Starting a Small Business
Mission
A clear broad statement describing the purpose of the organization
Organization Structure
A clear, managerial structure for each function of the business
Survey
A questionnaire asking various questions about people's interest in your product
Business Plan
A written map for beginning and growing a business; includes a mission, business goals, and objectives
Learning Based Structure
Allows funtions to works together; they arenot subordinate to each other
Hierarchial Structure
An organizational structure in which business functions are subordinate to the other
Market Analysis
Describes the current condition of the industry and forecasts where the industry is moving in the next three to five years
Target Market
Desribes who you are providing services for
Goals
General statement of what needs to be achieved and accomplished to achieve the mission
Focus Group
Soliciting individuals to consume your product and provide proactive feedback
Objectives
Specific, time sensitive accomplishemnt used to to measure the progress toward achieving goals and the mission statement