International Marketing
What is a new and growing area of concern that limits the availability of data today?
privacy
After Russia's interference in the U.S. election, Congress issued ________ against the country.
trade sanctions
No Direct Foreign Marketing
A company in this stage does not actively cultivate customers outside national boundaries; however, this company's products may reach foreign markets.
What is the process of back translation?
A questionnaire is translated from one language to another, and then a second party translates it back into the original, and the two original language versions are compared.
What important lessons does this "Banana War" teach business owners about global trade?
A seemingly severed relationship between colony and colonizer can reemerge in the form of protectionism
Characterization of a product is critical to the international marketer. In Britain, the Supreme Court of Judicature concluded that "Pringles" are potato chips. Why might the court rule in such manner?
All of these choices are correct
In the case, which of the following could be characterized as a protectionist measure by France?
All of these choices are correct
Which of the following is an example of trade barriers imposed by Japan?
All of these choices are correct
Which question should be asked by a marketing researcher when trying to establish the reliability of secondary data sources in the international arena?
Are the data internally consistent in light of known data sources?
USA attempts to thwart election of Peron in 1946.
Argentina
Popular revolution neutralized by U.S. economic pressure in 1952.
Bolivia
As an example of how litigation may not necessarily resolve disputes, take the case of the legal battle for the exclusive right to use the brand names "Bud" and "Budweiser" in Britain. What happened there?
Britain's high court allowed both companies to use the name.
Covert intervention by USA against elected Marxist government of Popular Unity from 1970 to 1973.
Chile
The U.S. economy and the economies of most of the world saw unprecedented growth in the late 1990s which have slowed dramatically in the last few years and especially so in 2009. However, which country's economy did not follow this pattern?
China
Common law differs from civil law in that common law
Common law differs from civil law in that common law
Global Marketing
Companies at this stage treat the world as one market. Market segmentation decisions are no longer focused on national borders. Instead, market segments are defined by income levels, usage patterns, or other factors that frequently span countries and regions.
Nationalist revolution in 1959 and alliance with the USSR in 1960. USA declares economic embargo, and CIA organizes failed Bay of Pigs invasion in 1961. Cuban Missile Crisis in 1962.
Cuba
Why does culture play an important role in determining the best investment practices?
Culture exerts a strong pressure on the way different groups feel about investments.
Since DPC Tianjin Co. Ltd. is being accused of bribing officials in the People's Republic of China, why is an Acting Assistant Attorney General in the United States bringing charges against the company?
DPC Tianjin is a subsidiary of a U.S. company and is in violation of the FCPA.
Military intervention to suppress possible communist influence in 1965.
Dominican Republic
Covert intervention by the USA to defeat left-wing guerillas from 1980 to 1988.
El Salvador
Established a regional patent system allowing any nationality to file a single international application for a European patent.
European Patent Convention
Regular Foreign Marketing
Firm has permanent productive capacity devoted to the production of goods and services to be marketed in foreign markets.
Which of these is a false statement about bribery in China?
Foreign companies rarely offer overseas trips to Chinese officials.
Agency: International Monetary Fund (IMF)
Foreign exchange
The reporter stated that Brazil's culture is very sexist. What did she cite as evidence?
Forty percent of men believe rape victims "contribute" to the incident.
dentify an incorrect way to open a meeting in a culture different than your own.
Get right down to business as to not waste your counterpart's valuable time.
Agency: World Trade Organization (WTO)
Governing Trade
U.S. invasion to restore stable government in 1983.
Grenada
"Negotiated" U.S. invasion to restore democracy in 1994.
Haiti
Some Argue that the FCPA puts U.S businesses at a disadvantage. Why might U.S businessess argue for more latitude in giving out bribes?
In some countries these payments are customary and even necessary.
Refers to the preference for behavior that promotes one's self-interest.
Individualism/collectivism
An international convention that includes most of the Latin American nations.
Inter-American convention
As stated in the case, "All the activity associated with the development, production, and marketing of Boeing's commercial aircraft and space vehicles requires millions of people from around the world to work together. Moreover, no company does more to enable people from all countries to meet face-to-face for both recreation and commerce." Which of the following can most reasonably be concluded from this information and the fact that this process has helped Boeing to become a highly successful company with happy employees?
