Zumiez 7 Steps and Techniques

HOW

7 steps and techniques.

3 A.I.D

Ask questions, Identify needs of the customer, Determine next steps.

6 B.I.G.

Because I Got

2 C.A.R.E.

Create conversation, Ask Questions, Relate, Engage in conversation.

Zumiez Sales Philosophy Formula (Most Important)

Empower great employees with our sales culture to create an authentic, engaging, and irreplaceable experiences for our customers.

1 E.V.E.R.Y

Evaluate customer, Value their time, Excuse yourself, Return, Never miss a customer

4 G.I.V.E

Get product knowledge, Inform the customer, Value their needs and wants, Educate.

WHAT

Know, meet, and exceed the customers expectations through a great selling experiences.

7 L.A.S.T

Learn upcoming events, Ask for engagement, Social media, and Thank them.

5 P.O.W.E.R

Pitch similar items, Offer alternative items, Why, Educate on sold product, Revisit their needs and wants.

WHY

To make your sales goal.

Step 7:

What: Continue the experience. Why: Build relationships. How: (L.A.S.T) Learn about upcoming events, Ask for engagement, Social media, and Thank them.

Step 1:

What: Continue the experience. Why: To gain awareness. How: (E.V.E.R.Y) By Evaluating the customer, Valuing their time, Excusing yourself, Return, and Never missing a customer.

Step 2:

What: Create conversation. Why: Strengthen or build the relationship. How: (C.A.R.E) By Creating conversation, Ask non-Zumiez questions, Relate, and Engage in conversation with customers using stash or upcoming events.

Step 3:

What: Identify needs and wants. Why: To start a great selling experience. How: (A.I.D) By Asking open ended questions, Identifying needs and use the store and sold to engage, and Determining next steps.

Step 4:

What: Product knowledge. Why: Establish credibility with the empowered customer. How: (G.I.V.E) Get needed PK, Inform/share with the customer, Value based on needs and wants, Educate to empower/establish credibility.

Step 5:

What: Provide alternatives and advice. Why: State the sale. How: (P.O.W.E.R) Pitch similar items, Offer alternatives items, Why, Educate on Sold, and Revisit needs and wants.

Step 6:

What: Suggest additional options. Why: Build the sale. How: (B.I.G) Because I Got.