Intro-Into-Business: Ch. 15 Mini-Case Study

Of the following functions associated with the channels of distribution, which one does FedEx NOT perform? A. Manufacturing B. Tracking C. Storage D. Packaging E. Delivery

A. Manufacturing

FedEx's innovative technology, outstanding customer service, asset management, and dedicated employees have allowed FedEx to build a world-class _______ company. A. global logistics B. wholesale C. supply chain provider D. 3PL E. point-to-point

A. global logistics

Although Netflix doesn't produce movies itself, it plays a major role in getting movies from producers to final consumers. Netflix is performing the role of a A. freight forwarder. B. marketing intermediary. C. package applicator. D. logistics analyst. E. supply chain specialist.

B. marketing intermediary.

The value added to movies when Netflix streams the video to customers' TVs or computers precisely when they want it is called _____________ utility. A. information B. form C. time D. place E. possession

C. time

Netflix sells its movie delivery service to consumers over the Internet. Netflix would be classified as a(n) A. telemarketer. B. drop shipper. C. rack jobber. D. electronic retailer. E. multi-level marketer.

D. electronic retailer.

Netflix adds value to movies by getting them to consumers where they want them, whether it is on their TVs or computers. This value is called ___________ utility. A. form B. time C. information D. possession E. place

E. place

The series of steps Netflix uses to deliver boxes of DVDs to associates to open and check, to move to the feeder to run through the bar code scan, and then move them to a machine for insertion into envelopes, etc. is called A. lateral transferring. B. cross-channel feeding. C. materials handling. D. inverted production. E. benchmarking.

C. materials handling.

FedEx utilizes a variety of modes of distribution (logistics) to transport goods and services from businesses to consumers. Which mode of transportation has FedEx specifically used to expand into global markets? A. Airplanes B. Ships C. Railroads D. Pipelines E. Trucks

A. Airplanes

What is the result of the efficiencies created from FedEx's use of third party logistics (3PL)? A. It has allowed customers to increase its revenues. B. It has decreased the overall competition in the shipping industry. C. It has resulted in increased expenses for the customer. D. It has reduced the overall profits of FedEx. E. It has complicated the logistics operations of FedEx.

A. It has allowed customers to increase its revenues.

Netflix's linked activities involving movie studios, DVD reproduction, Netflix distribution centers, the postal service, and ultimate consumers are all part of Netflix's A. supply chain. B. reverse logistics. C. quality circle. D. critical path. E. selective distribution.

A. supply chain.

Marketing intermediaries, such as FedEx, add value to the distribution of goods and services. This added value is known as A. utility. B. marketing. C. distribution. D. logistics. E. competition.

A. utility.

Netflix depends upon the U.S. Postal Service to get DVDs to and from consumers in the shortest period of time. The company decided to use its own trucks to pick up and deliver the DVDs to the post office, rather than to wait for the post office to deliver the DVDs to their warehouses. Such distribution decisions are part of A. corporate distribution systems. B. freight forwarding. C. intermodal shipping. D. selective distribution. E. supply-chain management.

E. supply-chain management.