Interactions between people yield mutual understanding which is the foundation of global prosperity.
General Agreement on Tariffs and Trade (GATT)
It began shortly after WWII to reduce tariffs and create an agency to monitor world trade.
As it pertains to the FCPA, what did the amendments in the Omnibus Trade and Competitiveness Act do?
It clarified the most troubling issues in the Act.
How has the Japanese phenomenon called "karoshi" affected employees?
It has created "death by overwork" and taken a physical toll on employees.
Which of the following is true of the Boeing Company?
It is one of America's largest exporters
A salesperson from a U.S. pharmaceutical company offers a Chinese customer two tickets to a soccer match and a box of new product samples. The total value of all gifts is $300. Under Chinese commercial bribery law, which is a true statement?
It is unclear whether this would be considered a bribe, or what the punishment would be.
Economic nationalism has what effect on international relations?
It makes national security and interest more important than international relations.
What characterizes Starbucks' global expansion strategy?
It makes strategic sense due to saturation of the home U.S. market.
Why did Microsoft apologize to the people of Thailand?
It referred to Bangkok as a commercial sex center
World Trade Organization (WTO)
It sets many rules governing trade among its members, provides a panel of experts to hear and rule on trade disputes among members, and issues binding decisions.
Why does Anheuser-Busch (AB) wish to acquire ownership in the Czech brewery Budêjovicky Budvar?
It will allow AB to open new markets and be able to market Budweiser in the Czech Republic.
As an example of historical adaptations to the various editions of Encarta, Microsoft identified Alexander Graham Bell as the inventor of the telephone in all of the following countries except
Italy
Omnibus Trade and Competitiveness Act (OTCA)
Its focus is on assisting businesses to be more competitive in world markets and on correcting perceived injustices in trade practices.
World Bank Group
Its goal is to reduce poverty and improve living standards by promoting sustainable growth and investment in people.
International Monetary Fund (IMF)
Its objectives are the stabilization of foreign exchange rates and the establishment of freely convertible currencies to facilitate the expansion and balanced growth of international trade.
The case identifies various countries that take advantage of the open U.S. market and impose some level of protectionism. Which countries are identified?
Japan, France, and the U.K.
Why do companies like Abercrombie & Fitch and Zara think that opening retail outlets in Japan will help them with their future products?
Japanese consumers are especially trendy and quickly move from one fad to another.
Joint Ventures Expanding the InvestmentsBase Licensing Planned Domestication Political Bargaining Political Payoffs
John's Cogs Rachel's Inn Chen Saito Fritz Sam
What is the best approach when engaging in "small talk" in another country?
Let the other person bring up the topic.
Which method is considered the final step in resolving a dispute?
Litigation
What advice does the moderator give to the group regarding cultural customs?
Look at what the locals are doing, and don't do anything that they are not doing.
Which of the following was a conclusion of the customer research?
Many families use the microwave only for Western food or reheating.
Why did Mattel decide to sell one version of Barbie worldwide?
Marketing studies suggested that girls didn't care if Barbie looked like them.
Why did Mattel Inc., sell Barbie dolls in Japan that had Asian facial features, black hair, and Japanese-inspired fashion?
Mattel was adapting Barbie to what it perceived then to be culturally correct consumer preferences.
Which of the following countries has the interviewee not conducted business in?
Mexico
Which of the following was a conclusion of the customer research?
Microwaves seem to be popular with bachelors.
Which of the following is a true statement?
Most analysts feel that styling, competitive pricing, and fighting the mindset that microwaves don't work for Indian food, are the keys to future growth.
Agency: Omnibus Trade and Competitiveness Act (OTCA)
Multifaceted U.S. Agency
Agency: World Bank Group
Multilateral agency
What is an example of a nation giving up some of its sovereign rights to meet a mutually beneficial goal?
NATO
Revolution in 1979. USA funds counter-revolutionary movement in the 1980s.
Nicaragua
How did Microsoft resolve the issue of the border dispute between Chile and Argentina in the southern Andes?
No border line was drawn
What is China's procreation policy?
