COMS 265: CHAPTER 4

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In radio station programming, what is the 6am to 10am time period, when most people listen to the radio as they get ready for work or school called?

6am to 10am program emphasizes frequent news, traffic, and weather reports as well as some of the more outspoken talk radio shows(daypart?) (pg 114)

Radio stations are given call letters designating the station according to what?

All U.S. stations are assigned call letters designating the station and their geographic location east or west of the Mississippi River. (pg 113)

What are the most significant differences between a podcast and a direct download?

Although podcasts are downloaded in one respect, the technology that interfaces with the user's computer differs from that of a direct file download. Podcasts are often episodic or belong to a series of related content, such as a news program or an investigative report. (pg 116)

Recorded music serves what variety of functions as mass media?

Appealing to just about everyone, young and old alike, recorded music serves a variety of functions, primarily entertainment and cultural transmission (pg 94)

Who invented FM radio?

Columbia University engineering professor who invented FM radio transmission Edwin Howard Armstrong (pg 110)

Which genre of music is the most popular format for radio?

Country Music (pg 115)

The basic business model in the recording industry can be divided into what three main parts?

Creation, Promotion, Distribution

Why is radio important in developing nations?

Even developing nations have relatively high radio penetration. Radio is less expensive to produce, transmit, and receive than television; radio receivers are highly portable-even wearable-and radio doesn't require literacy to understand. (pg 106)

Most local radio stations utilize which type of broadcasting?

FM format (FM Radio) (pg 106)

What are reasons that FM radio is more popular than AM radio today?

FM radio ascended for a number of reasons, among them the inclusion of an FM dial in most car radios, changes in programming, and regulatory changes, combined with the fact that FM has less static (pg 111)

What kind of software/program was Napster?

File-sharing software (pg 104)

What kinds of record labels have the majority of music titles?

Major labels / Major record labels (pg 98)

What was the first broadcasting network?

NBC 1926

Commercial radio stations make their money from what?

On-air advertising, the standard business model that continues to this day. (pg 111)

Slacker, Pandora, Spotify and the like often promote their services as what kind of radio stations

Personal Radio Stations (pg 114)

Review what payola is in the radio/record industry

Poyola in the radio/record industry=cash or gifts given to radio disc jockeys by record labels in exchange for greater airplay of the label's artists or most recent songs. After several scandals in the 1950s, the practice is now illegal (102)

What was created in 1927 to help regulate the chaos of the largely unregulated airwaves?

Radio Act of 1927 (pg 111)

Why is radio used globally as an emergency broadcast system?

Radio is also used globally as an emergency broadcast system for events such as severe storms, natural disasters, and military conflict, largely because of its portability and flexible power source. Radio receivers can operate easily for long periods on battery power alone. (106)

Describe three distinct advantages of radio over other types of broadcast radio (essay)

Radio is cheap to operate, can be heard from people living in rural areas and can transfer information via audio to anyone around the world in very little time

What kind of radio station uses a digital signal that charges a monthly or yearly subscription fee?

Satellite Radio (check again pg 116)

What are the main differences between satellite radio and traditional radio?

Satellite Radio: Digital signals broadcast from a satellite beam same programming across wider territory (pg 116) Traditional Radio: I DID NOT FIND IT YET

What is the world's most popular digital music service?

Spotify (pg 105)

What organization revoked thousands of radio broadcast licenses and instituted a system that favored fewer high-powered stations?

The Federal Radio Commission (FRC) revoked thousands of radio broadcast licenses and instituted a system that favored fewer high-power stations over smaller but more numerous local low-power stations (pg 111)

Who was established as the "father" of radio broadcasting?

The father of radio broadcasting was Reginald A. Fessenden's (pg 108)

Why is radio the most widely available medium of mass communication around the world?

The low cost of both radio receivers and broadcasting has made it a particularly important and ubiquitous medium of mass communication in the developing world. Even in remote rural areas, it disseminates important information. (pg 106)


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