Prostart 2 study guide
.Define profit
AMOUNT OF MONEY REMAINING FOR AN OPERATION
Which menu type allows guests to choose whatever they want whenever they want it-for example, breakfast at dinner time?
CALFORIA
A(n) lists all meals available at any time of day
CALFORNIA menu
Which type of menu lists all meals available at any time of day and is often used by diners that are open 24 hours a day?
CALIFORNIA
. Which pricing method works for a la carte menu items as well as menu items that comprise a meal?
CONTRIBUTION MARGIN METHOD
. What method for pricing menu items uses operation-wide data to determine a dollar amount that must be added to each major menu item's food cost?
CONTRIBUTION MARGIN METHOD
Chefs or managers change the menu items after a certain period of time on which type of menu?
CYCLICAL
Which menu type can change on a daily, weekly, or monthly basis
CYCLICAL
Which type of menu does a restaurant use if it changes its menu at the start of each new season
CYCLICAL
In the US, a du jour menu is often presented as a
DAILY SPECIALS MENU
What is the best solution to helping out a puzzle item
DECREASE PRICE
Which menu item classification is both unpopular and unprofitable
DOGS
A menu that is verbally presented to guests by staff members is called
DU JOUR
A(n) menu lists the menu items that are available on a particular day.
DU JOUR
Which type of menu lists the menu items that are available on a particular day
DU JOUR
What is a limited menu
FEW ITEMS, FREQUENTLY USED BY QUICK SERVICE OPERATION
What type of menu offers the same items every day?
FIXED
Which pricing method sets the percentage of the menu price that the food cost must be and then divides the item's food cost by that percentage to develop the menu price
FOOD COST PERCENTAGE
What are three functions performed by the menu
INFORMING GUESTS ABOUT WHAT THE OPERATION OFFERS SELLING PRODUCTS
What are plow horses
LESS PROFITABLE BUT VERY POPULAR
A menu that offers only a few selections is what type of menu?
LIMITED
Which type of menu offers menu items only for a short period of time
LIMITED TIME OFFER
The difference resulting from revenue minus preparation and overhead costs is known as the
MARGIN
Sales are initially won or lost through a guest's interaction with an operation's
MENU
A menu presented on blackboards, whiteboards, or directly on the walls or fixtures of an operation is called a
MENU BOARD
What method of menu analysis systematically breaks down a menu's components to analyze which items are making money and which are selling?
MENU ENGINEERING
Contribution margin plus food cost equals
MENU PRICE
What is the most popular marketing tooling a restaurant has
Menu
What does the French term "du jour" mean
OF THE DAY
How do most restaurants commonly organize the food on their menu?
ORDER IN WHICH THEY ARE USUALLY EATEN
How do most menus organize food items?
ORDER TO BE EATEN
What characteristic of an operation often determines the kind of menu that the chefs will be most capable of producing efficiently?
PHYSICAL LAYOUT
Which menu item classification is popular but less profitable
PLOW HORSE
A menu that offers a choice of appetizer, full entrée with sides, and a dessert for one price is called
PRE-FIX
. Why is pricing a menu a critical process for any operation?
PRICE SERVERS TWO MAIN PURPOSE PROVIDES INFORMATION TO GUEST AND DETERMINES PROFITABILITY
The amount of money remaining for an operation after expenses have been paid is called the
PROFIT
Which type of operation frequently offers a limited menu?
QUICK SERVICE
What is the best solution if a restaurant has a dog on the menu?
REPLACE THE ITEM
An analysis of the popularity and the profitability of a group of menu items is called a
SALE MIX ANALYSIS
The number of times an item is sold in a time period is called the
SALES VOLUME
When designing a menu, the term "layout" is best explained as
SPACE
Which menu item classification describes items that may be less price sensitive than any other items on the menu
STARS
Which menu items are both popular and profitable?
STARTS
. Which type of menu is most often used at banquets?
TABLE D HOUTE
Which type of menu offers multiple courses with multiple choices within each course, for a set price
TABLE D OUTE
What type of menu prices each item separately
THE A LA CARTE
PLOW HORSES
are the popular but less profitable items on the menu.
MENU ENGINEERING systematically
breaks down a menu's components to analyze which items are making money and which items are selling
PROFITABILITY
defined as the amount of money remaining for an operation after expenses, or costs, are paid
The menu similar to a prix fixe menu that bundles various elements into one package is called....
taBLE D HOUTE