One-child policy
In reference to the seating arrangement at the negotiation table in the case, why do you think the key person would not sit across the table from the Ford executive?
PDI, gender bias, and silent language
U.S. invasion to arrest President Noriega on charges of drug trafficking in 1989.
Panama
Drag And Drop
Secondary Data - Sam's ShoesPrimary Data - Rick's CreamBack Translation - Steve's TranslationParallel Translation - Ron's TranslationTriangulation - Tommy's CandiesAnalogy - Luke's Pants
Which of these is not true about Starbucks' entry strategy in Vienna and Milan?
Since Italy is the birthplace of espresso and so many other coffee drinks, Starbucks knew that it would be easy to break into that country.
Samsung is a _____ company.
South Korean
Which of these is a true statement about Starbucks' success in the Far East?
Starbucks grew rapidly in Japan, since its first store in 1996, and is planning thousands of stores in China
Which is a true statement about Starbucks' entry into the Far East?
Starbucks has entered convenience stores in Japan and also partnered with a local beverage company to develop canned coffee.
Which of these is not a challenge when Starbucks enters a foreign market?
Starbucks refuses to adapt its flavors to local tastes.
Exchange Controls Import Restrictions Tax Controls Price Controls Confiscation
Stoneland Mountainland Lakeland Snowland Stickland
Why does New Balance benefit from the tariffs on imported shoes?
Tariffs prevent the market from being flooded with cheaply made imports.
Which of these is a false statement about corruption in China?
The Chinese government has issued no regulations to fight corruption.
What is the most likely motivation for Budvar's use of the phrase, "the beer of kings"?
The Czech brewery is attempting to profit from Anheuser-Busch's global popularity.
What provoked the trade war between the United States and the European Union?
The European Union wanted to protect its former colonies.
Tokyo is becoming a test market for many products and companies such as Google. Why is this so?
The Japanese are much more critical, and Internet services have been used for many years.
There is no American-style risk-taking culture among Japanese investors. The volume of stock trading in Japan is about one-tenth that of the United States. In Japan, only 10 percent of household financial assets are directly invested in stocks and a mere 7 percent in mutual funds. In contrast, about half of U.S. households own stock. Which of the following statements is most likely true about Japan?
The Japanese culture has a high Uncertainty Avoidance Index score.
New anti-bribery laws issued by the Chinese government include which of the following?
The Law Against Unfair Competition of the PRC
Established the Bureau for International Registration of Trademarks and includes 26 European countries.
The Madrid Arrangement
Facilitates the process for applications for patents among its member countries.
The Patent Cooperation Treaty
Which statement is true regarding the contractual validity of electronic contracts?
The United Kingdom recognizes digital signatures used in creation of online contracts to be as legally binding as any paper-based original document.
Why does Protectionism lead to higher, less competitive prices for U.S. goods in a foreign country?
The countries whose goods are slapped with import duties into the U.S. retaliate by placing duties on U.S. goods going into their country.
How did Microsoft err in the geography of South Korea?
The island of Ullung-do was situated within Japan's borders.
Market sales data on microwaves in India suggest which of the following?
The majority of microwave sales occur in the biggest cities in India.
Bribery, plus payments to establish guanxi ("connections")
average about 3 to 5 percent of operating costs in the PRC.
Why are Chinese officials starting to worry about the population imbalance?
There are not enough women for men to marry.
Which factor is most likely to explain Japan's success in reducing corruption in its business system?
There is a marked increase in outside influence in Japan since 1999.
What function do Tokyo's teenyboppers serve for American and European brands?
These young people are a wellspring of ideas that can be recycled for consumers back home.
What is an accurate description regarding balance-of-payments records?
They are maintained on a double-entry bookkeeping system.
What are Chinese officials doing to correct the imbalance in the population?
They are offering cash payments for couples who have a daughter and let her live.
How could Reha enterprises have legally mitigated the affects of this trade war on their business?
They could have hired a lobbyist to advocate for their interests.
How did China and the European Union resolve their dispute about imported Chinese solar panels?
They implemented price floors and volume quotas.
Why are marketers in Brazil toning down their beer ads?
They want to tap into the sentiment of more gender-neutral/inclusive/friendly consumers.
