comm exam 4
socioeconomic status
A form of diversity that may not be visible or obvious is _____.
boost calcium intake
A goal of the Milk Matters program was to increase elementary school low-fat and fat-free milk consumption particularly ___.
establish comfort
According to the cross-cultural nutrition counseling algorithm, community nutrition practitioners should ____ during the Involving phase.
be clear
Actionable messages should ___.
recommend
Advising a Mexican woman who wishes to lose weight to try increasing her level of exercise, decreasing her intake of cheese, or increasing her intake of lean protein is an example of which L.E.A.R.N. guideline?
advertising
Any paid form of non personal presentation and promotion of ideas, goods, or services by an identified sponsor is referred to as __________.
advertising
Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor is called ________.
education
Any set of learning experiences designed to facilitate the voluntary adoption of eating and other nutrition-related behaviours conductive to health and well-being is referred as nutrition ___.
21
As of 2011, about __% of American households speak a language other than English at home.
hispanics
As of 2014, _____ were the largest minority group in the U.S., accounting for nearly 16% of the population.
30
Based on the "core of experience," after two weeks, people remember ___ of what they see.
globalization; diversity
Both increasing ____ around the world and ____ in the United States require health professionals to acquire skills to work with varied cultural groups.
Materialism, directness, and practically
Characteristics of the majority American culture include___.
life experiences and education
Cultural characteristics and beliefs are developed through ___
Goals should be restated and a follow-up session should be discussed
During the closing phase of a nutrition counseling session ___
cultural incapacity
During which stage of the cultural competence continuum model do individuals hold paternalistic attitudes towards "unfortunate" minorities?
are stated in terms of the expected learning outcomes
Effective instructional objectives ____.
consider their beliefs, values, and customs to be the best.
Ethnocentric individuals ___
jointly between client and counselor
For clients who are ready to make dietary changes, goals should be worked out ___
throughout the program design process
Formative evaluation should be conducted ___.
increases in BMI
Generational analyses of Asian Americans show significant __________ in succeeding generations as compared to first-generation residents of the United States.
mexican
High intakes of carbonated beverages and limited dental care are dietary concerns/issues of ____
change the attitudes and/or behavior of targeted consumers
In contrast to traditional marketing, social marketing aims to __________.
encounters
In which cultural construct of the Campinha-Bacote model do health care workers engage in cross-cultural interactions?
formative
Insights to guide message development and resting are provided by ___ research methods.
toxins
Minorities and the poor are more likely to live in polluted environment sand to work in hazardous occupations that increase the likelihood of exposure to ____.
eliminate racial and ethnic health disparities
REACH US is a program established by the CDC that aims to ___
opportunities
SWOT stands for strengths, weakness, ____ and threats
lack of insurance
The Affordable Health Care Act aims to bring an end to health care disparities caused by ____.
head,hands,heart
The Client-Centered Nutrition Education toolkit suggests developing objectives that affect participants in three areas: ___.
african
The North side Breastfeeding Campaign aimed to raise awareness and increase knowledge of breastfeeding in a(n) ____ American population.
marketing strategy
The _____ is developed to ensure a good fit between the goals and resources available with the needs and wants of the target population.
target market
The ____is the primary, distinct customer group for your product or service.
Know your target audience, the setting, and the content
The first step in developing a lesson plan is to ___.
identify relevant information and uncertainties
The first step in developing a nutrition education plan for older adults at congregate finding sites is to ___.
diversify
The health care work force is expected to ___ in the coming years.
Patient Protection and Affordable Care Act of 2010
The most recent government initiative dealing with health care disparities is the ____.
korean
The notion that too much food can block "ki" (energy) is a traditional ____ belief.
formative
The result of ____ evaluation are used to change and improve program delivery
Culturally and Linguistically Appropriate Services
To provide guidance for instituting elements of organizational cultural competence, the Office of Minority Health of the USDHHS has issued National Standards for ____.
