Media
Which device has increased social media use by the largest degree?
The Smartphone
The questions users post on LinkedIn Answers are accessible by
The entire LinkedIn community
Which YouTube feature allows you to locate educational content?
The search feature
Networking was a lot more difficult before
The social media revolution
When Mark Zuckerberg announced the new Facebook Timeline, he referred to it as
The story of your life
When determining the tone of their tweets, marketers should consider
The target audience
To attract new followers on Twitter, companies should focus most on
Using popular hashtags
One of the disadvantages of the screen barrier is that it can have a detrimental effect on
The way we treat others
Which of the following is the best way to keep up with trends in your industry?
Use social media
Your LinkedIn summary should be most like
Your resume
Before submitting a blog post, you should
Proofread it, Decide whether to allow comments, insure that it's not offensive in any way
In order to increase exposure, marketers using Pinterest should encourage their followers to
Repin the company's pins
Professionals can connect with prospective partners and employees in a more intimate way through
A LinkedIn personal profile
What type of business is likely to find LinkedIn especially useful?
B2B businesses
What was the word of the year in 2004?
Blog
What's the best way to find information about a certain topic on Twitter?
By searching hashtags
Before they begin posting images and status updates for their Facebook product page, companies should first
Create a marketing strategy
What's the biggest threat that social media poses to businesses?
Damage to brand reputation
In order to be a good marketer, you must understand people's
Emotions, Motives, Thought processes
On what level has social media connected us to one another?
On a global level
Up until fairly recently, what medium dominated the advertising and marketing industries?
Print media
Before using your Facebook account to market your personal brand, you should evaluate your Timeline to ensure that it is
Professional
Podcasts are a type of social media that is experienced primarily through
Listening
Before watching a video on YouTube for educational purposes, you should first
Determine the length of the video, Read through some of the comments, Look at the number of likes and dislikes
When a contact writes recommendation for you on LinkedIn, it becomes visible to
Everyone on LinkedIn
Before believing what you see on YouTube, you should always
Fact-check the information
To be sure that you receive information regarding relevant job leads on Twitter, it's a good idea to
Follow companies in your field
In order to follow someone on Twitter, you will need to know their
Handle
Whether or not you "friend" a client on a social media network should depend on
How you use that social media network
Pinterest is mostly about
Ideas
What made social media the most transformative development in marketing thus far?
Its ability to connect customers with the company in real-time
SEO integrates what into web content in order to attract more visitors to a site?
Keywords
In order to gain anything educational from Twitter, you must
Know which hashtags to use in order to join a conversation
The social media platform best-suited for professional networking is
Which social media platform is considered the business version of Facebook?
Which social media platform is most useful for learning about the industry in which you wish to one day work?
A LinkedIn professional profile is similar to a real-world
Resume
How do you share someone else's tweet with your own Twitter followers?
Retweet it
People following your Twitter followers will see your tweets in their newsfeed as soon as your followers
Retweet you
Facebook was initially created as a
Way for college students to stay in touch
Updating your status on Facebook allows you to share what's on your mind with
Your entire Friends list
It's wise to set your profile settings on Facebook so that which group of people can see your posts and photos?
Your friends only