Agency: General Agreement on Tariffs and Trade (GATT)
Trade Treaty
As discussed in the video, what ultimately happens when cross-border trade is restricted?
When restrictions are put into place, you end up having higher prices.
Why doesn't Anheuser-Busch (AB) have the rights to "Budweiser" as a trademark?
While unclear, the Czech brewery claims it was first to use the name.
Responsible for the protection of intellectual property and the administration of various multilateral treaties through cooperation with member states.
World Intellectual Property Organization
Which of the following disputes can be adjudicated by the World Court?
a dispute between the government of Canada and the government of Iraq
The International Trade Administration provides
a means to helping U.S. business compete in the global marketplace.
Countries, such as South Korea and Singapore, now view foreign investment as
a path to economic growth
J.J. Servan-Schreiber's prediction about the U.S. economy did not come true for many reasons, but one of the more important was that American MNCs confronted
a resurgence of competition from all over the world.
When a Chinese company tried to purchase Unocal, it was perceived by some in the U.S. as
a threat to sovereignty
Parul Janta has just begun to understand French culture, even though she has lived in France for two years. She is nearly fluent in French; however, learning to live in France will take some time. The process of how a person adjusts to a new culture is called
acculturation
An awareness of one's own culture and the recognition that differences in others can cause anxiety, frustration, and misunderstanding of the host's intentions is essential to effective
adaptation
According to the Foreign Corrupt Practices Act, U.S. executives are prohibited from bribing foreign officials in the attainment or retainment of business. Which of the following represents questionable conduct by Rice Products?
all answer correct
What does this trade dispute reveal about the relationship between politics and global business?
all correct
Lester Thurow omitted a fourth kind of capitalism—that is common in Chinese cultures. Its distinguishing characteristics are a more entrepreneurial approach and an emphasis on guanxi as the coordinating principle among firms. In this context, the term guanxi refers to
an emphasis on one's network of personal connections.
A Canadian company placed an order with a Korean company for electronic equipment. The Korean company was unable to deliver the goods on time due to a technical failure and the Canadian company incurred losses. Initial attempts to informally settle the dispute failed. Consequently, each party chose a person to defend their case and to make a judgment that both parties agreed to honor. The method of dispute resolution being used is
arbitration
The Masculinity/Femininity Index identified by Hofstede focuses on which of these dimensions?
assertiveness and achievement
Expropriation may result in
assets becoming a government-run entity.
What technological innovation is considered to have had the greatest affect on institutions and cultural values in the US in the past 100 years?
birth control
An executive of a company offers a government official payment in exchange for the official incorrectly classifying imported goods for a lower tax rate.
bribery
The packaging of Oreos changes from country to country because of
buying habits and pantry size
In general, tariffs restrict
choices available to consumers
________ law is derived from Roman law and is found in Germany, Japan, France, and non-Marxist countries.
code
A common theme in the Asian culture is the emphasis on harmony and collectivism, as a result, the ________ form of decision making is typically used.
committee
When justices in the U.S. look to past legal precedents to decide a contemporary case, they are practicing ________ law.
common
International Marketing
companies in this stage are fully committed to international marketing activities. Such companies seek markets all over the world and sell products for markets in various countries.
What is a problem that is most commonly associated with the use of secondary data?
comparability of data
Which approach will help traditional American companies operating in countries like China to protect intellectual property rights?
complaining to the U.S. government and World Trade Organization
Axler Inc., a U.S. firm, entered into a business agreement with M.K. Group of Manufacturers. Recently they had a major dispute over the terms of the agreement. Both firms decided to resolve the dispute informally by appealing to an independent tribunal to mediate their differences. Which of the following dispute resolution methods is being used by the companies in the above scenario?
conciliation
What political risk is occurring when a government decides to take over a business without paying for it?
confiscation
What should marketing researchers do once they have determined the sources of information to fulfill the research objectives?
consider the costs and benefits of the research objective
The Canadian courts use "the credulous person standard" to determine whether a representation is false or misleading. A court would consider a representation to be misleading when the representation
could possibly be misunderstood by any reasonable person.
