BCOM Test 2
appropriate information to include in the boilerplate, or positioning statement, includes which of the following
-what distinguishes the company from its competitors -the company's customers -the company's product and services
in general, for complex or analytical business communications, the average written sentence length should be ___ or fewer words
20
Which sentence demonstrates the most effective use of action verbs?
At our learning center, teachers nurture each child and monitor individual progress
traditionally, most business blog posts were authored by one or few individuals. increasingly, however, ___ are writing blogs
Company teams professional groups
Which of the following are constructive steps that can be taken to address workplace cyber incivility?
Defusing Relaxation reinterpretation
Douglas is a business professional in sales. he has anew product to promote, and he believes the product will be very popular and in demand. Douglas knows that a number of companies would benefit form offering the product. To build connections with these companies, which approach should Douglas first take?
Douglas should try to reach the companies by phone
Simone posted a question on her company's discussion forum about selecting a venue for the annual sales meeting. she noted that the venue would need to accommodate 200 people and include lodging in addition to conferences rooms. Simone asked for input and ideas. which of the following is most appropriate response
I have heard great things about skamania lodge. they host a lot of conferences and can accommodate up to 500
which sentence is written in active voice?
Mary hired three new employees the week after she approved the new budget
which of the following are potential uses for profiles on social networking platforms found in business
increased ability to locate an employee with specific knowledge access to information on business professionals with common interests
which of the following are effective techniques for increasing peoples ability to find your business blogs and wikis
indexing blogs tagging entries labeling blogs
in the business environment, corporate blogs can be written by
individuals company teams senior executives
Because business professionals use email extensively for communication, they typically associate emails with which of the following?
information overload email fatigue
as the social age takes hold in business, many larger companies are putting __ in place
intranets
The main reason that Ising a webcam for a group calls is advantageous is because
it allows for rich conversations with nonverbal cues
which of the following are positive aspects of social media use in a professional environment
less need to travel for face-to-face meetings more effective team communication greater responsiveness between businesses and clients
when experiencing a difference of opinion with others in a business social media context, which of the following actions should you take
maintain a pleasant attitude
which of the following should you do on your own professional blog
make certain that your content is accurate maintain a professional but fun and helpful tone
when businesses employ social networking as part of their culture, employees should take which of the following steps
make consistent contributions reply to comments
empty phrases in business communication
make sentences unnecessarily long fill space without adding meaning
which of the following sentences should be rephrased to use parallel language?
many entrepreneurs are adventurous and create jobs for others our success will depend on anticipating market demand, tailoring our product to customer needs, and a cost-effective advertising strategy a real estate agent will help you search for property, understand the procedures, and paperwork
which of the following are the recommended levels and types of comments for high-performing teams on business social media platforms
most comments should be directly related to work, following by 15-20 percent supportive comments and critical feedback
In a business setting, the negativity effect means that emails sent with a neutral intent are received as being
negative
In business communication, how many ideas or topics should a paragraph usually address?
one
social media facilitates which of the following for business professionals
ongoing learning about their company gaining insights into best work practices
the online experience of user 2.0 individuals includes which of the following
online content is created and modified internet connection is continuous communication tools are primarily peer-to-peer programs
on business social media, business professionals are likely to be regarded as self-promoters if they ___ the skills and interests they posses
overemphasize
When reviewing a business communication, it is best to seek feedback from
people who have demonstrated good judgement respected colleagues
Reinterpretation of uncivil electronic communication ultimately allows you to have a less ___ reaction to the email
personal
Compared to average business writers, expert business writers spend more time doing which three of the following?
planning the document thinking about the effect of the message reviewing the text
to be complete, a business communication should
provide all relevant information be specific be accurate
Which of the following are recommended steps in proofreading?
read sentences from the viewpoint of the audience read each sentence more than once correct problems with the writing style, spelling, and grammar
Redundant words and phrases
repeat the meaning of previously used words and phrases
Email is utilized ideally for which of the following types of messages in business?
routine work information stating holiday work hours the sharing of facts
communities of practice are groups focuses on
shared activities
why is it important to manage permissions and only let the correct people have accesses to shared files
shared files often contain sensitive or confidential information
the primary uses of microblogs in a business environment include which of the following
sharing announcements facilitating quick replies to questions providing immediate information
Because it is not a rich communication form, email is usually unsatisfactory for
sharing bad news
When readers receive a business message that consists of long paragraphs, they typically will
skim the text instead of reading each word
communication tools for Web 2.0 include which if the following
social networks podcasts wikis
as other members who are part of your business social media see that you respond and help others on the social media, you can specifically expect that
some of them will respond and help you
Which of the following are examples of how to indicate an instant messaging exchange is complete?
