Marketing 4ps

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Place

Getting the product to a point at which the customer can purchase it; delivering

People

People are the most important element of any service or experience.

Product

A thing that you can touch or a service that you can offer which is sold to your customers.

Entrepreneurship

Accepting the risk of starting and running a business.

Promotion

Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response

Marketing Mix

Product, Price, Place, Promotion

Price

that which is given up in an exchange to acquire a good or service


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