ENT4900 Chapter 4
Michael opened a franchise restaurant within an existing business. He did what is known as: a. Nested business launching b. Down drilling c. Piggyback franchising d. Hot site locating
c. Piggyback franchising
_____refers to actions by franchisors to void the contracts of franchisees in order to sell the franchise to someone else and collect an additional fee.
churning
Which of these involves bringing two franchise brands together under one owner?
co-branding
A small firm that provides low prices due to cost efficiencies is using a--
cost based strategy
multiple-unit ownership
Ownership by a single franchisee of more than one franchise from the same company.
A change in how we fundamentally see a situation is called a--
Paradigm shift
The price at which the property would change hands between a willing buyer and willing seller when the former is not under any compulsion to buy and the latter is not under any compulsion to sell, both parties having reasonable knowledge of relevant facts refers to a. fair market value. b. nondisclosure agreement. c. Churning price. d. Encroachment value.
a. fair market value.
franchise
A business model involving a business owner who licenses trademarks and methods to an independent entrepreneur.
Franchise Disclosure Document (FDD)
A detailed statement providing information about the franchisor that satisfies the franchise disclosure requirements of the FTC.
product and trade name franchising
A franchise agreement granting the right to use a widely recognized product or trademark.
business format franchising
A franchise arrangement whereby the franchisee obtains an entire marketing and management system geared to entrepreneurs.
Franchise Rule
A rule that requires the franchisor to disclose certain information to prospective franchisees.
churning
Actions by franchisors to void the contracts of franchisees in order to sell the franchise to someone else and collect an additional fee.
According to Gerber, all of the following are personalities that come into play when you are starting a business EXCEPT:
Administrative Personality
nondisclosure agreement
An agreement in which the buyer promises the seller that he or she will not reveal confidential information or violate the seller's trust.
franchisee
An entrepreneur whose power is limited by a contractual relationship with a franchising organization.
master licensee
An independent firm or individual acting as a middleman or sales agent with the responsibility of finding new franchisees within a specified territory.
co-branding
Bringing two or more franchise brands together under one roof.
Given the size, the ethical influence of a leader is more pronounced in a large corporation than it is in a small firm
False
Research finds that due to lack of control, franchising is more risky than starting a business from scratch. a. True b. False
False
The basic features of the relationship between the franchisor and the franchisee are embodied in the broker contract. a. True b. False
False
The general environment is defined more narrowly as the context for factors that directly impact a given firm and all of its competitors.
False
The internet has made it easier for people to steal the creations and ideas of others, including literary works, artistic products, and music. These creations are collectively known as trademarks.
False
a refugee is a person who tried entrepreneurship, failed and sought refuge in corporate employment
False
"Three big" stakeholders for organizations are employees, customers, and competitors.
False.
Microbusinesses are firms that provide substantial profits to their owners
False.
Unfortunately, a cost-based strategy usually doesn't work for small companies because they don't have the capacity to produce high volumes.
False.
A popular tool for studying the industry environment is Porter's five factors. Which of the following is NOT considered part of the five factors?
Federal Government
A/n ________ is a business model that involves a business owner who license trademarks and methods to an independent entrepreneur.
Franchise
Which of these represent the second step in the ethical decision making process?
Identify alternative solutions
Which of the following is generally NOT an outcome when a business practices social responsibility?
Increased scrutiny from regulatory agencies
area developers
Individuals or firms that obtain the legal right to open several franchised outlets in a given area.
________ refers to a general sense of honesty and reliability that is expressed in a strong commitment to doing the right thing, regardless of the circumstances.
Integrity
Which statement s true about the startup rate for new businesses owned by women?
It has grown at a rate about 1.5 the national average
A microbusiness that permits the owner to follow a desired pattern of living refers to which of these
Lifestyle business
due diligence
The exercise of reasonable care in the evaluation of a business opportunity.
encroachment
The franchisor's selling of another franchise location within the market area of an existing franchisee.
An outside-in analysis involves assessing the firm's--
The general environment and industry environment
franchise contract
The legal agreement between franchisor and franchisee.
piggyback franchising
The operation of a retail franchise within the physical facilities of a host store. (ex. walmart with a subway inside or kfc and taco bell in the same building)
multibrand franchising
The operation of several franchise organizations within a single corporate structure.
franchisor
The party in a franchise contract that specifies the methods to be followed and the terms to be met by the other party.
which of the following is a reason for buying an existing business?
To acquire an ongoing business at a bargain price
A Franchise Disclosure Document (FDD) is a detailed statement of such information as the franchisor's finances, experience, size, and involvement in litigation. a. True b. False
True
A franchise Disclosure Document (FDD) is a detailed statement of such information as the franchisor's finances, experience, size, and involvement in litigation.
True
An economically attractive and timely opportunity that creates value for interested buyers and end users refers to entrepreneurial opportunity.
True
New technology involves using high-tech technology to simulate real life experiences.
True
The Internet has made it easier for users to copy intellectual property.
True
The notion of intergrity and ethics are closely tied
True
The party in a franchise contract that specifies the methods to be followed and the terms to be met by the other party is called a
a franchisor
When the franchisor sells another franchise location within the market area of an existing franchisee, it is called a. encroachment. b. churning. c. pivot. d. co-branding.
a. encroachment.
