comm exam 4

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socioeconomic status

A form of diversity that may not be visible or obvious is _____.

boost calcium intake

A goal of the Milk Matters program was to increase elementary school low-fat and fat-free milk consumption particularly ___.

establish comfort

According to the cross-cultural nutrition counseling algorithm, community nutrition practitioners should ____ during the Involving phase.

be clear

Actionable messages should ___.

recommend

Advising a Mexican woman who wishes to lose weight to try increasing her level of exercise, decreasing her intake of cheese, or increasing her intake of lean protein is an example of which L.E.A.R.N. guideline?

advertising

Any paid form of non personal presentation and promotion of ideas, goods, or services by an identified sponsor is referred to as __________.

advertising

Any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor is called ________.

education

Any set of learning experiences designed to facilitate the voluntary adoption of eating and other nutrition-related behaviours conductive to health and well-being is referred as nutrition ___.

21

As of 2011, about __% of American households speak a language other than English at home.

hispanics

As of 2014, _____ were the largest minority group in the U.S., accounting for nearly 16% of the population.

30

Based on the "core of experience," after two weeks, people remember ___ of what they see.

globalization; diversity

Both increasing ____ around the world and ____ in the United States require health professionals to acquire skills to work with varied cultural groups.

Materialism, directness, and practically

Characteristics of the majority American culture include___.

life experiences and education

Cultural characteristics and beliefs are developed through ___

Goals should be restated and a follow-up session should be discussed

During the closing phase of a nutrition counseling session ___

cultural incapacity

During which stage of the cultural competence continuum model do individuals hold paternalistic attitudes towards "unfortunate" minorities?

are stated in terms of the expected learning outcomes

Effective instructional objectives ____.

consider their beliefs, values, and customs to be the best.

Ethnocentric individuals ___

jointly between client and counselor

For clients who are ready to make dietary changes, goals should be worked out ___

throughout the program design process

Formative evaluation should be conducted ___.

increases in BMI

Generational analyses of Asian Americans show significant __________ in succeeding generations as compared to first-generation residents of the United States.

mexican

High intakes of carbonated beverages and limited dental care are dietary concerns/issues of ____

change the attitudes and/or behavior of targeted consumers

In contrast to traditional marketing, social marketing aims to __________.

encounters

In which cultural construct of the Campinha-Bacote model do health care workers engage in cross-cultural interactions?

formative

Insights to guide message development and resting are provided by ___ research methods.

toxins

Minorities and the poor are more likely to live in polluted environment sand to work in hazardous occupations that increase the likelihood of exposure to ____.

eliminate racial and ethnic health disparities

REACH US is a program established by the CDC that aims to ___

opportunities

SWOT stands for strengths, weakness, ____ and threats

lack of insurance

The Affordable Health Care Act aims to bring an end to health care disparities caused by ____.

head,hands,heart

The Client-Centered Nutrition Education toolkit suggests developing objectives that affect participants in three areas: ___.

african

The North side Breastfeeding Campaign aimed to raise awareness and increase knowledge of breastfeeding in a(n) ____ American population.

marketing strategy

The _____ is developed to ensure a good fit between the goals and resources available with the needs and wants of the target population.

target market

The ____is the primary, distinct customer group for your product or service.

Know your target audience, the setting, and the content

The first step in developing a lesson plan is to ___.

identify relevant information and uncertainties

The first step in developing a nutrition education plan for older adults at congregate finding sites is to ___.

diversify

The health care work force is expected to ___ in the coming years.

Patient Protection and Affordable Care Act of 2010

The most recent government initiative dealing with health care disparities is the ____.

korean

The notion that too much food can block "ki" (energy) is a traditional ____ belief.

formative

The result of ____ evaluation are used to change and improve program delivery

Culturally and Linguistically Appropriate Services

To provide guidance for instituting elements of organizational cultural competence, the Office of Minority Health of the USDHHS has issued National Standards for ____.

