Entrepreneurial Small Business
Growth Stage
an industry life cycle stage in which customer purchases increase at a dramatic rate
Retrenchment
an organizational life cycle stage in which established firms must find new approaches to improve the business and its chances to survival
Ethical Delema
a situation that occurs when a person's values are in conflict, making it unclear whether a particular decision is the right thing to do
Ethics
a system of values that people consider in determining whether actions are right or wrong
Differentiation Strategy
a type of generic strategy aimed at clarifying how one product is unlike another in a mass market
Universalism
an ethical model that suggests that there is a code of right and wrong that everyone can see and follow
Utilitarianism
an ethical model that supports seeking the greatest good for the greatest number of people
Golden Rule
an ethical model which suggests you treat others in the manner you wish to be treated
Parallel Competition
an imitative business that competes locally with others in the same industry
Innovative Strategy
an overall strategic approach in which a firm seeks to do something that is very different from what others in the industry are doing
Imitative Strategy
an overall strategic approach in which the entrepreneur does more or less what others are already doing
Imitative Strategy
an overall strategic approach in which the entrereneur does more or less what others are already doing
Billboard Principle
and ethical model that asks whether someone would be comfortable having his or her decision and name advertised on a billboard for the public to see
Five Skills for Managing Relations with the Environment
1.Building legitimacy 2.Developing a social network 3.Handling a crisis 4.Achieving sustainability 5.Making ethical decisions
Ways of getting Business
1.Start New 2.Buy existing 3.Franchise 4.Inherit 5.Be hired to be proessional manager
Pre-Strategy
1.as owner, what do you expect out of the business? 2.what is your product or service idea (and its industry)? 3.for your product or service, how innovative or imitative will you be? 4.Who do you plan to sell to-everyone or targeted markets? 5.Where do you plan to sell-locally,reginally,nationally,globally,?
BRIE Model
Boundary-Resources-Intention-Exchange
Intangible Resources
Capabilities, organizational processes, information, or knowledge of a firm that are not clearly evident
Social Capital
Characteristics of a business, like trusts, consistency, and networks, that represent potential social obligations which are an assest of the firm or entrepreneur
Caveat Emptor
Latin: let the buyer beware
SCAMPER
Substitute, Combine, Adapt, Magnify or modify, Put to other uses, Eliminate, Rearrange
Introduction Stage
The life cycle stage in which the product or service is being invented and initially developed
Covenants
The limitations imposed on your property by your neighborhood group
Tweet
a 140-character or less message sent using the twitter web service
Spin-off
a business that is created by separating part of an operating business into a seperate entity
Scope
a characteristic of a market that defines the geographic range covered by the market-from local to global
Brainstorming
a group discussion in which criticism is suspended in order to generate the maximum number of ideas
Franchise
a legal agreement that allows a business to be operated using the name and business procedures of another firm
Decline Stage
a life cycle stage in which sales and profits of the firm begin a falling trend
Tangible Resources
assets of a firm that can be easily and concretely identified
Intangibles
assets, such as patents or trademarks, and liabilities, such as accounts payable, that ahve no physical existance
Aggrandizing
attempting to make your business or yourself seem more accomplished or grander than reality
Home-Base Business
businesses that are operated from the owner's home
Novelty
characterized by being different or new
Imitative
characterized by being like or copying something that already exists
Glamorous Sector
consists of firms with high growth and high innovation. these are among the most visible firms in the media
Poisoning the Well
creating a negative impression among your employers customers
ESOP
employee stock option plan: method for employees to purchase the business for which they work
Competencies
forms of business-related expertise
Gross Profit
funds left over after deducting the cost of goods sold
Why have a small business?
gain experience, lack resources for a full-scale business, narrrow window of opportunity
Zoning Laws
government specifications for acceptable use of land and buildings in particular areas
Social Entrepreneurship
the form of entrepreneurship involving the creation of self-sustaining charitable and civic organizations, or for-profit organizations which invest significant profits in charitable activities
Role Conflict
the kind of problem that arises when people have multiple responsibilities, such as parent and boss, and the different responsibilities make different demands on them
Conversion Rate
the measure of how many visitors to your Web site (or people who click on your online advertisement) actually make a purchase from you
Income Rewards
the money made by owning one's own business
Competitive advantage
the particular way a firm implements customer benefits that keeps the firm ahead of other firms in the industry or market
Internal Environment
the people and groups within the boundary of a firm, including the owners, managers, employees, and board members of the firm
Licensee
the person or firm which is obtaining the rights to use a particular piece of intellectual property
Licensor
the person or organization which is offering the rights to use a particular piece of intellectual property
Point of Indifference
the price at which a buyer is indiferent about buying or not buying the business
Succession
the process of intergenerational transfer of a business
Due Diligence
the process of investigating a business to determine its value
Environment
the sum total of forces outside of the entrepreneur and the firm
Maturity Stage
the third life cycle stage, marked by a stabilization of demand, with firms in the industry moving to stabilize or improve profits through cost strategies
Creative Destruction
the way that newly created goods, services, or firms can hurt existing goods, services, or firms
Bootstrappping
using low-cost or free techniques to minimize your cost of doing business
Growth Rewards
what people get from facing and beating challenges
Part Time Employment
working for yourself for 35 or fewer hours a week
Moonlighting
working on your own part time after your regular job
Scale
a characteristic of a market that describes the size of the market-a mass market or a niche market
Heuristic
a common-sense rule, a rule-of-thumb
Career
a lifelong series of jobs or occupations
Time to Start
how long it takes to start a new business
Small Business
involves 1-50 people and has its owner managing the business on a day-to-day basis
Founders
people who create or start new businesses
Chance Happening/Serrendipity
right place at right time , businesses found as a reslut of the unexpected
Stand Retail
roadside, flea market, farmers market, or craft fair business---is one of the most ancient forms of a small business. Kiosks
Opportunity Competencies
skills necessary to identify and exploit elements of the business environment that can lead to a profitable and sustainable business
Incremental Strategy
taking an idea and offering a way to do something slightly better than it is done presently
Cannibalizing
taking business away from your own employer
Entrepreneurial Team
team of two or more co-owners, and the trend is toward even more businesses being developed by teams of entrepreneurs
Flexibility Rewards
the ability of business owners to structure life in the way that suits their needs best
Cost to Start
the amount of money it takes to start a new business
Family Business
a firm in which one family owns a majority stake and is involved in the daily management of the business
Cost Strategy
a generic strategy aimed at mass markets in which a firm offers a combination of cost benefits that appeals to the customer
Reserve Price
a minimum acceptable selling price in an auction. if the bidding does not exceed the price, the sale will not go through
Niche Market
a narrowly defined segment of the population that is likely to share interests or concerns
Heir
a person who becomes an owner through inheriting or being given a stake in a family business
Entrepreneur
a person who owns or starts an organization, such as a business
Pilot Test
a preliminary run of a business, sales effort, program, or Web site with the goal of assessing how well the overall approach works and what problems it might have
Consumer
a private individual or household that is the end-user of a product or service
Net Profit
the amount of money left after operating expenses are deducted from the business
Legitimacy
the belief that a firm is worthy of consideration or doing business with because of the impressions or opinions of customers, suppliers, investors, or competitiors
Replacement Value
the cost to acquire an essentially identical asset
Book Value
the difference between the original acquisition cost and the amount of accumulated depreciation
Feasibility
the extent to which an idea is viable and realistic and the extent to which you are aware of internal and external forces that could affect your business
External Environment
the forces, institutions and people outside the boundary of the firm