Which of the following is NOT a cost normally associated with franchise ownership? a. Initial franchise fee b. A personal vehicle c. Investment costs d. None of the above are costs normally associated with franchise ownership
b. A personal vehicle
Under the restrictions of _______, the buyer promises the seller that he or she will not reveal confidential information or violate the trust that the seller has offered in providing the information. a. Federal Trade Commission b. nondisclosure agreement c. piggyback franchising d. master licensee
b. nondisclosure agreement
According to Spinelli and Adams, desirable entrepreneurial characteristics are all of these EXCEPT
be a domineering manager.
Doing more with less in terms of resources invested in business, and, where possible, controlling the resources without owning them refers to
bootstrapping
Small business can gain a competitive advantage through all of the following except
bootstrapping
The price at which the property would change hands between a willing buyer and willing seller when the former is not under any compulsion to buy and the latter is not under any compulsion to sell, both parties having reasonable knowledge of relevant facts refers to
fair market value.
According to the US small Business Administration, small enterprises hire 83 percent of all high-tech employees.
false
Core competencies are the same thing as competitive advantage.
false
Research finds that the general environment affects large businesses and not the small ones, regardless of the industry.
false.
A ________ analysis is a preliminary assessment of a business idea that gauges whether or not the venture envisioned is likely to succeed
feasibility
Long-term benefits of adopting ethical and responsible business practices include all of the following EXCEPT:
higher employee turnover
Using the textbook's criteria for defining a small business, a new venture isn't a small business if it:
is engaged in geographically dispersed operations
A knowledgeable person who can offer guidance based in a given field is called a(n)--
mentor
A _______ assessment is focused less on whether industry conditions overall are suitable to launching a new business and more on the probability of a startup's success over the long run.
micro-level industry
________ refers to startup ideas centered around providing customers with an existing product or service not available in their market.
new market ideas
A specific group of customers with an identifiable but narrow range of product or service interests refers to:
niche market
According to Blanchard and Peale, an organization's ethical policy should be based on all of these EXCEPT:
pattern
The primary source of new ideas is a--
personal experience
When Subway operates a restaurant within a truck stop, it is an example of ____ franchising
piggyback
In ______ franchising, a franchisor owns the right to a name or trademark and sells that right to a franchisee.
product and trade name
Ethical ______ holds the philosophy "When in Rome, do as the Romans do."
relativism
Relative to Coca- Cola, Pepsi Cola would be considered a ______________ to /for Coca Cola under Porter's Five Forces model.
rivalry
Accidental discovery involves _________, the facility for making desirable discoveries by accident.
serendipity
Women-owned businesses tend to be:
significantly smaller than men's
One unethical practice involves the concealing of business income. This practice is called is called:
skimming
Ethical companies feel that they have an obligation to their _________, the people who could be affected by the company's actions
stakeholders
SWOT stands for:
strengths, weaknesses, options, and trade.
A profitable company that responds to customers' needs while showing reasonable concern for the environment is called a(n)
sustainable small business
For the 10 years ending 2010, one of the most dramatic trends has been?
the increase in minority business owners.
the greatest advantage of buying a franchise is--
the probability of success
An individual's beliefs affect what that person does on the job and how she acts towards customers.
true
When ABC International engages in the unethical practice of concealing business income, it is called skimming
true
outside analysis should consider the general environment, or big picture, and the industry setting in which the venture might do business.
true
Small business accounts for about what proportion of U.S. firms with employees?
99%
According to Entrepreneur magazine's "Top Franchises for 2012," McDonald's is ranked number 1
False
Small firms represent about___________ percent of all US exporters
97
Which of these is not a motivation for founding a company?
Community satisfaction
"Be a good corporate citizen, and give back" represents which type of responsibility?
Discretionary
________ refers to fundamentally refocusing the startup as it unfolds or completely recreating it if the initial concept turns out to be seriously flawed, but already exists elsewhere.
Pivot
What is the purpose of the Foreign Corrupt Practices Act?
Prohibit US firms from paying bribes in foreign countries, including countries where such bribes may be legal.
Which of these refers to a company's ethical obligations to the community?
Social responsibility
business brokers
Specialized brokers that bring together buyers and sellers of businesses.
Entrepreneur's Top 10 Franchises for 2012 include all of these EXCEPT:
Starbucks
Michael Porter lists five factors that determine the nature and degree of competition in an industry. Which of his factors describes, "Can customers turn to other products or services to replace those that the industry offers?"
Substitute products and services
Sally has opened five successful candy shops and wishes to capitalize on the scalability of her business by franchising. Which of the following should she consider before going that route? a. She should determine whether her business systems are well-defined and replicable. b. She should see if she can get sufficient financing to deploy the franchise. c. She should research government regulations regarding her obligations to disclose certain information to potential franchisees. d. She should do all of the above.
d. She should do all of the above.
a company markets an individual yogurt serving with a collapsible spoon attached to the cup. This firm is pursuing a _____________ strategy.
differentiation
Garden Hoses, Inc. (GHI) focuses on offering a products that are unique and different from competitors' products. GHI is engaging in the ________ strategy.
differentiation-based
All of the following are entrepreneurial qualities EXCEPT:
domineering
You, as a resident and citizen of USA, are conducting busienss abroad and make decisions based on local interpretations depending on the country you are in. You are using the philosophy of
ethical relativism