Coms Chapter 16

Identify the 5 steps in Monroe's motivated sequence

1. Attention 2. Need 3. Satisfaction 4. Visualization 5. Action

Discuss the 4 methods of organization used most often in persuasive speeches on questions of policy

1. Problem-Solution Order 2. Problem-Cause-Solution Order 3. Comparative Advantages Order 4. Monroe's Motivated Sequence

Define a question of fact and give an example of a specific purpose statement for a persuasive speech on a question of fact

A question about the truth or falsity of an assertion. Example: How far is it from Chicago to DeKalb?

Define a question of value and give an example of a specific purpose statement for a persuasive speech on a question of value

A question about the worth, rightness, morality, and so forth of an idea or action. Example: Is cloning morally justifiable?

Define a question of policy and give an example of a specific purpose statement for a persuasive speech on a question of policy

A question about whether a specific course of action should or should not be taken. Example: What should we do during spring vacation?

Clarify the differences between informative speech and persuasive speech and explain why speaking to persuade is especially challenging.

An informative speech is telling an audience about a subject they may not be familiar with. You do the same thing with a persuasive speech, but the goal of the persuasive speech is to get your audience to agree with you. That can be challenging if you have a stubborn audience or you aren't very good with supporting your claims with evidence.

Explain what it means to say that audiences engage in mental dialogue with the speaker as they listen to a persuasive speech

Because the speaker is challenging the audience's beliefs, they need to process what the speaker is saying and mentally compare between what the speaker believes and what they believe

Explain the 3 basic issues of need, plan, and practicality and their importance in persuasive speeches on questions of policy

Need: There is no point in arguing for a policy unless you can show a need for it Plan: Once you have shown that a problem exists, you must explain your plan for solving it. Practicality: Once you have presented a plan, you must show that it will work.

Define persuasion and why it is an important subject

Persuasion is the process of creating, reinforcing, or changing people's beliefs or actions. Learning to speak persuasively will benefit you in every part of your life, from personal relations to community activities to career aspirations.

Discuss the concept of target audience and its role in persuasive speaking

The target audience is the portion of the audience that the speaker most wants to persuade. With this target audience in mind, the speaker can arrange their whole speech with enough evidence to persuade that particular portion of the audience.

Explain why meeting ethical obligations can be especially challenging in persuasive speaking and identify the ethical responsibilities of persuasive speakers

This can be challenging because you want to persuade them to agree with you even if what you believe doesn't have sufficient evidence to be believed by others. They are responsible for making sure everything they say is true so that they don't mislead their audience and trick them.