CIS Exam 2050 (Chs. 9-12)

E-commerce refers to the use of any networking technologies to transact business.

False

EDI standards that take advantage of network communications have yet to be fully implemented at the industry level.

False

Expert systems work by applying a set of AND/OR rules against a knowledge base, both of which are extracted from human experts.

False

Knowledge workers include all of a company's workers who are tasked with managing or creating knowledge, from top-level scientists to clerical and data workers.

False

Semistructured information is all the knowledge in a firm that resides in the heads of experienced employees.

False

3-D printers can produce fully functioning components, such as working batteries and LEDs.

True

Advertising networks track a user's behavior at thousands of websites.

True

All previous mass media in modern history, including the printing press, use a broadcast model where content is created in a central location by experts.

True

Both structured and unstructured documents can contain knowledge.

True

Enterprise applications are based on organization-wide definitions of data.

True

Extensive customization of enterprise software may degrade system performance.

True

In general, for digital goods, the marginal cost of producing another unit is about zero.

True

Major CRM application software vendors include Oracle, SAP, and Salesforce.com.

True

Supply chain management systems are a type of enterprise system.

True

Total supply chain costs in some industries approach 75 percent of the total operating budget.

True

Genetic algorithms: Select one: a. develop solutions to particular problems using inheritance, crossover, and mutation. b. represent knowledge as groups of characteristics. c. do not work for most problems. d. are based on logic. e. seek to emulate a human expert's way of solving problems.

a. develop solutions to particular problems using inheritance, crossover, and mutation

A company having difficulty with timely delivery of parts to its manufacturing plants should implement a supply chain ________ system. Select one: a. execution b. planning c. optimization d. management e. touch point

a. execution

What is meant by the statement "knowledge is sticky"? Select one: a. Knowledge is hard to move. b. Knowledge is universally applicable. c. Knowledge works only in certain situations. d. Knowledge is intangible. e. Knowledge is difficult to replace.

a. knowledge is hard to move

A supply chain driven by actual customer orders or purchases follows a ________ model. Select one: a. pull-based b. build-to-stock c. push-based d. replenishment-driven e. optimized

a. pull-based

Information ________ exists when one party in a transaction has more information that is important for the transaction than the other party. Select one: a. transparency b. asymmetry c. complexity d. discrimination e. competition

b. asymmetry

Virtually all expert systems deal with problems of: Select one: a. policy development. b. classification. c. logic and control. d. high complexity. e. imprecise rules.

b. classification

Which metric is based on the relationship between the revenue produced by a specific customer, the expenses incurred in acquiring and servicing that customer, and the expected life of the relationship between the customer and the company? Select one: a. Churn rate b. Customer lifetime value c. Cost per lead d. Cost per sale e. Customer average value

b. customer lifetime value

What percent of online retailers now have m-commerce websites? Select one: a. 15 percent b. 25 percent c. 55 percent d. 75 percent e. 85 percent

c. 55 percent

Which of the following is a computer-based system that attempts to emulate human behavior? Select one: a. Fuzzy logic b. Neural networks c. AI technology d. Genetic algorithms e. LMS

c. AI technology

Which of the following best describes the digital social graph? Select one: a. A person's direct and indirect relationships b. All of a person's closest digital relationships c. A mapping of all online social relationships d. All of the online and offline relationships a person has e. All of the relationships in an online community

c. a mapping of all online social relationships

Facebook's Like button is an example of which of the following? Select one: a. Social sign-on b. Collaborative shopping c. Network notification d. Social search e. Newsfeed

c. network notification

Components or parts of finished products are referred to as: Select one: a. upstream materials. b. raw materials. c. secondary products. d. intermediate products. e. mid-chain products.

d. intermediate products

Which of the following is not used to capture tacit knowledge? Select one: a. Expert system b. CBR c. Fuzzy logic d. Neural network e. Knowledge base

d. neural network

A secure website that links a large firm to its suppliers and other key business partners is called a(n): Select one: a. e-hub. b. marketspace. c. exchange. d. private industrial network. e. net marketplace.

d. private industrial network

Enterprise application vendors are now including ________ features, such as tools for data visualization, flexible reporting, and ad-hoc analysis, as part of the application. Select one: a. social media b. PRM c. ERM d. SOA e. business intelligence

e. business intelligence