John is an American who lives in Maryland. He likes to stay fit. He attends Yoga classes three times a week.
cultural borrowing
The adoption of yoga as a means of physical fitness in the US best demonstrates the concept of
cultural borrowing
When Fanta, in her home in Senegal, doesn't have the time to cook breakfast every morning, she goes by the local fast food restaurant.
cultural borrowing
Jose enjoys watching Argentina's version of American Idol where Argentinian citizens perform popular South American pop music.
cultural congruence
Susana listens to country music in the Czech Republic by Czech singers who sing about Czech issues.
cultural congruence
Trevor wants to make sure that his company introduces new products into foreign markets that will be readily accepted because they are similar to ones already on the market and honor existing cultural norms. What type of strategy is Trevor focusing on?
cultural congruence
One need not greet another man with a kiss (a custom in some countries).
cultural elective
While Jenna knows it is customary in some countries to greet a business associate with a kiss, she does not feel comfortable doing this, and knows she will not be looked down upon for avoiding this custom. What type of business norm does this demonstrate?
cultural elective
A foreigner criticizing or joking about a country's politics.
cultural exclusive
Successful businesspeople know the Chinese word guanxi.
cultural imperative
Considers behaviors such as word-of-mouth communications, impulsive buying, responses of both surprise and disgust, the propensity to complain, responses to service failures, and even movie preferences.
cultural values and consumer behavior
When assessing a foreign market, Unisys Corporation undertakes a general, noneconomic review of conditions affecting the business, including safety and leisure time. This demonstrates a focus on the
cultural, sociological, and political climate
What was termed as the worst kind of corruption by many government leaders in Southeast Asia during the 1997-1998 financial crisis?
currency speculation
Which balance-of-payments account would a country refer to in order to understand the value of all the merchandise and services plus unilateral transfers of funds that have been imported and exported?
current account
Beth works for a large corporation that has managers for every department who employees report to. Which type of management decision making system does this company use?
decentralized
A country is ruled by one woman alone. This country's form of government is most likely a(n)
dictatorship
Idiomatic expressions can be confusing. In the U.S., to say someone is "pissed," means that person is angry. In the U.K., to say someone is "pissed" means the person is
drunk
Hofstede's dimensions in general and uncertainty avoidance in particular, can provide some insights into why
eBay has not been as successful in Japan as in the United States.
Garrett, an American manager for a fast food corporation, visited Saudi Arabia for a business meeting. Despite being Christian, he attempted to act like a Muslim in a misguided attempt to please his host. Mark has violated a cultural
exclusive
What method of demand forecasting is particularly suited to international marketing, particularly when the foreign country is new to the marketer?
expert opinion
Researchers have discovered a number of factors that are associated with better communication within multinational companies, including
face-to-face communication opportunities.
What is true of social institutions in the context of global marketing?
family forms and functions vary substantially around the world
Which of the following would not have been a risk for AB when it decided to take the Czech brewery to court?
fear that its trade secrets would be compromised
In the case, "Do Blondes Have More Fun in Japan?" the fact that 20 or more men would walk in and out of the room where the female Ford executive was leading the negotiations just to see her is an indication of
gender bias
As a result of the falling birth rate in Japan, the nation is budgeting $225 million to expand day-care facilities so that more women can be employed in the workforce and also have children. In this situation, which social institution is affecting the culture?
government
Which barrier requires the importers who want to buy a foreign good to apply for an exchange permit?
government approval
Branding is a controllable element as well. Branding of the Oreos and company affiliation may change from country to country. This is done because the association with a trusted brand can
help sales
What is a characteristic of a relationship-oriented culture?
high power distance
The TRIPs agreement was an important outcome of the Uruguay Round because it provided
higher standards of protection for intellectual property rights.
In order to stimulate microwave adoption in India, the manufacturers have been taking all of the following measures except one. Which one?
holding drawings for lucky winners to get their own microwave
What is considered one of the most common mistakes made by North American companies when trading with a Middle Eastern company?
impatience
What is the most frequently given reason for women receiving lower international assignments than men?
inability for women to succeed abroad
When consumers started using cell phones, it became evident to technology corporations that helping consumers find a way to "shop" on their phone would be a well-accepted practice. As a result, "apps" became an adaptation to this new cell phone environment. These "apps" are an example of
innovation
In the context of social institutions, the literacy rate of a country
is a potent force in economic development
Qualitative research....
is used to formulate and define a problem more clearly.
