UX Design Basics
Technical Constraints
Technical constraints include software requirements related to performance, reliability, maintainability, integration, and so on
Mental Model
A mental model is an interaction pattern in your brain. It represents how you think a system should work
Service Blueprint
A service blueprint extends a journey map by diagramming the before and after states
Storyboard
A storyboard is a sequence of illustrations that helps designers and stakeholders visualize how users interact with your product or service at each stage of their journey
What should you keep in mind when selecting design tools?
Your tools output must be accessible to stakeholders so they can quickly provide feedback
Design Constraints
Design constraints can include brand or content guidelines, design standards, quality governance, and accessibility
Personas
Design tool that describes a fictional person who represents someone who will use the product or service you're designing
What cyclical framework do most UX design processes follow?
1. Empathize 2. Define 3. Ideate 4. Prototype & Test
What are the 2 most popular design tools?
1. Figma 2. Sketch
What are examples of prototype design tools?
1. InVision 2. Principle 3. Flinto 4. ProtoPie
What are the 2 main UX artifact categories?
1. Mapping 2. Screens
What are some examples of freehand design tools?
1. Miro 2. FigJame 3. Mural 4. InVision
What are the 3 main types of constraints?
1. Technical 2. Business 3. Design
Journey Map
A journey map is a visualization of each step of a persona's experience with a product or service over a period of time
Ecosystem Map
An ecosystem map helps visualize complex relationships among multiple systems
Empathy Map
An empathy map is a visualization of how a user thinks, feels, acts, and speaks
Business Constraints
Business constraints can include time, budget, and resources.
Jobs to Be Done (JTBD)
Framework designed to help us define success from a customer perspective
Think Quadrant
The Think quadrant lists things that matter to the persona and things they think about when using your product or service
What's a good guideline for requesting feedback?
Make sure the audience knows what problem you're trying to solve
Mapping
Map-type UX artifacts are diagrammatic representations of a user's experience
Stakeholders
Stakeholders are the people who influence your project and are interested in the project's success
Do Quadrant
The Do quadrant lists actions a user takes while interacting with your product or service
Feel Quadrant
The Feel quadrant describes the emotional state of the persona from excitement to frustrations
Say Quadrant
The Say quadrant holds direct quotes from user interviews
What is UX design?
The practice of examining people's needs and motivations to inform design of products or services
How is the information needed to create a UX map usually gathered?
Through workshops & talking with users
What is the goal of prototype?
To convey the interaction to the user
UX Artifacts
UX artifacts are craft-based deliverables, such as sketches, shapes, compositions, and interactions; Outcomes of the design process
What's the purpose of mapping?
UX mapping helps designers and stakeholders empathize with the user, understand friction points, and identify opportunities for improvement
UX Research
UX research is a set of activities that help you discover who your users are, what's important to them, and how they work