Identify the major concept to be communicated

What is the first component of writing a nutrition lesson?

specify the benefits of the services to the target population

What is the second step in developing a marketing plan?

summative

What type of evaluation is conducted at the end of a program to provide information about program effectiveness?

short, clear, simple

When teaching children, an educator should ___.

reading an article

Which activity is associated with the least memory retention?

role-playing

Which activity is associated with the most memory retention?

use a pictoral guide to illustrate nutrition options

Which advice would best serve a nutrition counselor asked to speak with a non-English-speaking Muslim community?

zinsser

Which author wrote On Writing Well?

refrain from using "you"

Which communication approach is advised to improve cross-cultural communications?

korean and chinese

Which cultural group(s) believe(s) that a healthy diet should consist of a balance of yin and yang foods?

consumer panel

Which data collection method is often used to test new products using the same individuals in several tests?

product

Which element of the marketing strategy encompasses the range of services offered?

american indians/alaskan natives

Which of the following groups has a high prevalence of diabetes and a high death rate from cirrhosis?

editing

Which part of the writing process makes the writing stronger, tighter, and more concise?

advertising, contests, and direct mail

Which promotional tools are considered media and public events?

the first draft could be an effective final draft

Which statements regarding effective writing is false?

conduct a situational analysis

Which step in establishing a marketing plan immediately follows identifying the benefits of the services to the target population?

cognitive

Which type of change is the easiest to market?

psychographic

Which type of market segmentation groups individuals based on criteria such as personal values, attitudes, opinions, personality, lifestyle, and level of readiness for behavior change?

focus group

a ___ serves as a communication bridge...

tangible costs

a fee for a service is an example of ___

bias

a highly personal and unreasoned distortment of judgement

physical dimensions

adequate heat and light are ___

good instructional design and and learning principles and uses media

an effective nutrition intervention program integrates ___

God

an evaluation of hispanic health beliefs and practices includes a greater emphasis on the power of ___

90

based on the cone of experience after two weeks, people remember ___ % of what they say and do

behavior and our conscious and and unconscious thoughts

cultural beliefs influence our ___

provide a set of rules by which to govern life

cultural values ___

writing effective objectives

developing a successful lesson plan is based on ___

competitive edges

examples of ___ include your area of expertise, professional image, size, location, and customer service

can help build image

generally speaking, advertising ___

geographical

grouping individuals according to the location of their work or neighborhood

fun, integrated, and behaviorally based

in order to reach students and catalyze change

children and adolescents; have a potential lasting effect

it is important to direct nutrition messages to ___ bc they ___

USDHHS (US Department of Health and Human Services)

national standards for culturally and liguistically appropriate services in health care have been established by the ____

target audience

nutrition education messages should be the ones that ___ finds relevant & motivating

more likely to be hospitalized

people w/ low health literacy ___

values

principles or standards that members of a cultural group share in common are known as

teachers

referral sources would most likely include ___

USDA

reliable source of secondary data most likely includes ___

action

screening programs for hypertension, hypercholesterolemia, or breast cancer involve ___ change

formal lesson plans or program identifiers

system level strategies do not require ___

Flexibility and timeliness

the advantages of using newspapers for promotion include ____

social engine optimization

the process of designing one's blog or website and its content in such a way that allows search engines...

intangible commodities

time, effort, and inconvenience are examples of ___

adult education

what generic term refers to formal, informal, vocational, and continuing education for the purpose of learning?

fleeting exposure

what is a limitation of using television for promotion

first sentence and the last

when writing for the general public, which two elements of the material are more important?

procedure

which component of the lesson plan contains an introduction, body, and closure

place

which element of the market mix includes the channels of distribution

an asian woman speaking with an american NP

which example best demonstrates cross-cultural communication?

eat fish and other seafood to increase intake of omega 3 fatty acids

which food based recommendation message is likely to be most effective?

facebook

which site...

developing a budget and timetable

which step in establishing a market plan immediately follows developing developing a market strategy?

health literacy

which term refers to the degree to which individuals have the capacity to obtain, process, and understand basic health info

behavior

which type of change can be difficult to achieve...

behavoristi

which type of market segmentation groups individuals based on criteria such as purchase frequency and occasion...

health marketing

which type of marketing has the potential of reaching the largest...

social

which type of marketing is most appropriate when counter marketing is needed to offset the negative effects of a practice or the promotional efforts of companies for products that are potentially harmful

peter drucker

who is credited with demonstrating the benefits of marketing to business?


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