Which of the following legal systems prohibits investment in businesses that deal with alcohol, gambling, and casinos?
islamic
As an example of controllable elements, Kraft has changed Oreos to suit particular countries. How are consumer tastes and expectations regarding Oreos addressed in China and Venezuela? In China, Oreos are ___________; in Venezuela ______________ is used.
less sweet; milk chocolate
A small payment is made to dock workers to speed up their pace so that unloading a truck only takes a few hours rather than all day.
lubrication
Cash payments of about $500 were given to several different Bangladeshi customs officials, who in return gave priority status to the clearance of the containers. If the officials were not prohibited by law from receiving such payments, it would be an example of
lubrication
Western cultures tend to concentrate on one thing at a time.
m-time
Which part of the domestic solar industry would be most helped by tariffs?
manufactures
Which aspect of the Omnibus Trade and Competitiveness Act allows a U.S. president the authority to restrict sales of a country's products in the U.S. market if that country is imposing unfair restrictions on U.S. products?
market access
What is one thing an international marketer should take into consideration regarding religion and its effect on business?
marketers with little or no understanding of a religion may deeply offend customers
What would be recorded on the minus side of the U.S. balance of payments?
money spent on foreign economic aid
As an example of the expansion of global marketing, Oreos can be found in how many countries?
more than 100 countries
When doing business in Indonesia, when you hear your business counterpart say "belum," it means
not yet
The economic boom in North America during the late 1990s was caused by the
opening of the formerly communist countries to the world trading system
The completion of a human transaction is emphasized more than holding to schedules.
p-time
Faiq has recently been convinced that organic food is much better for him. He now only buys organic food.
planned change
Su-jeong has noticed many furniture stores in her neighborhood in South Korea. Not long ago, most Koreans preferred homes with very little furnishings.
planned chnage
Confiscation, expropriation, and domestication are classified as ________ risks.
political
A study comparing perceptions of punctuality in the United States and Brazil found that Brazilian timepieces are less reliable and public clocks less available than in the United States. This shows that notions of ________ are followed in Brazil.
polychronic time
GATT was put into place in response to
potential barriers to trade including high tariffs.
In the context of Hofstede's four dimensions of how cultures differ, the ___________ Index measures the tolerance of social inequality within a social system.
power distance
Measures the tolerance of social inequality between superiors and subordinates within a social system.
power distance
To control the cost of living in a country during inflationary periods, what may be applied to essential products that command considerable public interest?
price controls
Chun Hei is carrying out a marketing research study. Even after seeking all reasonable available secondary data sources, she has not been able to adequately answer the research questions. In such a situation, Chun Hei must collect ________ data.
primary
The use of Japan's cell phone-toting masses to influence Google's decision-making as to the Japanese market may be said to be an example of using
primary data
Does the action respect the fairness to all parties involved?
principles of justice or fairness
Does the action optimize the "common good" or benefits of all constituencies?
principles of utilitarian ethics
Although Oreo cookies are popular around the world, adjustments to _________ are sometimes necessary to match consumer tastes and expectations in each country.
product, packaging and promotions
The one-child policy is an attempt by China to control population growth. Which of the following is not a new program being offered to reverse this trend?
providing fertility programs to increase the chance of women having twins or triplets
What type of research is used in developing research hypotheses that can be tested in subsequent studies designed to quantify concepts?
qualitative research
What type of research usually involves a large number of respondents who are asked to reply, either verbally or in writing, to structured questions using a specific response format or to select a response from a set of choices?
quantitative research
The United States has a limit on the amount of sugar that can be imported. This limit is an example of a(n)
quota
In a high-context culture, "who says it," "how it is said," and "when it is said" is very important. Which country is a high-context culture with regard to communication practices?
saudi arabia
Colleen didn't have a lot of time to conduct her marketing research, so she went to the library to see what data she could find from available sources. Colleen is using ________ data sources for her research.
