Social Media Marketing Campaigns: Implementation
39 percent
how much more engagement a Facebook post gets when a photo is attached
platform that can be used as a visual book which helps users search and save photos, short videos, and creative ideas
YouTube
best platform to share tutorials explaining how a product works
Snapchat
only allows 10 seconds for a user to view a photo
Call-to-action hashtag
Coca-Cola's #ShareACoke campaign is an example of this type of hashtag
Real time marketing
KitKat's tweet "We don't bend, we break" is an example of this social media marketing strategy
Posting a new product on Pinterest
NOT an example of utilizing real time marketing
Brand hashtag
Nike's #JustDoIt campaign is an example of this type of hashtag
Chat hashtag
The hashtag #Agchat, which discusses agricultural topics, is an example of this type of hashtag
60 percent
how much more likely a Twitter follower will recommend a business than a Facebook "liker"
81 percent
percent of Pinterest users that are women
30 percent
percentage of Twitter users that are under 50 years old
87 percent
percentage of Twitter users that say what they saw on Twitter influenced their movie choice in the cinema
platform that is the world's largest professional social network
reached 100 million users twice as fast as Facebook did
Real time marketing
term that defines delivering the right message to the target audience during crucial moments
Cross platform promotion
term that defines reaching a target audience at various times across several social media channels
the best platform to share an image of a product
the best platform to share insights of industry trends
Content-related hashtags
type of hashtags that are tagged words which relate to a posts content and serve as a way of optimizing content for searching
