Social Media Final
Pinterest has gained a reputation for being
simple, clean, and positive
What symbol is included in a Twitter handle?
@
Who can join Facebook Groups for Schools?
Anyone with a school or university email address
An academic or professional blog would be especially useful in which of the following fields?
Information Technology
Facebook suggests Friends for users based on their
Mutual friendships
On what level has social media connected us to one another?
On a global level
Facebook bought Instagram in 2012 for an estimated
One billion dollars
How many people are active users of Facebook?
Over 1 billion
How many users are there on YouTube?
Over one billion
Facebook users between the ages of 18 and 29 report using Facebook for what primary reason?
Personal use
Anyone with basic computer skills can manage a blog.
True
Approximately 80% of small businesses have a Facebook page.
True
Video was mostly a passive medium before the launch of YouTube.
True
What you post on Facebook can compromise your ability to become employed.
True
You can follow anyone on Twitter without the need to send a request.
True
Which of these pairs of sites allow users to follow other members and be followed as well?
Twitter and Pinterest
Many people speculate that Twitter is becoming popular amongst teens because
Twitter is less popular amongst parents
When it was first launched, Twitter was called
Twtter
Snapchat is a popular source for news because
it is concise and highly visual
Before believing what you see on YouTube, you should always
Fact-check the information
Approximately 1 billion dollars' worth of advertisements have been sold to blogs.
False
Once you follow someone on Twitter, your tweets will automatically show up on their newsfeed.
False
Twitter is more private than Facebook.
False
Which social media platform is considered the business version of Facebook?
Podcasts are a type of social media that is experienced primarily through what?
Listening
It is possible to initiate a chat with someone via Facebook even if they aren't online.
True
Many companies will accept a LinkedIn profile instead of a resume.
True
Social media began before the Internet was made available to the public.
True
Social media is a useful tool for job-seekers.
True
Is the fastest website to hit the 10 million users mark in Internet history.
Most tweets are not _______; anyone can see them.
Private
One of the key distinctions between Facebook and Twitter is its
Speed
The term 'blog' is a combination of the words
Web, log
All of the following are potential benefits of blogging except
enhanced privacy
Once you delete a blog post, no one will have access to the deleted content.
False
Pinterest has gained a reputation for being among the most negative of social media platforms.
False
Which device has increased social media use by the largest degree?
The Smartphone
A Boston University study revealed that mass Facebook use stemmed from which two human needs?
The need to belong and the need for self-presentation
Three examples of blogging platforms are
Tumblr, Blogger, and WordPress
A 'hashtag' is?
a word or phrase preceded by a pound sign, used to identify messages on a specific topic
Blogs were first called
Weblogs
It's wise to set your profile settings on Facebook so that which group of people can see your posts and photos?
Your friends only
Which of the following is not a potential goal for businesses who want to start or increase their Instagram presence?
decrease interest in the product
A unique feature of Snapchat is that videos and pictures __________within several seconds of another user viewing them.
self-destruct
Snapchat has various features, but the main purpose of the site is to
send temporary photos and videos to friends
Ad impressions are
when an ad is fetched from its source and is countable
The first widespread social media platform was what?
Friendster
Social networking is the most popular online activity.
True
It's safe to post basic information about yourself such as your name and what school you attend on your personal blog.
False
The majority of teens say that they wouldn't have a social life without text messaging.
False
You can send a direct message to anyone on Twitter, not just those who follow you.
False
In order to add people from your contact lists as Friends on Facebook, you must first
Type in your username and password for each account
Facebook was initially created as a
Way for college students to stay in touch
Musical.ly allows users to
create DIY music videos
Today, Facebook is used primarily for
Interpersonal communication
Which social media platform allows you to create circles of contacts?
Google+
What percentage of Fortune 500 companies have an active Facebook page?
73%
What symbol is included in a Twitter hashtag?
#
Direct messages on Twitter are limited to
140 characters
In what year did Snapchat begin?
2011
Tweets are limited to how many characters?
140
Some fear that the popularity of social networking may be
All of the above
Which of the following is a type of social media?
All of the above
Who was the first president to use social media as part of his campaign strategy?
Barack Obama
What's the best way to find information about a certain topic on Twitter?
By searching hashtags
If you have numerous related pictures to upload to Facebook at one time, it's best to
Create a new photo album
What's the biggest threat that social media poses to businesses?
Damage to brand reputation
Twitter reached one million users in half the time that Facebook did.
False
Snapchat is becoming a major player in the world of global and social media ______strategies.
Marketing
Carousel ads only show one image.
False
You must receive an invitation in order to join Pinterest.
False
Musical.ly is similar to which other two sites?
YouTube and Vine
What portion of companies use social media to locate new employees?
Nearly all
One of the disadvantages of the screen barrier is that it can have a detrimental effect on
The way we treat others
YouTube has the potential to be an effective learning tool.
True