secondary
Oreo promotions are customized to meet each country's needs. For example, in China, brands ___________ are deemed more credible and of higher quality. And in Venezuela, _____________ advertising is more effective.
seen on TV; outdoor
When giving your business card to someone in Asia, why should you present the card with two hands and with the writing facing your host?
sign of respect
Symbolic meanings of time, space, things, friendships, and agreements about how they vary across cultures.
silent language
In the context of communication styles, Edward T. Hall has described the symbolic meanings or _____ of time, space, things, friendships, and agreements and how they vary across cultures.
silent languages
The liberalization of the financial services sector in Europe affected French attitudes to stock market investments such that the French now view them with less suspicion. Which of the following factors best describe this change?
social institutions
The fact that the European Union would want to protect the products from its former Caribbean colonies may be viewed as it exerting its....
sovereignty
Besides beer ads, what is another example of multinationals being more sensitive to Brazilian culture?
sponsorship of a large LGBT parade
Exporting countries agree to voluntary export restraints (VERs) generally as an alternative to the threat of
stiffer quotas and tariffs.
A large payment that accompanies a request for an official to break the law.
subornation
A good definition of Protectionism would be
taking measures, like tariffs, duties, and barriers/regulations to ensure that your home country goods are more price attractive or available to your own citizens.
Motor vehicle parts that are imported into the United States are subject to a(n) ________, which is a tax imposed by the government.
tariff
Besides the various potential violations of the Foreign Corrupt Practices Act, "subornation" may be best argued in which of the following examples?
the $1,000,000 fee paid to the consulting firm
What is an international convention designed for mutual recognition and protection of intellectual property rights in Europe and includes 26 European nations?
the Bureau for International Registration of Trademarks
Changes in governments or ruling political parties can affect businesses. The main concern of a multinational corporation is
the continuity of the set of rules, codes of behaviors, and the rule of law.
What does the speaker consider invaluable as it pertains to roles in leadership and career positions?
the cultural experiences one gains firsthand from working in other countries
A market results from the interaction of a marketer's efforts, economic conditions, and
the element of culture
Which of the following is an example of protectionism?
the higher tariffs being imposed on Chinese solar panels
What does Professor Jared Diamond point to as the reason for the dominance of Euro-Asian cultures over American cultures in regard to superior technology?
the influence of geography
An American business wants to enter a foreign market, but it is concerned with how political issues may affect the business. Which of the following is most likely to be at the top of the list it should be concerned with?
the instability of prevailing government policies
Perhaps the most blatant disregard of the FCPA is
the lack of proper record keeping, in particular, the entry ''ordinary promotional expenses''.
In the international arena, what poses the greatest problem in sampling?
the lack of sufficient demographic data from which meaningful samples can be drawn
Based on the growing popularity of smaller families worldwide, what do experts predict for the future?
the planet's population will actually begin to decline after the middle of the century unless major breakthroughs in longevity intervene
When determining how to apply international law, U.S. courts have used the "objective theory of jurisdiction," which means that when an act is committed outside the territorial jurisdiction of U.S. courts,
those courts can nevertheless have jurisdiction if the act produces effects within the home country.
What advantage did DPC attempt to acquire through bribes?
to obtain and retain business with certain hospitals
When he was unable to find the statistics he needed for his report on market demand, Raphael decided to estimate based on historical and current data and trends reported by the UN. One problem with this is
trends of the past may not continue in the future.
Measures the tolerance of ambiguity among members of society. Directly refers to the means of avoiding risk.
uncertainty avoidance
Predatory pricing is the practice whereby a foreign producer intentionally sells its products in a market for less than the cost of production to
undermine the competition and take control of the market.
While it is important for international marketers to appreciate cultural differences, it is also important for them to
understand the origin of these differences
The Export-Import Bank provides
underwriting of trade and investments for U.S. firms.
Which country is experiencing maximum losses due to software piracy?
united states
The ________ license, issued only on formal applications, is a specific document authorizing exportation within specific limitations designated under the EAR.
validated
Exchange controls are most likely imposed by a country
when there is a substantial amount of capital leaving the country.
Female buying power is on the rise, not only because there are more jobs for women, but also because
women have better, more influential jobs.