talk to you tomorrow have a nice evening
a complete business social networking profile can result in increased ___ among colleagues or organizations
teamwork
Email chains are defined as emails
that are sent back and forth among a group of people
when using business social media, awareness of boundaries means observing the separation between
the professional and the private
Which of the following contribute to cyber incivility
the quick pace of online interaction the lack of face-to-face contact online
The business professionals who write emails should have ____ in mind when composing their message
the recipients
Kurts team has been using the online discussion forum to communicate about project A, which the team has been working on for 4 months. which of the following would have been the most helpful to the team in producing quality work
the team met in real time to work through difficult points each member of the team participated regularly
business writers should avoid using buzz words because
they can be annoying to readers they are so overused that they have lost their meaning they can indicate that the writer is out of touch
in business social software, dashboards are useful for which of the following reasons
they can provide information about your coworkers they can increase work efficiency they are customizable
The use of a brief greeting in a business email and including the name if the emails recipient tend
to create goodwill
using blogs and wikis in a business setting has which of the following objectives
to offer something of worth to others to enhance efficiency of working relationships
the important principle in business writing is
to say what needs to be said in as few words as possible
When deciding how much white space to leave on a page, it is important to consider that
too little white space makes the text look cluttered too much white space makes the text look sparse
true or false: in most companies that sponsor blogs or wikis, participation is fairly low
true
true or false: profiles as part of enterprise social software systems are similar to those on Facebook and linkedin
true
In a business environment, potentially serious errors in emails include
unknowingly sending sensitive information addressing emails to the wrong recipients accidentally releasing confidential data
which of the following are ways to make use of social reading platforms
use hashtags or topical searches to track information praise other peoples contributions read important articles and posts
when highlighting words or phrases, it is best to
use one type of formatting at a time use this formatting sparingly
Which of the following are effective guidelines for achieving a natural writing style that is easy to read?
use short and simple words use action verbs use a doer-action-object sentence pattern
Web 2.0 introduced web pages that
were highly interactive
what question should the writer ask when deciding whether to reward a sentence that begins with "it is"?
what does "it is" refer to?
to make business writing easier to read and comprehend, you should
write the way the reader thinks and talks
the most effective business social media tools all include the extensive use of which of the following
written communication
the use of specific facts in your business communication will typically help convince the reader about which of the following?
you care about the reader you know what you are talking about
Which of following are appropriate ways to begin a group call?
you should engage each participant at the beginning of the call you should start the call with purpose
Which of the following are effective practices for group calls?
getting each participant involved using an agenda following up with minutes and actions items
which of the following are components of the press-release style for blog posts
headline dateline contact information
Bullets and numbering
help readers notice each item on the list make items easier to remember
Writers sometimes finalize their work without proofreading because
human nature prompts people to finish a project and move on the next one
To make certain that vital business email is correctly and fully edited and proofread before being sent, it should be written
in a word processing program
Which two of the following statements are the most specific
The store generates $6 million in annual revenues The store made $3000 more in 2013 than it did in 2012
microblogs feature entries that are limited to
a few sentences
Emails that are easy to read have which of the following features?
a subject line that clarifies the message obvious labeling of document attachments
a sentence written in active voice specifies the doer of the action. this is important because
accountability and coordination are vital in business
Which of the following could be considered flaming in emails
affronts vulgarity swear words
Out of respect for message recipients, business professionals should ensure that all emails they send
are needed are pertinent
the boilerplate comes after the blog story and briefly explains what
background about the company
passive voice is sometimes the best choice when the writer wants to
be perceived as neutral avoid sounding bossy avoid blaming anyone
of the following, the most effective way of telling external stakeholders the story about a company is through
blog posts
which of the following statements about writing blog posts for external audiences are true
blogs are an effective way to share the story of your organization with stakeholders many professionals use blogs to facilitate personal branding
Which of following are methods of achieving relaxation?
breathing deeply finding an amusing angle to the situation counting to ten
When you coordinate tasks by email, you show respect for the recipients time by
clearly stating your availability providing several possible time slots for any meetings providing details about time frames
what rapidly changing factor has led to the social age in business
communication technology
project blogs are primary used to share information about projects among
company teams
The most important consideration for written business communication is
converting a message that is easy to read
What term describes the effort and timing that it takes to get the correct people to participate in a communication
coordination
Headings and subheadings within a document should
describe the contents of each section
building a personal brand on a social media platform in a business environment can
display your credibility further your career
which of the following is the primary goal of blogs for organizations
effective public relations
E-interruptions are defined as interruptions caused by
electronic messages
For the next few years, which of the following is expected to be the most commonly-used tool for written business communications
emails
Which of the following are examples of communication channels
emails phone conversations face-to-face dialogue
businesses that use social media face which of the following risks
employee comments might negatively impact a company's reputation business hierarchy might me undermined by employees private information might be made public
which if the following are at stake in the statements and actions of business professionals on social media
employer reputation employee personal standing
meta messages are the ___ messages decoded by others from someones online presence
essential underlying
in a business environment, blogs facilitate the sharing of which of the following among business professionals
experiences ideas knowledge
True of False: If you can't take care of an email request right away, you should not respond at all until you can send a fill and detailed response
false
True of False: True task-based business emails allow the sender to completely avoid emotion
false
The review process in business communication helps ensure that
feedback from trusted business associates has been considered the document communicates the correct message and has no errors the message is written in a fair way
before you create any individual blog posts for your organization, you need tom do which of the following
gain a shared sense of the brand message clarify your company's brand