Identify the major concept to be communicated
What is the first component of writing a nutrition lesson?
specify the benefits of the services to the target population
What is the second step in developing a marketing plan?
summative
What type of evaluation is conducted at the end of a program to provide information about program effectiveness?
short, clear, simple
When teaching children, an educator should ___.
reading an article
Which activity is associated with the least memory retention?
role-playing
Which activity is associated with the most memory retention?
use a pictoral guide to illustrate nutrition options
Which advice would best serve a nutrition counselor asked to speak with a non-English-speaking Muslim community?
zinsser
Which author wrote On Writing Well?
refrain from using "you"
Which communication approach is advised to improve cross-cultural communications?
korean and chinese
Which cultural group(s) believe(s) that a healthy diet should consist of a balance of yin and yang foods?
consumer panel
Which data collection method is often used to test new products using the same individuals in several tests?
product
Which element of the marketing strategy encompasses the range of services offered?
american indians/alaskan natives
Which of the following groups has a high prevalence of diabetes and a high death rate from cirrhosis?
editing
Which part of the writing process makes the writing stronger, tighter, and more concise?
advertising, contests, and direct mail
Which promotional tools are considered media and public events?
the first draft could be an effective final draft
Which statements regarding effective writing is false?
conduct a situational analysis
Which step in establishing a marketing plan immediately follows identifying the benefits of the services to the target population?
cognitive
Which type of change is the easiest to market?
psychographic
Which type of market segmentation groups individuals based on criteria such as personal values, attitudes, opinions, personality, lifestyle, and level of readiness for behavior change?
focus group
a ___ serves as a communication bridge...
tangible costs
a fee for a service is an example of ___
bias
a highly personal and unreasoned distortment of judgement
physical dimensions
adequate heat and light are ___
good instructional design and and learning principles and uses media
an effective nutrition intervention program integrates ___
God
an evaluation of hispanic health beliefs and practices includes a greater emphasis on the power of ___
90
based on the cone of experience after two weeks, people remember ___ % of what they say and do
behavior and our conscious and and unconscious thoughts
cultural beliefs influence our ___
provide a set of rules by which to govern life
cultural values ___
writing effective objectives
developing a successful lesson plan is based on ___
competitive edges
examples of ___ include your area of expertise, professional image, size, location, and customer service
can help build image
generally speaking, advertising ___
geographical
grouping individuals according to the location of their work or neighborhood
fun, integrated, and behaviorally based
in order to reach students and catalyze change
children and adolescents; have a potential lasting effect
it is important to direct nutrition messages to ___ bc they ___
USDHHS (US Department of Health and Human Services)
national standards for culturally and liguistically appropriate services in health care have been established by the ____
target audience
nutrition education messages should be the ones that ___ finds relevant & motivating
more likely to be hospitalized
people w/ low health literacy ___
values
principles or standards that members of a cultural group share in common are known as
teachers
referral sources would most likely include ___
USDA
reliable source of secondary data most likely includes ___
action
screening programs for hypertension, hypercholesterolemia, or breast cancer involve ___ change
formal lesson plans or program identifiers
system level strategies do not require ___
Flexibility and timeliness
the advantages of using newspapers for promotion include ____
social engine optimization
the process of designing one's blog or website and its content in such a way that allows search engines...
intangible commodities
time, effort, and inconvenience are examples of ___
adult education
what generic term refers to formal, informal, vocational, and continuing education for the purpose of learning?
fleeting exposure
what is a limitation of using television for promotion
first sentence and the last
when writing for the general public, which two elements of the material are more important?
procedure
which component of the lesson plan contains an introduction, body, and closure
place
which element of the market mix includes the channels of distribution
an asian woman speaking with an american NP
which example best demonstrates cross-cultural communication?
eat fish and other seafood to increase intake of omega 3 fatty acids
which food based recommendation message is likely to be most effective?
which site...
developing a budget and timetable
which step in establishing a market plan immediately follows developing developing a market strategy?
health literacy
which term refers to the degree to which individuals have the capacity to obtain, process, and understand basic health info
behavior
which type of change can be difficult to achieve...
behavoristi
which type of market segmentation groups individuals based on criteria such as purchase frequency and occasion...
health marketing
which type of marketing has the potential of reaching the largest...
social
which type of marketing is most appropriate when counter marketing is needed to offset the negative effects of a practice or the promotional efforts of companies for products that are potentially harmful
peter drucker
who is credited with demonstrating the benefits of marketing to business?
