Starting a Small Business

Mission

A clear broad statement describing the purpose of the organization

Organization Structure

A clear, managerial structure for each function of the business

Survey

A questionnaire asking various questions about people's interest in your product

Business Plan

A written map for beginning and growing a business; includes a mission, business goals, and objectives

Learning Based Structure

Allows funtions to works together; they arenot subordinate to each other

Hierarchial Structure

An organizational structure in which business functions are subordinate to the other

Market Analysis

Describes the current condition of the industry and forecasts where the industry is moving in the next three to five years

Target Market

Desribes who you are providing services for

Goals

General statement of what needs to be achieved and accomplished to achieve the mission

Focus Group

Soliciting individuals to consume your product and provide proactive feedback

Objectives

Specific, time sensitive accomplishemnt used to to measure the progress toward achieving goals and the mission statement