff Bezos- Amazon Nelson Mandela Gandhi Martin Luther King
Leaders are born and made. T or F
True
Leadership is 20% technique, 80% actions. T or F
True
Leadership theorists define leadership by the traits possessed, tasks performed, positions held, and accomplishments achieved. T or F
True
What is logos
appeal based on logic of an argument
What is ethos
appeal based on the perceived character of the sender of the message
What is pathos
appeal based on the use of emotions
What is essential to having a positive ethos
having credibility
What is leadership communication
is the controlled, purposeful transfer of meaning by which individuals influence a single person, group, organization, or community by using the full range of their communication abilities and resources to connect positively with their audiences, overcome interferences, and create and deliver messages that guide, direct, motivate, or inspire others to action.
What qualities must be present for people to perceive someone as credible
knowledgeable authoritative confident honest trustworthy
What are the traits of leaders listed
personality, charisma, referent power
Ethos is described as
qualities that have greater depth and substance, ties directly to our character.