1.1.2 The main functions of business

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Human Resources

HR is responsible for managing employees and staff. Work on recruitment, training of staff. For example: In Starbucks, the HR dept. recruits employees who can work as the baristas.

Main functions of business

Human Resources, Finance, Marketing, Operations. Must work together to make business work out well.

Place

Marketing also selects an appropriate place where the products can be distributed.

Marketing

Responsible for identifying customer needs and ensuring that products sell. The function of marketings can be classified as 4 P's: Product , Price , Promotion , Place

Finance

Responsible for managing the money in the business. Director checks that finance reports are accurate.

Operations

The Operation Management is the business function that is responsible for converting the inputs to the outputs.

Promotion

marketing also makes sure the product is known by customers. They ensure this through advertising, television and media.

Product

marketing ensures firstly that their product meets the customers needs. They make sure of this by doing market research, test marketing.

Price

marketing uses pricing strategies, which they create based on the level of demand and other factors.


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