differences between public relations, marketing and advertising

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Public relations

a strategic communication process that builds beneficial relationships between organizations and their publics

How is public relations different than advertising?

It's Unpaid vs. Paid. Earned vs. Purchased. Credible vs. skeptical

Can social media replace traditional media?

No.

Difference between PR, Marketing, and Advertising

company or brand through positively managing the communication channels between a company and its stakeholder where marketing/advertising try to generate direct revenue.

What is public relations about:

influencing, engaging and building a relationship with key stakeholders across all platforms to frame the public perception of an individual, issue, product or organization.

advertising

traditional (print ads, billboards, newspaper, radio) and new media advertising (google, social media)EX: "Advertising is what you pay for, publicity is what you pray for."

marketing

umbrella that covers branding, pr, advertising

What is news

understand news...Create a story, follow a story

Branding

visual elements of the company most important developing aspect of a company ex: logos


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